Master of Exhibit Design at La Sapienza University, Lesson 2

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Master of Exhibit Design at La Sapienza University, Lesson 2

  1. 1. Lezione 2GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networksSALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.comhttp://www.artisopensource.nethttp://www.fakepress.it
  2. 2. Prima di cominciare:1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1
  3. 3. Case Studies
  4. 4. Chevy at SXSW 2011 http://www.youtube.com/watch?v=h-lZXFk311c
  5. 5. Chevy at SXSW 2011 Complete integration between off-line e on-line Location-based & Augmented Reality Complete integration with social networks Narratives among different media & channels Partner with Gowalla As soon as visitors arrive at airport they receive location based messages QRCodes everywhere, attached to micro-sites and social networks Chevy iReveal app: AR to see 3D models
  6. 6. thJoyce 40 anniversary Video (reactivision/reactable)
  7. 7. Artvertiser video
  8. 8. Augmented Shadow video
  9. 9. Zugara Augmented Shopping video
  10. 10. Daito Manabe - Faces video
  11. 11. Rorschach cards video
  12. 12. Coca Cola Village http://www.youtube.com/watch?v=xUv0GU5rfHg
  13. 13. FBFaces
  14. 14. ecotonoha http://www.nec.co.jp/ecotonoha/index_en.html
  15. 15. QRCode Building
  16. 16. Sony Vaio Scavenger Hunt http://www.youtube.com/watch?v=MRH4ObEtd5A
  17. 17. Netherland Film Festival http://www.youtube.com/watch?v=JmeCqhR-WY0
  18. 18. Dallas Tourism video
  19. 19. Ralph Lauren 4D experience http://vimeo.com/16723278
  20. 20. Toyota Auris http://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!
  21. 21. Lezione 2GRANDIEVENTIprocesso – città - progettomultimedia – interazione – tecnologie ubiquemobile devices – information visualizationnatural interaction – social networksSALVATORE IACONESIORIANA PERSICOsalvatore.iaconesi@artisopensource.netoriana.persico@gmail.comhttp://www.artisopensource.nethttp://www.fakepress.it
  22. 22. Prima di cominciare:1) raccogliamo le email2) chi vuole si prenda le slide della lezione 1
  23. 23. Case Studies
  24. 24. Chevy at SXSW 2011 http://www.youtube.com/watch?v=h-lZXFk311c
  25. 25. Chevy at SXSW 2011 Complete integration between off-line e on-line Location-based & Augmented Reality Complete integration with social networks Narratives among different media & channels Partner with Gowalla As soon as visitors arrive at airport they receive location based messages QRCodes everywhere, attached to micro-sites and social networks Chevy iReveal app: AR to see 3D models
  26. 26. Joyce 40th anniversary Video (reactivision/reactable)
  27. 27. Artvertiser video
  28. 28. Augmented Shadow video
  29. 29. Zugara Augmented Shopping video
  30. 30. Daito Manabe - Faces video
  31. 31. Rorschach cards video
  32. 32. Coca Cola Village http://www.youtube.com/watch?v=xUv0GU5rfHg
  33. 33. FBFaces
  34. 34. ecotonoha http://www.nec.co.jp/ecotonoha/index_en.html
  35. 35. QRCode Building
  36. 36. Sony Vaio Scavenger Hunt http://www.youtube.com/watch?v=MRH4ObEtd5A
  37. 37. Netherland Film Festival http://www.youtube.com/watch?v=JmeCqhR-WY0
  38. 38. Dallas Tourism video
  39. 39. Ralph Lauren 4D experience http://vimeo.com/16723278
  40. 40. Toyota Auris http://www.youtube.com/watch?feature=player_embedded&v=UJ7E7uEZN00#!

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