Ux design process
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User Experience Process Part 1 for brain storming to find problem and design strategy
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Ux design process
- 1. UX Design Process Human Computer Interaction By Yaowaluck Promdee, Sumonta Kesemvilas Overview of
- 2. 01 Strategy Research Analysis Design Production
- 3. Designing the user experience Strategy Research Analysis Design Production 02 Source : http://uxdesign.cc/ux-methods-deliverables/
- 4. Strategy Research Analysis Design Production o Focus group o Qualitative Survey o Usability test o Card Sorting o A/B test o Eye tracking o Accessibility analysis User Research & Validation Methods 03
- 5. Strategy Research Analysis Design Production 04 Concept o Brainstorming o Mood boards o Storyboard o User flow o Task Analysis o Taxonomies
- 6. 05
- 7. Brainstorming is a means of generating ideas. Brainstorming can be used to identify alternatives, obtain a complete list of items and to solve problems. What is brainstorming? 06
- 8. Strategy Research Analysis Design Production UI Design o Sketches o Wireframes o Mock up o Prototype o Pattern Library http://netdna.webdesignerdepot.com/uploads/2012/04/sketching.jpg 07
- 10. Finding problem?
Editor's Notes
- Strategy—Strategy is important from the outset because it articulates the brand, guiding principles, and long-term vision of an organisation. The strategy underpinning a UX project will shape the goals of the project—what the organisation is hoping to achieve with the project, how its success should be measured, and what priority it should have in the grand scheme of things. View techniques used during the Strategy phase » Research—Often referred to as the Discovery phase, the Research phase is probably the most variable between projects. Complex projects will comprise significant user and competitor research activities, while small startup websites may skip all research activities other than some informal interviews and a survey. In many people’s eyes, the Research phase is key to creating an informed user experience, however it is also the phase most often skipped—especially by proponents of a “Lean UX” approach. View techniques used during the Research phase » Analysis—The aim of the Analysis phase is to draw insights from data collected during the Research phase. Capturing, organising and making inferences from the “what” can help UX Designers begin to understand the “why”. Communicating the designer’s understanding back to end-users helps to confirm that any assumptions being made are valid. View techniques used during the Analysis phase » Design—The Design phase of a UX project is collaborative (involving input and ideas from different people) and iterative (meaning that it cycles back upon itself to validate ideas and assumptions). Building on the user feedback loop established in previous phases, the premise of the Design phase is to put ideas in front of users, get their feedback, refine them, and repeat. These ideas may be represented by paper prototypes, interactive wireframes, or semi-functioning prototypes, all deliberately created in low-fidelity to delay any conversation relating to graphic identity, branding or visual details. View techniques used during the Design phase » Production—The Production phase is where the high-fidelity design is fleshed out, content and digital assets are created, and a high-fidelity version of the product is validated with stakeholders and end-users through user testing sessions. The role of the UX Designer shifts from creating and validating ideas to collaborating with developers to guide and champion the vision. http://uxmastery.com/resources/process/
- Usability Test An one-to-one interview research in which the user is asked to perform a series of tasks in a prototype or a product. Validates and collects feedback of flows, design and features. - Eyetracking A technology that analyzes the user's eye movements across the interface. Provides data about what keeps users interested on the screen and how their reading flow could be optmized by design. A/b testing Offering alternative versions of your product to different users and comparing the results to find out which one performs better. Great for optimizing funnels and landing pages. Accessibility Analysis A study to measure if the website can be used by everyone, including users with special needs. It should follow the W3C guidelines to make sure that all users are satisfied.
- Moodboards A collaborative collection of images and references that will eventually evolve into a product's visual style guide. Allows creatives to show clients and colleagues a proposed look for the product before investing too much time on it. Taxonomies An exploration around multiple ways to categorize content and data: topics in a news site, product categories in an ecommerce etc. Assists designers in defining the content structure to support the user's and the organization’s goals.