MAPC sPARKing New Ideas Parking Symposium: Presentation by Ron Ross

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MAPC sPARKing New Ideas Parking Symposium: Presentation by Ron Ross

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MAPC sPARKing New Ideas Parking Symposium: Presentation by Ron Ross

  1. 1. 1 MBTA Parking March 2014 | Leading the Nation in Transportation Excellence | www.mbta.com
  2. 2. Parking by the Numbers MBTA is the largest proprietor of off street parking in New England. • Total Spaces: 50,538 • Total Facilities: 108 • Garages: 9 (12,395 spaces) • Commuter Rail Lots: 69 (17,912 spaces) • Transit Lots: 20 (12,377 spaces) • City/RTA/Town Agreements: 10 (7,854 Spaces) February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Revenue (Millions) $27.4 $28.8 $30.1 $31.3 $31.9 $33.3 $34.1 $35.0 $36.6 $37.6 $38.9 $40.4 $42.3 $43.3 $44.1 $45.0 FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 Gross Net
  3. 3. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Pathway to Pay by Cell  Early 2010 – Pilot with Verrus.  Good initial results moved encouraged us to create an RFP.  July 2010 – Launched pay by cell technology system wide.  Our vendor was Parkmobile  3 year plus extension contract.  Initial adoption rate was 15%.  Rate grew steadily and peaked around 25%.  February 2014 – Transitioned to PaybyPhone Technologies.  4 year plus a 2 year extension option.  $012.9 per transaction fee.  MBTA pays CC fees.  Electronic monthly permits.  Through extensive advertisement while changing providers, the MBTA received a net gain of 2,000 daily transactions in the first week. MBTA was one of the first parking companies to go system wide with pay by cell technology.
  4. 4. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Benefits to MBTA 1. Eliminates Cash Transactions 2. Quicker Deposits 3. User Friendly and downloadable mobile app on multiple device platforms 4. Proof of payment receipts
  5. 5. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Cashless Payments / April 1, 2014  7,672 Daily Transactions  2,000 Monthly Permit  9,672 Total Transactions This represents a 48% adoption rate where pay by phone is offered. $37, 350 $186,750 $9,711,000
  6. 6. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com
  7. 7. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com
  8. 8. February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Municipality Clause MBTA included a clause in the request for proposal for local cities and towns to take advantage of the competitively low bid transaction fee of $0.129.
  9. 9. 1. Increase Revenue 2. Improve Operations 3. Improve Customer Experience 4. Environmental Sustainability February 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Parking Plan Primary Objectives
  10. 10. 11 MBTA Parking March 2014 | Leading the Nation in Transportation Excellence | www.mbta.com Thank you. Questions?

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