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Creating special Christmas gift ideas

  Tiffany & Co’s Christmas range was wide ranging,
needing a common theme to inspire users to buy;

  With Urban Junkies, we created ‘The 12 days of
Christmas’ advent calendar;

  This interactive guide contained fabulous Christmas
experiences to share with loved ones, all inspired by
individual Tiffany & Co products.

  A new experience was revealed every key December
shopping day; they were teased in the Daily Fix
newsletter, revealed in the advent calendar &
accompanied by product information & purchase links.

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w00t! Tiffany & Co Case Study

  • 1. Creating special Christmas gift ideas Tiffany & Co’s Christmas range was wide ranging, needing a common theme to inspire users to buy; With Urban Junkies, we created ‘The 12 days of Christmas’ advent calendar; This interactive guide contained fabulous Christmas experiences to share with loved ones, all inspired by individual Tiffany & Co products. A new experience was revealed every key December shopping day; they were teased in the Daily Fix newsletter, revealed in the advent calendar & accompanied by product information & purchase links.