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Automation and AI In Clinical
Trials
From Big Sky to Practical Application
SCOPE 2020
Jim Reilly – VP, R&D Strategy
2Copyright © Veeva Systems 2020
`
Artificial Intelligence
Predictive Analytics
Natural Language Processing
Machine Learning
Big Data
Robotic Process Automation
Intelligent Automation
Adaptive Algorithms
3Copyright © Veeva Systems 2020
In today’s world, we have grown accustomed to…
Choice Suggestions
Medical CRM
SMART technologies
Why should clinical trial management be ANY DIFFERENT?
4Copyright © Veeva Systems 2020
AI is Certainly Newsworthy
5Copyright © Veeva Systems 2020
“There is a disconnect between the conferences I attend, the journals
and blogs I read, and the reality of medical practice on the frontlines of
healthcare delivery…
“So while there is a booming innovation industry – a new startup being
created every day, a new app being launched every minute – the actual
experience of delivering or receiving care is changing scarcely.”
.
Sachin Jain, former CMIO at Merck; CEO CareMore
Health
The Health Care Innovation Bubble
Healthcare, Volume 5, Issue 4, December 2017
Sciencedirect.com
6Copyright © Veeva Systems 2020
The Challenge with AI in Clinical Trials
Overhype. Under delivery.
• Big Data Analytics
• Predictive
Analytics
• Simulations
• Automatic Decision
Making
Shiny Object Layer
• Natural Language
Processing
• Machine Learning
• Automation
• Metric-driven
Suggestions
Reality Layer
7Copyright © Veeva Systems 2020
AI, But First…Data
Podcast: The Science and Business of Innovative Medicines -January 13, 2019
With Vas Narasimhan, Jorge Conde, Vijay Pand, and Sonal Chokshi
“The first thing we’ve learned is the importance of having outstanding
data to actually base your ML on. In our own shop, we’ve been working on
a few big projects, and we’ve had to spend most of the time just cleaning
the data sets before you can even run the algorithm. That’s taken us years
just to clean the datasets. I think people underestimate how little clean
data there is out there, and how hard it is to clean and link the data.”
Vas Narasimhan
CEO, Novartis
8Copyright © Veeva Systems 2020
First, Get Your Data House in Order
But how?
Better
Transactional
Systems
Simplify IT:
Fewer
Integrations &
Standalone Apps
Improve Data
Quality
9Copyright © Veeva Systems 2020
And Then: AI and Machine Learning in Clinical
Operations
An eye toward the practical, using your own clean data
Study Start-up
Document
Management
Monitoring
10Copyright © Veeva Systems 2020
AI and Machine Learning in Clinical Operations
An eye toward the practical, using your own clean data
Study Start-up
11Copyright © Veeva Systems 2020
The State of Study Start-up
6
Weeks from
Survey Creation
to Site Selection
4
Weeks Slower
Than Ten
Years Ago
8
Months from
Site ID to
Activation
Source:s
Lamberti, MJ, Chakravarthy, R, Getz, KA. Assessing Practices & Inefficiencies with Site Selection, Study Start-Up, and Site Activation. Applied Clinical Trials, August 2016
Tufts CSDD
http://www.appliedclinicaltrialsonline.com/need-and-opportunity-new-paradigm-clinical-trial-execution
2x
Increase in Time to
Negotiate
Contracts
In ten years, we haven’t seen improvement
12Copyright © Veeva Systems 2020
Study Start-Up
Shared goal is simple: Improve site activation cycle time
That Site Is Great!
“Med Affairs tells me that Dr. Smith
is a key opinion leader, and we’ve
worked with them on another
study”
Dr. Smith’s Site Takes:
• 8 months to contract
• 4 months to EC approval
• ….then never enrolls!
• Use Individual Activation “trackers”
• Subscribe to Investigator database
• Rely on anecdote à that site “takes
long to contract”
• Not centralized, not really measuring
• Not performance data; not measuring for
my organization
• Not scientific!
REALITY
13Copyright © Veeva Systems 2020
First, We Need to Measure
Cycle Times
• Site Selected to Financial Documents
Complete
• Site Selected to Ethics Committee
Approval
• Site Selected to Ready to Receive IP
(Greenlighting)
Site Selected
Site
Contracts
Executed
Mean: 72 days
United States: Local IRB
Site Selected
Site
Contracts
Executed
Mean: 45 days
United States: Central IRB
Track/Slice by:
• Country
• TA/study type
• Institution
• IRB/EC
14Copyright © Veeva Systems 2020
Use Data for Prediction and Prescribed Action
Upstream – Drive
Better Selection
Calculate Base
Plan
Risk-based Site
Activation
Critical Path –
Know Where to
Spend Time
15Copyright © Veeva Systems 2020
Intelligent Planning
Days Site Selected to
Site Greenlight
Days Site Selected to
IRB/EC Approval
Days Site Selected to
Contracts Executed
Days Site Selected to
Essential Docs Collected
Industry My Org This Study This Site
16Copyright © Veeva Systems 2020
Intelligent Planning
Risk Identification &
Proactive Alerting
Benchmarks to
project milestone
finish dates
17Copyright © Veeva Systems 2020
AI and Machine Learning in Clinical Operations
An eye toward the practical, using your own clean data
Document
Management
18Copyright © Veeva Systems 2020
A Typical Phase III Trial
Assumes one study spanning 4 years and 200 sites
Does not include site source documents and signed informed consent forms
1,000 parcel
shipments
96,000
documents
240,000
pages
100s of Documents Per Day/1000s of Doc Filing Options
19Copyright © Veeva Systems 2020
TMF Document Management Challenges
Duplication
Poor Compliance; Low Visibility; Higher Costs
QualityClassification ManualSecurity
20Copyright © Veeva Systems 2020
How Machine Learning Could Practically Help
Site
Investigator
Country
Classification
Date
Study
… document metadata
could be auto-populated
… eTMF autofiles or
suggest where to file
… minimize document
issues
… prevent inadvertent sharing
of sensitive information
21Copyright © Veeva Systems 2020
AI and Machine Learning in Clinical Operations
An eye toward the practical, using your own clean data
Monitoring
22Copyright © Veeva Systems 2020
Monitoring Complexity
Variability Discrepancies and
Query Resolution
KPI’s, KQI’s,
KRI’s
Protocol
Complexity
Multiple
Data
Sources
Multiple
Monitoring
Methods
protocol
adverse
event
SDV
Missing
data variance
KPI
23Copyright © Veeva Systems 2020
Intelligent Monitoring with Remediation Workflows
Continuous
Monitoring
Suggests (or automates)
issue / deviation
identification
Threshold
Exceeded
Triggers
Remediation
Workflow
Notifies CRA
Automates visit workflow
and visit deliverables
2424Copyright © Veeva Systems 2020
Artificial Intelligence
• Artificial intelligence needs to be
unpacked and focused on the
practical. No more hyperbole.
• To get to the practical, we first
need high-quality data.
• There are many practical
applications in clinical operations
from study start-up to monitoring.
• The key to unlocking value is not to
run to the hype of AI.
Questions
• For more information, please contact james.reilly@veeva.com
Thank you

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AI in Clinical Trials: From Big Sky to Practical Application

  • 1. Automation and AI In Clinical Trials From Big Sky to Practical Application SCOPE 2020 Jim Reilly – VP, R&D Strategy
  • 2. 2Copyright © Veeva Systems 2020 ` Artificial Intelligence Predictive Analytics Natural Language Processing Machine Learning Big Data Robotic Process Automation Intelligent Automation Adaptive Algorithms
  • 3. 3Copyright © Veeva Systems 2020 In today’s world, we have grown accustomed to… Choice Suggestions Medical CRM SMART technologies Why should clinical trial management be ANY DIFFERENT?
  • 4. 4Copyright © Veeva Systems 2020 AI is Certainly Newsworthy
  • 5. 5Copyright © Veeva Systems 2020 “There is a disconnect between the conferences I attend, the journals and blogs I read, and the reality of medical practice on the frontlines of healthcare delivery… “So while there is a booming innovation industry – a new startup being created every day, a new app being launched every minute – the actual experience of delivering or receiving care is changing scarcely.” . Sachin Jain, former CMIO at Merck; CEO CareMore Health The Health Care Innovation Bubble Healthcare, Volume 5, Issue 4, December 2017 Sciencedirect.com
  • 6. 6Copyright © Veeva Systems 2020 The Challenge with AI in Clinical Trials Overhype. Under delivery. • Big Data Analytics • Predictive Analytics • Simulations • Automatic Decision Making Shiny Object Layer • Natural Language Processing • Machine Learning • Automation • Metric-driven Suggestions Reality Layer
  • 7. 7Copyright © Veeva Systems 2020 AI, But First…Data Podcast: The Science and Business of Innovative Medicines -January 13, 2019 With Vas Narasimhan, Jorge Conde, Vijay Pand, and Sonal Chokshi “The first thing we’ve learned is the importance of having outstanding data to actually base your ML on. In our own shop, we’ve been working on a few big projects, and we’ve had to spend most of the time just cleaning the data sets before you can even run the algorithm. That’s taken us years just to clean the datasets. I think people underestimate how little clean data there is out there, and how hard it is to clean and link the data.” Vas Narasimhan CEO, Novartis
  • 8. 8Copyright © Veeva Systems 2020 First, Get Your Data House in Order But how? Better Transactional Systems Simplify IT: Fewer Integrations & Standalone Apps Improve Data Quality
  • 9. 9Copyright © Veeva Systems 2020 And Then: AI and Machine Learning in Clinical Operations An eye toward the practical, using your own clean data Study Start-up Document Management Monitoring
  • 10. 10Copyright © Veeva Systems 2020 AI and Machine Learning in Clinical Operations An eye toward the practical, using your own clean data Study Start-up
  • 11. 11Copyright © Veeva Systems 2020 The State of Study Start-up 6 Weeks from Survey Creation to Site Selection 4 Weeks Slower Than Ten Years Ago 8 Months from Site ID to Activation Source:s Lamberti, MJ, Chakravarthy, R, Getz, KA. Assessing Practices & Inefficiencies with Site Selection, Study Start-Up, and Site Activation. Applied Clinical Trials, August 2016 Tufts CSDD http://www.appliedclinicaltrialsonline.com/need-and-opportunity-new-paradigm-clinical-trial-execution 2x Increase in Time to Negotiate Contracts In ten years, we haven’t seen improvement
  • 12. 12Copyright © Veeva Systems 2020 Study Start-Up Shared goal is simple: Improve site activation cycle time That Site Is Great! “Med Affairs tells me that Dr. Smith is a key opinion leader, and we’ve worked with them on another study” Dr. Smith’s Site Takes: • 8 months to contract • 4 months to EC approval • ….then never enrolls! • Use Individual Activation “trackers” • Subscribe to Investigator database • Rely on anecdote à that site “takes long to contract” • Not centralized, not really measuring • Not performance data; not measuring for my organization • Not scientific! REALITY
  • 13. 13Copyright © Veeva Systems 2020 First, We Need to Measure Cycle Times • Site Selected to Financial Documents Complete • Site Selected to Ethics Committee Approval • Site Selected to Ready to Receive IP (Greenlighting) Site Selected Site Contracts Executed Mean: 72 days United States: Local IRB Site Selected Site Contracts Executed Mean: 45 days United States: Central IRB Track/Slice by: • Country • TA/study type • Institution • IRB/EC
  • 14. 14Copyright © Veeva Systems 2020 Use Data for Prediction and Prescribed Action Upstream – Drive Better Selection Calculate Base Plan Risk-based Site Activation Critical Path – Know Where to Spend Time
  • 15. 15Copyright © Veeva Systems 2020 Intelligent Planning Days Site Selected to Site Greenlight Days Site Selected to IRB/EC Approval Days Site Selected to Contracts Executed Days Site Selected to Essential Docs Collected Industry My Org This Study This Site
  • 16. 16Copyright © Veeva Systems 2020 Intelligent Planning Risk Identification & Proactive Alerting Benchmarks to project milestone finish dates
  • 17. 17Copyright © Veeva Systems 2020 AI and Machine Learning in Clinical Operations An eye toward the practical, using your own clean data Document Management
  • 18. 18Copyright © Veeva Systems 2020 A Typical Phase III Trial Assumes one study spanning 4 years and 200 sites Does not include site source documents and signed informed consent forms 1,000 parcel shipments 96,000 documents 240,000 pages 100s of Documents Per Day/1000s of Doc Filing Options
  • 19. 19Copyright © Veeva Systems 2020 TMF Document Management Challenges Duplication Poor Compliance; Low Visibility; Higher Costs QualityClassification ManualSecurity
  • 20. 20Copyright © Veeva Systems 2020 How Machine Learning Could Practically Help Site Investigator Country Classification Date Study … document metadata could be auto-populated … eTMF autofiles or suggest where to file … minimize document issues … prevent inadvertent sharing of sensitive information
  • 21. 21Copyright © Veeva Systems 2020 AI and Machine Learning in Clinical Operations An eye toward the practical, using your own clean data Monitoring
  • 22. 22Copyright © Veeva Systems 2020 Monitoring Complexity Variability Discrepancies and Query Resolution KPI’s, KQI’s, KRI’s Protocol Complexity Multiple Data Sources Multiple Monitoring Methods protocol adverse event SDV Missing data variance KPI
  • 23. 23Copyright © Veeva Systems 2020 Intelligent Monitoring with Remediation Workflows Continuous Monitoring Suggests (or automates) issue / deviation identification Threshold Exceeded Triggers Remediation Workflow Notifies CRA Automates visit workflow and visit deliverables
  • 24. 2424Copyright © Veeva Systems 2020 Artificial Intelligence • Artificial intelligence needs to be unpacked and focused on the practical. No more hyperbole. • To get to the practical, we first need high-quality data. • There are many practical applications in clinical operations from study start-up to monitoring. • The key to unlocking value is not to run to the hype of AI.
  • 25. Questions • For more information, please contact james.reilly@veeva.com