La Fitnesse is one of the finest and dedicated gyms in Delhi /NCR. The gym is fully equip with state-of-the-art equipment and machines.

1. Google adwords case study

2. La Fitnesse is one of the finest and dedicated gyms in
Delhi /NCR. The gym is fully equip
with state-of-the-art equipment and machines.
They help Corporate Executives improve their day to
day fitness by doing scientific exercises and following
a sports nutrition diet so that they can be more
productive at work and have a great work life balance.

3. The goal was to generate leads for gym
joining by targeting below audiences:
Fitness Buffs
Looking to join fitness center or gym
People living near gym location

4. • We created a landing page for Gym by
incorporating exclusive offers.
• Created Google AdWords “Search”
campaign with local targeting.
• Created Google AdWords “Display” campaign with
image ads and targeting of ‘Keywords’ and ‘Interest’.
• Did A/B testing for optimization of campaigns

5. • Both "Search" and "Display"
campaigns are receiving around 5431
clicks each months.
• The CTR of search campaign is 14%
• From these clicks, campaigns are
getting 90 leads each month.