This talk was delivered by Mr. Kofi Gyasi-Acquah, CEO of Kraftsmen Media Co. where he shared on how marketing is continually evolving and how entrepreneurs and business leaders who continually innovate and employ non-traditional and unconventional methods will be the new winners in the business game. The talk was delivered to marketing students of Accra Technical University in Ghana.

1. Kofi Gyasi-Acquah
KRAFTSMEN Media Co.
Uncover the New Dimension to Marketing

2. The Rules of Marketing Have Changed!!

3. Build an Audience First

6. Repackage and Sell

9. Add Value to an Already Existing
Product

11. Keep Your Clients Coming Back

13. Our Community. Our Tribe.

14. Craft (Build) an Awesome Product
Create a Compelling Message. Humanise Your
Brand. Take Time To Tell Your Story.
Brand Yourself Like a Pro
Start Marketing Before You Think You're
Ready. Think Differently. Go Unconventional.
Explore Cheap Yet Effective Ways to Get Leads
Become Obsessed With Your Customers and
Let Their Satisfaction Be Your #1 Priority
Test Ideas
Take Great Photos :)

15. Photography | Branding | Marketing
Crafting Your Dreams Into Celebrated Stories
@wearekraftsmen

16. @kofigyasiacquah
Kofi Kraftsmen
+233 (0) 247607738
Let's Connect

17. Thank You!