This document provides 14 creative fundraising ideas for non-profits to implement around Thanksgiving. It begins by noting that 25% or more of annual giving occurs in the last 3 months of the year, especially among higher-income donors. Some of the fundraising ideas include hosting a Thanksgiving-themed giveaway on social media, creating an online gift catalog like the American Red Cross did, participating in #GivingTuesday, holding a turkey trot race or fall harvest festival, and setting up a corn maze or pumpkin sale. The document emphasizes connecting with existing donors around this time of year and expressing gratitude.
3. Around 25% or more of all annual giving in the U.S. occurs during
the last three months of the year. An estimated 43% of higher
income donors (from households earning greater than $200,000)
donate more during the holidays
4. Donorbox is a powerful fundraising software that is
super simple to setup and attracts more recurring
donors, and to help you get started, we’ve compiled
creative fall nonprofit fundraising ideas that will help
you take your fundraising efforts to the next level.
7. Invite them for a
tour of your
organization
Ask major
donors if they
would like to get
involved on a
deeper level
Send them
photos from the
field
Send them
a “thank you”
letter written by
someone the
donation
Embed
an interactive
infographic in
your “thank
you” letter.
11. Gratitude is a positive emotion and is one
that most of us experience during
Thanksgiving. Many researchers have found
that gratitude positively affects generosity
and willingness to help
14. Engage with your donors and supporters by
offering a Thanksgiving-themed giveaway on
social media. Partner with a local business
and offer a discount coupon or a gift card
with every donation
16. American Red Cross created an online catalog
to showcase their services. Everything from
hot meals to hospital kits and vaccinations is
available to purchase
20. Hold an end-of-year Thanksgiving holiday
raffle. Advertise it and present donors with 3
or 4 options to keep it simple. You only pay
for the winner’s choice
22. Encourage your runners to dress up and
reward best costumes. You could also reward
division winners (or anyone crossing the finish
line) with cinnamon rolls
26. The colors of fall – red, orange, and yellow are
provided free of charge by nature, which
makes this idea a cost-effective Thanksgiving
fundraising idea
32. Pumpkins are not there only to be sold. Try
organizing a pumpkin carving or decorating
contest. Supply pumpkins, pumpkin carving tools
and accessories, and let the fun begin
34. Make the most of the fall harvest and
Thanksgiving season and arrange a Harvest
Fest for your group, setting up sales of local
produce that are particularly in demand
around this time of year
38. Create your own maze/obstacle course in a large
open space (like a parking lot or an open field), or
you can partner with a local farm that has an
existing corn or hay bale maze
40. Engage with your donors and supporters by
offering a Thanksgiving-themed giveaway on
social media. Partner with a local business
and offer a discount coupon or a gift card
with every donation