Bullshit Asymmetry Principle lightning talk

Alberto Brandolini
Alberto BrandoliniBook Author at Leanpub
You’ll never win 
against… 
B.A.P.
“I gave you 2 more 
persons... You’ll deliver 
earlier!”
“I gave you 2 more persons... 
You’ll deliver earlier!” 
- Linear outcome (false) 
- Linear proportion between cost 
and delivered value (false) 
- Linear starting costs (false)
“We couldn’t hire a 
senior, so we hired two 
juniors”
“We couldn’t hire a senior, so we 
hired two juniors” 
- Linear outcome (false) 
- Linear proportion between cost 
and delivered value (false) 
- Linear starting costs (false)
“Proceed with the 
other activities in the 
meanwhile”
“Proceed with the other 
activities in the meanwhile” 
- Null context switch cost (false) 
- Suspended activities remain idle 
(false) 
- Doing is always better than not 
doing (false)
B.A.P.
Bullshit 
Asymmetry 
Principle
The amount of energy 
necessary to refute 
bullshit is an order of 
magnitude bigger 
than to produce it
The science behind 
http://www.wpclipart.com/medical/anatomy/brain/four_lobes_of_the_cerebral_cortex.png.html
This is how we are
System 1 
Quick pattern matching 
parallel processing, unaware mode 
Low energy consumption 
System 2 
Complex elaboration that need 
attention and concentration 
No parallelism 
High energy consumption
Some battles cannot 
be won
Information asymmetry 
position asymmetry 
time availability
Avoid them 
Don’t put key people in the position to bullshit you
Create context 
Environment, fail-safe condition, confidence…
Accept it 
Somebody is always going to be wrong on the internet
Thanks 
@ziobrando
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Bullshit Asymmetry Principle lightning talk