Presentation lessons for entrepreneurs

Slides thatentrepreneurs stick presentation lessons for Jan Schultink Technion, Haifa 6 May 2009

Tonight we will talk about presentations, but first…

…let’s talk about myself (briefly)

EXCUSE MY ENGLISH

COMPUTER SCIENCE ENGINEER

PRELIMINARY CONSULTING WORK BUILT COMMUNICATION SKILLS Key success drivers resulting from McKinsey engagements A decade of Communication skills* Significant amount of data Presenting to senior analysis and synthesizing McKinsey management audiences recommendations Constant structuring, restructuring * Both verbal and visual of story lines Source: team analysis

FONTAINEBLEAU

LONDON

presentation design strategy consulting Tel Aviv

Many of these were investor presentations Updated through March 2009 Beverages Furniture Information security Data center Cosmetics performance Information security Gaming Mobile payments Application integration Kids online System integrator US hedge fund Data quality Online advertising Display technology Israeli incubator Database ILM Flash memory Web security Cosmetics European private equity Gaming Drug development (1) GI surgery Pharmaceuticals Israeli private equity Homeland security Drug development (2) Bio-diagnostics Information security European VC (1) 3G-IMS telecom Cardiology devices Nuclear imaging IT services European VC (2) Food, personal, Web 2.0 Tissue engineering Cardiology imaging Israeli VC home care P2P caching Biotech discovery Ophthalmology Beverages Israeli conglomerate Implantable Business continuity Implantable GI device Diamonds Israeli incubator obesity device Mature Early-stage Early-stage Developing VC/PE funds companies

Anyone can design PPT

not your typical “creative”

graphics designer speech coach administrative assistant artist PR consultant

Top To the point management in 20 minutes

you understand it when you can explain it

What is a good presentation?

“nice presentation, thank you…”

“WOW!” Photo credit :Nicole Makauskas

Listen

Understand Listen

The Curse of Knowledge

the presenter taps a tune…

tap tapper de tap tap tap tap tapper de tap tap t the audience hears someone tapping

Act Understand Listen

OK, now what?

No content – no presentation…

Communicating to investors

the presentation is an excuse to figure you out

“we have no competition” Sense of realism?

Willingness to listen, learn???

your audience: intelligent & busy

Cut to the chase your point

No need to preach to the converted

Address obvious weaknesses

Tell stories

No need for buzzwords tap tapper de tap tap tap tap tapper de tap tap ta

No need for vision stuff

Don’t skip the technology

help them construct the “bottom up” picture

Presentation style

BULLET POINTS

10 slides 20 minutes 30 pt font guy kawasaki

20 MINUTES CAN BE MORE THAN 10 SLIDES

You’ll need one of these

What kind of presenter are you?

you are an engineer... …why stop thinking as a designer?

creativity

can’t hurry presentation design

esthetics

good graphics does not mean sophisticated graphics

the black page

They’re different… online company pitch hand business show profile deck outs plan

Graphics secrets

Revenues in 2011 will be $3,402,012

We aim to be a $3-4 million company in year 3

Ban clip art

pixels enable zooming

don’t stretch

appreciate white space

rule of thirds

All colors are fine – just stick to them

SAME DISTANCE ALIGN

Old template…

…the new one!

Strong revenue growth

Strong revenue growth 6 5 4 Series 1 3 Series 2 Series 3 2 1 0 Category 1 Category 2 Category 3 Category 4

Strong revenue growth 160 140 120 100 80 60 40 20 0 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3

Strong revenue growth and profitability Revenues, $ million 143 136 120 115 98 90 79 66 50 7 consecutive profitable quarters Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 2006 2007 2008

BEFORE AFTER

Easy on the animations

Stay on time

Wow, this has changed the way I Iook at presentations forever… Photo credit :Nicole Makauskas

stickyslides.blogspot.com twitter: @janschultink email: contact@schultink.com

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Presentation lessons for entrepreneurs

by Idea Transplant on May 06, 2009

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