Analysis of School Magazine

1. Magazine AnalysisZak Hewes 12R

2. Masthead
The placement of the masthead is where the reader can
pinpoint the name or title of the magazine they are
reading. My title I wanted it to have a vert bold and
snappy look to it so it would draw the readers attention
over to the name of the Mag. Also the way that the
background had to be completely different to the Title so
it wouldn’t blend into the background. The different
techniques I used to make the logo was just some simple
text and then a barcode looking shape, I wanted it to have
that bold black being contrasted with the white border
going round the text. This made the Masthead even more
noticeable to the reader when they first look at the
magazine for the first time.
Plugs
Giving the reader some small bits of information about
the magazine on the front cover can make that reader
more incline to know what they are about to read. That’s
why when I put things like “Best Results Ever!” that factor
of just a small little tagline can make the reader want to
open that magazine and read that particular article. Also
when comparing a plug to the information you find in the
contents page, a plug is always going to be a shorter more
over exaggerated version of that story, for example the
comment about “Best students around” may be reflected
in the contents page to be explained in detail about
maybe an award they got.
Puffs
A puff being a like an offer or some kind of deal that is in
the magazine, this can be very intriguing for the customer
of the mag because when a puff is advertised it is
normally in a big bold icon that catches the readers eyes
nearly as much as the Masthead. For my magazine I didn’t
include one because the viewers of a school magazine
would really be expecting a free gift or offer because the
demographic the we would be showing it to. But overall
when using a puff it can be one of the most important
things when designing your front page because you have
engage and make that attractive to your audience.
Feature Photo
The photograph of any front page is very important to
any the thought process behind the enticement of the
readers attention. With my photo I chose a picture of a
student that was reasonably medium range and shows
the subject looking directing at the camera. The mixture
of the image and the background made the subject pop
out the screen just a bit more and draw the eye to the
subject and you start to create a story in your head of
what the this person is feeling or thinking about and it
also shows off the school artier and the way the
students are well dressed and smart the people of
William De Ferrers are. This is why the photo is so
important to the people looking at the magazine
because one, it is one of the first things you look at and
two, the whole article or story can be demined just by
looking at the persons emotion
Typography & Style
When I was choosing the fonts and the overall house
style of the piece I wanted a very simple look to the
whole magazine, I wanted this because if the
demographic of reader would be most of the students of
the school meaning that if the writing was hard to read
and cluttered I think that the person would be less
incline to read it because it may look like a lot of work to
take time out of their day to read. So by using the simple
font and bold images, tells the reader that this magazine
can be a good read that would take you weeks to read.

3. Text Tool
When using the text tool I wanted to pick different fonts
that would be easy to read and match the overall look.
After I knew what font I wanted I could then choose the
colour and the different border colours for that text. Then
the final property I could change was the positioning of
the text and at what angle I wanted it.
Camera
The camera we used being the “Canon 100D” we used to
then take the certain images that we wanted displayed on
the front cover. We used the no flash setting on the
camera then when in Photoshop I then upped the
brightness and contrast to make the image more bold and
noticeable.
Selection (Polygon)
When I was going round the image to take away the
background I used the “Polygon Lasso” where when you
click you create another angle then you make your away
round the whole image, to clean up the cut I used the
“Blur Tool” to smooth out the edges.
Gradient
I used the gradient tool to create blend of the colours of a
Cyan Blue and a Green this then I used to put in the
background and then cut to create a sun ray vector that
made the picture on the front cover stand out even more
then just having just one colour on the back.