Online AEC Communities - finding construction people on Facebook, LinkedIn, Ning, etc

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    Corporate communications and HR teams recruited 20 bloggers worldwide. “ Blogger Manifesto” HOK Blog Policy – etiquette: confidentiality, professionalism, mutual respect and good taste. Two- day, in-person training session. Ongoing Training/Support Help Blog Weekly Blog Update posts edited for grammar, punctuation and spelling – never for content semi-annual WebEx meetings

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    Online AEC Communities - finding construction people on Facebook, LinkedIn, Ning, etc - Presentation Transcript

    1. Online communities in the AEC industry by Paul Wilkinson (pwcom.co.uk)
      • From learned societies to business breakfasts
      • Intranets and internal wikis (eg: Arup CoPs)
      • Drivers (technology, economy, mobility)
      • Now moving into Web 2.0
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • Face-to-face
      • Written word
      • Hand drawings
      • Telephone
      • Telegram
      • Telex
      • Fax
      • CAD
      • Email
      • Groupware (eg: Lotus Notes)
      • File transfer protocol (FTP)
      • Websites
      • Intranets, enterprise portals
      • Video- and tele-conferencing
      • Extranets
      • Web-conferencing applications
      • File-sharing (P2P)
      • Instant messaging
      • Discussion forums
      • Home pages (iGoogle)
      • Wikis
      • Blogs, micro-blogs
      • RSS
      • Social networking
      • Social search, tagging, sharing
      • Mashups: Mapping, time-lines, etc
      • Virtual worlds
      Cloud computing mobile eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN Web 2.0 BIM SaaS
    2. (Sources: Joe Drumgoole’s Copacetic ; Darrenbarefoot.com 2006 ) eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN Web 1.0 was about … Web 2.0 is about … reading writing companies communities one-way two-way lecture conversation advertising word-of-mouth owning sharing
      • RIBA Knowledge Communities
      • beta project initially
      • relaunched within RIBA earlier this year
      • hosted on Elgg
      • 918 site members (at 8 October 2009)
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • RIBApedia
      • Research and education site
      • create profiles, share links, blogs, etc
      • built on MediaWiki
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • Twitter
      • loads of people, companies, etc
      • @UKConstruction
      • TwitterLeagues
      • Twibes
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • Facebook
      • lots of people, pages, groups groups
      • Difficult to find effective use of Facebook
      • “ Under Construction”
        • Page status
        • Rock band name
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • Architect HOK
      • HOK careers
      • Part of integrated HOK web 2.0 effort
        • Blog
        • LinkedIn
        • Twitter
        • Delicious
        • YouTube, etc
      eg: RIBA NING SITES WEB 2.0 TWITTER INTRO LINKEDIN FACEBOOK
      • LinkedIn
      • lots of AEC groups
      • 85 “AEC”
      • 1,350 “architecture”
      • 2,135 “construction”
      • easy to join groups
      • some still very recruitment-focused
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
      • Be2camp launched 31 July 2008
      • Built on Ning
      • 310 members (as at 6 October 2009)
      • Targeting a niche interest
      • Events key to growth
      eg: RIBA NING SITES WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN
    3. Be2camp 10 Oct Be2camp North 15 May Be2camp Brum 12 Aug Be2camp WB 7-8 Oct eg: RIBA WEB 2.0 FACEBOOK TWITTER INTRO LINKEDIN NING SITES
      • CE Collaborative Working Champions
      • Founded Jan 2009
      • Initially private
      • Public from August
      • Cause-focused
      • 67 members
      • Forum used to create guidance
      eg: RIBA FACEBOOK TWITTER INTRO LINKEDIN NING SITES WEB 2.0
      • CE G4C
      • Founded July 2009
      • Initially private
      • Public from Sept
      • Cause-focused
      • 48 members
      • Autumn membership drive to start shortly
      eg: RIBA FACEBOOK TWITTER INTRO LINKEDIN NING SITES WEB 2.0
      • AEC Network
      • 342 members (as at 8 October 2009)
      • Also built on Ning
      • using networking events to grow
      eg: RIBA FACEBOOK TWITTER INTRO LINKEDIN NING SITES WEB 2.0
      • Property Week launched network
      • ‘ Soft launch’ 25 September
      • Grew from 57 members to 82 in 11 days – strong brand helps
      • Good Ning customisation
      • endorsement of Ning? or inexpensive PWk experiment?
      eg: RIBA FACEBOOK TWITTER INTRO LINKEDIN NING SITES WEB 2.0
    4. Thank you Contact: Paul Wilkinson Blog: www.extranetevolution.com Email: [email_address] Tel: +44 (0)20 8858 1104 mob: 07788 445920 Twitter: @EEPaul

    + Paul WilkinsonPaul Wilkinson, 1 month ago

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