This document outlines several ideas for advertising a music video. The ideas include a picture of the artist at the bottom of a hill with a faded image of a woman in the sky, linking to the video's narrative. Another idea is a shot from behind of the artist and a girl on a mountain top with a flashback in grey on the ground. A third idea is a close-up of the artist split down the middle, with his past relationship in grey on one side and his new relationship in color on the other side.