This study reports the adoption of blended learning among academicians in Malaysia.

1. Procedia - Social and Behavioral Sciences 67 (2012) 175 – 181
1877-0428 © 2012 The Authors. Published by Elsevier Ltd.
Selection and peer-review under responsibility of i-Learn Centre, Universiti Teknologi MARA, Malaysia
doi:10.1016/j.sbspro.2012.11.318
The 3rd
International Conference on e-Learning
ICEL 2011, 23-24 November 2011, Bandung, Indonesia
The Adoption of Blended Learning among Malaysian
Academicians
Haryani Harona*
, Wan Faezah Abbasa
, Nor Aini Abd Rahmanb
a
Faculty of Computer and Mathematical Science, Universiti Teknologi MARA, Shah Alam, Selangor, Malaysia
b
Centre for Foundation Studies, International Islamic University, Petaling Jaya, Selangor, Malaysia
Abstract
This study reports the adoption of blended learning among academicians in Malaysia. Many higher learning
institutions in Malaysia have implemented blended learning because of its effectiveness as a learning approach.
However, studies have shown that academicians are apprehensive about teaching in blended learning. The theoretical
framework for this study is based on Mezirow’s Transformational Learning Theory. Five independent variables
representing an individual’s frame of reference are studied for their relationship with the attitude of adopting blended
learning. The study employed the quantitative method approach. Data are gathered through surveys among
academicians in one of the public universities in Malaysia which implemented blended learning. Findings identified
that the adoption rate of blended learning is low, as reflected from the result of the study where only 13 percent of the
academicians adopted the learning approach. Among the factors which influenced the adoption of blended learning
are perceived usefulness of the system, learning goals, and educational technology preference. Findings from this
study provided insights on the attitude towards the adoption of blended learning. Its practical contribution includes
knowledge which can be incorporated into the e-learning training modules to address the problem of low adoption of
blended learning.
© 2012 The Authors. Published by Elsevier Ltd. Selection and/or peer-review under responsibility of i-Learn Centre,
Universiti Teknologi MARA, Malaysia.
Keywords: Blended learning
*
Corresponding author. E-mail address: harya265@salam.uitm.edu.my.
Available online at www.sciencedirect.com
© 2012 The Authors. Published by Elsevier Ltd.
Selection and peer-review under responsibility of i-Learn Centre, Universiti Teknologi MARA, Malaysia
Open access under CC BY-NC-ND license.
Open access under CC BY-NC-ND license.

2. 176 Haryani Haron et al. / Procedia - Social and Behavioral Sciences 67 (2012) 175 – 181
1. Introduction
The first generation of e-learning or Web-based learning programs focused on presenting physical
classroom-based instructional content over the Internet. In the second wave of e-learning, various
delivery modes are combined into e-learning which is termed as the “blended learning”. Many higher
learning institutions in Malaysia implemented e-learning because of its effectiveness as an alternative
learning approach (Masrom, 2008). Currently, public higher learning institutions in Malaysia are moving
from solely e-learning into blended learning (Bunyarit, 2006). Singh (2003) stressed that blended learning
offers more benefits and is more effective than traditional e-learning. However, studies have shown that
academicians are apprehensive about teaching in blended learning (Brooks, 2008). This necessitates a
study in Malaysian context to investigate the current level of adoption of blended learning among the
academicians, and identify the factors influencing the adoption of blended learning.
Rosenberg (2001), confines e-learning as the use of internet technologies to deliver a broad array of
solutions that enhances knowledge and performance. It is based upon three fundamental criteria:
networked, delivered to the end-user via a computer using standard internet technology and focuses on the
broadest view of learning. According to Shoniregun and Gray (2003) e-learning is the delivery of teaching
material electronically with the added value of maintaining standard and quality without limitation of a
specific location, using multimedia and is interactive. E-learning is not simply putting the notes online.
Agboola (2005) concluded that the notion of e-learning should be about using the computer and the
Internet technology to disseminate knowledge to learners effectively and to enhance the performances of
both the teacher and the learner by utilizing information and communication technology (ICT) for the
purpose of instructional delivery. In general, e-learning refers to learning with using of information and
communication technologies.
Abd Karim and Hashim (2004) categories three main approaches for implementation of the e-learning
system by any institution. There are as follows:
1. Using the technologies to support or supplement the traditional face-to-face course.
2. Integrating online activities into a traditional course to enhance the learning experience. (blended mode)
3. Delivering a course that is entirely online. (online mode). Approach one is usually done by the lecturer
themselves using software like Microsoft PowerPoint. For using approach two and three, there must be
supported by the university.
In Malaysia, many of the universities are using blended mode and online mode. For example, Bunyarit
(2006) has evaluated Universiti Tun Abd Razak (UNITAR) and Open University of Malaysia (OU) has
implemented online mode while International Islamic University of Malaysia (IIUM) is implementing
blended mode of learning.
There are factors which are obstacles keeping academicians from facilitating courses in a blended
learning environment. The literature mentions some obstacles academicians must get past if they are to be
successful in an online learning environment. These “include orientation, mentorship and established
policies” (Ryan, Carlton & Ali, 2004). These factors affect the performance of the academicians as well
as affect the quality of the online experience.
In a study by Ross and Seymour (1999), academician’s attitudes towards teaching online courses were
examined. It is found that most of the attitudes held by academicians were negative, primarily because
the participants doubted the quality of the education that students received through online courses. This
conclusion was also reached by Inman et al. (1999) who concluded that the academicians “was willing to
teach a distance learning class again, but they rated the quality of the courses as equal or lower quality
than other classes taught on campus.” Other studies (e.g. Appana, 2008; Barker, 2003; Mancuso-Murphy,
2007; McIsaac, 2003) have reached similar conclusions about faculty attitudes toward online courses.

3. 177Haryani Haron et al. / Procedia - Social and Behavioral Sciences 67 (2012) 175 – 181
Rockwell et.al.(1999) concluded that intrinsic incentives (such as providing innovative instruction and
applying new techniques in teaching) were more of a motivational force than extrinsic incentives such as
recognition and pay for academicians to employ blended learning.
1.1. Transformative Learning Theory
The theory that framed this study is Mezirow’s Transformational Learning Theory (Mezirow, 1997).
Transformative learning offers a theory of learning that is uniquely adult, abstract, idealized, and
grounded in the nature of human communication. It is a theory that is partly a development process, but
more as learning is understood as the process of using a prior interpretation to construe a new or revised
interpretation of the meaning of one’s’ experience in order to guide future action.
Transformative learning offers and explanation for change in meaning structures that evolves in two
domains of learning which are; instrumental learning which focuses on learning through task-oriented
problem solving and determination of cause and effect relationships. Second is communicative learning,
which is learning involved in understanding the meaning of other concerning values, ideals, feelings,
moral decisions, freedom, justice, labor, love, autonomy, commitment and democracy.
Mezirow defines transformative learning theory in terms of frames of reference that define and adult’s
attitudes which composed of two dimensions: habits of mind and point of view (Brooks, 2008). A case
study by Muhammad Hasmi and Noorliza Karia (2005) to a group of distance education students,
Universiti Sains Malaysia (SDE-USM) identified four factors which are home computer, internet access,
perceived ease of use and perceived usefulness leads to the readiness of e-learning. Based on the study
they concluded that e-learning needs to be blended with traditional teaching method for acceptance and
readiness.
Research has shown that individuals who are ready to use technology are more likely to try it
(Parasuraman, 2000) and Bo van der Rhee et.al. (2007). Davis (1989) developed the technology
acceptance model (TAM) that identifies potential drivers and inhibitors of technology acceptance.
Similarly, Parasuraman (2000) proposed a Technology Readiness Index (TRI), which measures the
tendency to embrace and use new technologies for accomplishing goals in home life and at work. The
TRI identifies four indicators of technology belief that impact an individual’s level of techno-readiness.
Two of the indicators are positive: Optimism and Innovativeness, while the other two deal with concerns
users might have: Discomfort and Insecurity. To determine a person’s Technology Readiness Index (TRI)
he or she would have to answer a number of questions, each related to one of these indicators.
2. Purpose of Study
Research has shown that individuals who are ready to use technology are more likely to try
it(Parasuraman, 2000) and Bo van der Rhee et.al. (2007). Davis (1989) developed the technology
acceptance model (TAM) that identifies potential drivers and inhibitors of technology acceptance.
Similarly, Parasuraman (2000) proposed a Technology Readiness Index (TRI), which measures the
tendency to embrace and use new technologies for accomplishing goals in home life and at work. The
TRI identifies four indicators of technology belief that impact an individual’s level of techno-readiness.
Two of the indicators are positive: Optimism and Innovativeness, while the other two deal with concerns
users might have: Discomfort and Insecurity. To determine a person’s Technology Readiness Index (TRI)
he or she would have to answer a number of questions, each related to one of these indicators.
3. Methodology

4. 178 Haryani Haron et al. / Procedia - Social and Behavioral Sciences 67 (2012) 175 – 181
The paradigm of inquiry for this research is positivist. Since paradigm of inquiry of this research is
positivist, quantitative-method approach is adopted. This process involves conducting surveys in a
chosen case-site, a public institution of higher learning which implemented blended learning. The main
instrument for this research is the questionnaire. The questionnaire is divided into two sections,
demographic section and the factors which influenced the attitude of adopting blended learning. Each
section begins with a clear instruction of what is expected of the respondent. To determine the level of
relevance of a particular item, a 5-point scale is used. The lowest point of the scale represents “strongly
disagree” while the highest point of the scale represents “strongly agree”. The questionnaires were
distributed randomly among the academicians and a total of thirty (30) questionnaires were returned.
The questions are developed according to the Transformative Learning Theory and the Technology
Acceptance Model (TAM). In the Transformative Learning Theory, the frame of reference for an
individual will influence his/her action. Therefore the independent variables explored are educational
technology preference, learning goals and perception where as the dependent variable is adoption of
blended learning. Two variables from the TAM are added, perceived ease of use and perceived usefulness
as the other two independent variables. All together five constructs are tested for their relationship with
adoption of blended learning.
Data are analysed using SPSS version16. Correlation analysis is used to test the relationship between
independent and dependent variables. The paradigm of inquiry for this research is positivist. Since
paradigm of inquiry of this research is positivist, quantitative-method approach is adopted. This process
involves conducting surveys in a chosen case-site, a public institution of higher learning which
implemented blended learning. The main instrument for this research is the questionnaire. The
questionnaire is divided into two sections, demographic section and the factors which influenced the
attitude of adopting blended learning. Each section begins with a clear instruction of what is expected of
the respondent. To determine the level of relevance of a particular item, a 5-point scale is used. The
lowest point of the scale represents “strongly disagree” while the highest point of the scale represents
“strongly agree”. The questionnaires were distributed randomly among the academicians and a total of
thirty (30) questionnaires were returned.
The questions are developed according to the Transformative Learning Theory and the Technology
Acceptance Model (TAM). In the Transformative Learning Theory, the frame of reference for an
individual will influence his/her action. Therefore the independent variables explored are educational
technology preference, learning goals and perception where as the dependent variable is adoption of
blended learning. Two variables from the TAM are added, perceived ease of use and perceived usefulness
as the other two independent variables. All together five constructs are tested for their relationship with
adoption of blended learning.
Data are analysed using SPSS version16. Correlation analysis is used to test the relationship between
independent and dependent variables.
Table 1: Reliability of Constructs
Construct Cronbach’s alpha
Learning goal (10 statements) 0.825
Educational Technology Preference
(7 statements)
0.853
Perception on Blended learning (5 statements) 0.706
Perceived Usefulness (4 statements) 0.932
Perceived Ease of Use (4 statements) 0.966

5. 179Haryani Haron et al. / Procedia - Social and Behavioral Sciences 67 (2012) 175 – 181
Adoption of Blended learning (14 statements) 0.843
4. Results and Discussions
The five constructs (independent) were tested for their correlation with motivation and adoption. No
significant correlation was found between participants’ perception on e-learning and the adoption of
blended learning. There is also no significant correlation between perceived ease of use and the adoption
of blended learning.
However, three other constructs are found to have significant correlations with motivation to adopt
blended learning. Pearson correlation test shows that there is a strong relationship between learning goals
and adoption of blended learning (r=0.635 and sig = 0.020). Educational technology preferences also has
a strong relationship with the adoption of blended learning (r = 0.643, sig=.018). Another construct
which shows a strong relationship with adoption of blended learning is perceived usefulness (r=.545, sig
=. 054).
Table 2 summarizes the results
Relationship tested Results
Learning goals of an academicians has a
significant corelation with the adoption of
blended learning.
Strong relationship
(r=.635, sig=0.020)
Educational technology preferences has a
significant corelation with the adoption of
blended learning.
Strong relationship
(r = 0.643, sig=.018)
Perceived usefulness has a significant correlation
with adoption of blended learning.
Strong relationship
(r=.713, sig = .006)
Perceived ease of use has a significant correlation
with adoption of blended learning.
No relationship
(r=.545, sig =. 054)
Perception on blended learning has a
significant corelation with adoption of blended
e-learning.
No relationship
(r=.166, sig =.580
5. Discussion and Conclusions
This study examined the factors influencing the adoption of blended learning. Results showed that
perceived usefulness is one of the important construct that influenced the adoption of blended learning.
An explanation might be that academicians adopted blended learning because they viewed the technology
as beneficial to the process of teaching and learning. This finding may suggest that academicians tend to
focus on the usefulness of the technology in adopting it. In this context, proper training on the usefulness
of the technology plays an important role for concretizing the adoption of blended learning among the
academicians. Learning goals of an academician reflected the efforts taken to fulfill their personal target
through self-learning. Learning goals has a strong relationship with the adoption of blended learning. A
possible explanation of this finding is that, the introduction of a new technology provides challenges for
the academicians. In coping with the challenges, academicians capitalize on their personal or self
strength. A study done on how academicians cope with transformation of educational identity also
reflected that capitalizing self-knowledge is one of the strategies taken by the academicians (Haryani
Haron and Rose Alinda, 2009). The third construct influencing the adoption of blended learning is the
educational technology preferences of the academicians. Blended learning combines technology and

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traditional ways of teaching. This finding is in-line with the earlier study by Parasuraman (2000) on the
adoption of technology. Academicians who are ready for new technology are most likely to adopt it.
Therefore user training on blended learning may solidify the adoption of blended learning. This study is
an initial study towards the adoption of blended learning. Only five constructs are investigated and the
researchers acknowledged the sample limitation of the study. However, the study provides insights on the
low adoption of blended learning besides providing some suggestions which can be implemented for a
better adoption rate of blended learning.
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