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The Industry’s Move Toward
Digitally Connected Trials
2
Copyright © Veeva Systems 2021
Why We Are Here Today
Explore acceleration to digital trials
Uncover how operational processes are
maturing in modern trial environments
Reveal considerations for site / patient
engagement and centricity
Discover lessons learned and implications
Vision for Digital Trials
4
Copyright © Veeva Systems 2021. Veeva Confidential.
Digital vs. Decentralized Trials
The Distinction
HOW?
Trial Data is Collected &
Shared
WHERE?
Trials are Conducted
Digital Decentralized
Veeva’s Goal: Digitally Connected Clinical Trials, Irrespective of Operating Model
5
Copyright © Veeva Systems 2021
Veeva Digital Trials Platform
Better trials for all through a connected ecosystem
Paperless. Patient-Centric. Decentralized.
25%
Faster
25%
Less Costly
Sites
SiteVault
Patients
MyVeeva
Sponsors
Clinical Suite
6
Copyright © Veeva Systems 2021
Operationalizing Through Interoperability
Microsoft Excel
1
Connected People
Microsoft Excel
3
Connected Data
Microsoft Excel
2
Connected Process
Vertically Across Stakeholders Within a Process
Horizontally Across Stakeholders and Processes
7
Copyright © Veeva Systems 2021
Copyright © Veeva Systems 2021
Survey Method
• Global survey to clinical leaders conducted in 1H 2021
• Survey questions (9) examine rapid adoption of DCT’s and
its impact on the industry
• 15,000 participants invited
• 2185 initiated
• 289 qualified respondents
• $20 compensation for completion
8
Copyright © Veeva Systems 2021
Tech Adoption
Unprecedented Exploration
of New Technology &
Innovation
Connectivity
Clear Need for Balancing New
Ways of Working Without
Sacrificing Interoperability
Simplicity
Sponsors and CROs are
Rationalizing Systems &
Processes
Executive Summary
Challenges with Decentralized Methods are Accelerating Digital Transformation
9
Copyright © Veeva Systems 2021
Key Findings
Plan to
increase DCTs
within 24
months
95%
Say DCTs had
positive impact
on patient
experience
56% Site technology
adoption
biggest issue
70%
Decentralized methods
are here to stay
Increased site burden
Benefits not fully
realized
10
Copyright © Veeva Systems 2021
Site Engagement
De-risking site operations
and patient care
Patient
Engagement
Delivering high value
patient experience
Data /
Interoperability
Delivering visibility and
real time trial oversight
Role of Technology
Simplified stakeholder
connectivity
Future Proofing Clinical Trials #NoGoingBack
Implications
Site Experience
13
Copyright © Veeva Systems 2021
Site Engagement Findings
Only 29% report improved site engagement
BIGGEST CHALLENGE –
70%
Site Technology Adoption
TOP PRIORITY TO
IMPROVE – 66%
Adopting Site-Centric
Approach to Technology
“Sites burdened by too
many technologies; we
need to make it simpler for
them”
“DCTs introduce more tech,
more processes, more burden
for the site. We need to
provide a helping hand, a
white glove approach to help
them”
14
Copyright © Veeva Systems 2021
Site Engagement Implications
Veeva’s Goal: Digitize and Connect Transactional Activities so Sites Can Focus on
Patient Care and Trial Oversight
Experience
Required
Chicken and Egg?
The Great PI
Resignation?
Double the
Work
One and Done
Double the Risk?
Patient Experience
16
Copyright © Veeva Systems 2021
Examining Patient Engagement
Only 56% report benefit to the patient experience
Burden for
technology averse
patients
50%
Data protection
and privacy
concerns
51%
Prioritizing patient
education and
training
45%
“Critically evaluate solutions that optimize the sponsor, investigator, AND the
patient experience”
17
Copyright © Veeva Systems 2021
Patient Experience Implications
Access
Serving Multiple
Masters?
A Fine Balance?
Experience Adherence
A Hot Potato?
Veeva’s Goal: Connecting a Digital Workflow Across All Trial Stakeholders Agnostic
to Patient’s Digital or Non-Digital Journey
Data & Interoperability
19
Copyright © Veeva Systems 2021
CROs Leading Digital Transformation
Rapid Adoption, Cautious Deployment
Adopted Average of FOUR New Applications
Leading to Challenges with Data & System Silos
Actively Addressing Interoperability, Data
Sharing, Reducing Paper
“It is essential to evaluate relative merits of technologies but aim to use fewer
applications with better connections between them”
20
Copyright © Veeva Systems 2021
Implications to Interoperability
Scale
Can the Dust
Settle?
Forest for the
Trees?
Data Visibility
Keeping in Sync?
Veeva’s Goal: Connected Data, Stakeholders, and Workflow in a Single Platform
to Deliver Modern Trial Operations
Role of Technology
“All of these new solutions bring additional
burden for time, cost, and quality.”
“New systems and processes have led to
inefficient internal workflows, challenges with
collaboration, and getting information in and
out of systems”
Despite progress in moving to more digital ways of working, respondents described a fragmented
technology landscape that is made even more challenging by the adoption of multiple point solutions
The State of Technology Today
23
Copyright © Veeva Systems 2021
Opportunities
Patient Experience
Technology’s Opportunity to Support the Modern Trial
Access. To trials. To trial data. To each other.
Value. Experience. Relationship. Patient care.
Connectivity. Data. People. Process.
Speed. Data processing. Visibility. Actioning.
Scale. Ways of Working. Portfolio Ready. Global.
Site Experience
Sponsor Experience
Looking Ahead
Veeva’s Commitment to Supporting Digital &
Decentralized Trials
25
Copyright © Veeva Systems 2021
Veeva’s Commitment
Anchor on
Connectivity
Sponsors, Sites,
and Patient-Centric
Insights and
Optimization Remove Paper
Single
Access
Point
Ecosystem on a
common technology
Delivering a
Connected Digital
Platform
Read the Report:
veeva.com/veeva-digital-clinical-trials-survey-report/

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The Industry’s Move Toward Digitally Connected Clinical Trials

  • 1. The Industry’s Move Toward Digitally Connected Trials
  • 2. 2 Copyright © Veeva Systems 2021 Why We Are Here Today Explore acceleration to digital trials Uncover how operational processes are maturing in modern trial environments Reveal considerations for site / patient engagement and centricity Discover lessons learned and implications
  • 4. 4 Copyright © Veeva Systems 2021. Veeva Confidential. Digital vs. Decentralized Trials The Distinction HOW? Trial Data is Collected & Shared WHERE? Trials are Conducted Digital Decentralized Veeva’s Goal: Digitally Connected Clinical Trials, Irrespective of Operating Model
  • 5. 5 Copyright © Veeva Systems 2021 Veeva Digital Trials Platform Better trials for all through a connected ecosystem Paperless. Patient-Centric. Decentralized. 25% Faster 25% Less Costly Sites SiteVault Patients MyVeeva Sponsors Clinical Suite
  • 6. 6 Copyright © Veeva Systems 2021 Operationalizing Through Interoperability Microsoft Excel 1 Connected People Microsoft Excel 3 Connected Data Microsoft Excel 2 Connected Process Vertically Across Stakeholders Within a Process Horizontally Across Stakeholders and Processes
  • 7. 7 Copyright © Veeva Systems 2021 Copyright © Veeva Systems 2021 Survey Method • Global survey to clinical leaders conducted in 1H 2021 • Survey questions (9) examine rapid adoption of DCT’s and its impact on the industry • 15,000 participants invited • 2185 initiated • 289 qualified respondents • $20 compensation for completion
  • 8. 8 Copyright © Veeva Systems 2021 Tech Adoption Unprecedented Exploration of New Technology & Innovation Connectivity Clear Need for Balancing New Ways of Working Without Sacrificing Interoperability Simplicity Sponsors and CROs are Rationalizing Systems & Processes Executive Summary Challenges with Decentralized Methods are Accelerating Digital Transformation
  • 9. 9 Copyright © Veeva Systems 2021 Key Findings Plan to increase DCTs within 24 months 95% Say DCTs had positive impact on patient experience 56% Site technology adoption biggest issue 70% Decentralized methods are here to stay Increased site burden Benefits not fully realized
  • 10. 10 Copyright © Veeva Systems 2021 Site Engagement De-risking site operations and patient care Patient Engagement Delivering high value patient experience Data / Interoperability Delivering visibility and real time trial oversight Role of Technology Simplified stakeholder connectivity Future Proofing Clinical Trials #NoGoingBack
  • 13. 13 Copyright © Veeva Systems 2021 Site Engagement Findings Only 29% report improved site engagement BIGGEST CHALLENGE – 70% Site Technology Adoption TOP PRIORITY TO IMPROVE – 66% Adopting Site-Centric Approach to Technology “Sites burdened by too many technologies; we need to make it simpler for them” “DCTs introduce more tech, more processes, more burden for the site. We need to provide a helping hand, a white glove approach to help them”
  • 14. 14 Copyright © Veeva Systems 2021 Site Engagement Implications Veeva’s Goal: Digitize and Connect Transactional Activities so Sites Can Focus on Patient Care and Trial Oversight Experience Required Chicken and Egg? The Great PI Resignation? Double the Work One and Done Double the Risk?
  • 16. 16 Copyright © Veeva Systems 2021 Examining Patient Engagement Only 56% report benefit to the patient experience Burden for technology averse patients 50% Data protection and privacy concerns 51% Prioritizing patient education and training 45% “Critically evaluate solutions that optimize the sponsor, investigator, AND the patient experience”
  • 17. 17 Copyright © Veeva Systems 2021 Patient Experience Implications Access Serving Multiple Masters? A Fine Balance? Experience Adherence A Hot Potato? Veeva’s Goal: Connecting a Digital Workflow Across All Trial Stakeholders Agnostic to Patient’s Digital or Non-Digital Journey
  • 19. 19 Copyright © Veeva Systems 2021 CROs Leading Digital Transformation Rapid Adoption, Cautious Deployment Adopted Average of FOUR New Applications Leading to Challenges with Data & System Silos Actively Addressing Interoperability, Data Sharing, Reducing Paper “It is essential to evaluate relative merits of technologies but aim to use fewer applications with better connections between them”
  • 20. 20 Copyright © Veeva Systems 2021 Implications to Interoperability Scale Can the Dust Settle? Forest for the Trees? Data Visibility Keeping in Sync? Veeva’s Goal: Connected Data, Stakeholders, and Workflow in a Single Platform to Deliver Modern Trial Operations
  • 22. “All of these new solutions bring additional burden for time, cost, and quality.” “New systems and processes have led to inefficient internal workflows, challenges with collaboration, and getting information in and out of systems” Despite progress in moving to more digital ways of working, respondents described a fragmented technology landscape that is made even more challenging by the adoption of multiple point solutions The State of Technology Today
  • 23. 23 Copyright © Veeva Systems 2021 Opportunities Patient Experience Technology’s Opportunity to Support the Modern Trial Access. To trials. To trial data. To each other. Value. Experience. Relationship. Patient care. Connectivity. Data. People. Process. Speed. Data processing. Visibility. Actioning. Scale. Ways of Working. Portfolio Ready. Global. Site Experience Sponsor Experience
  • 24. Looking Ahead Veeva’s Commitment to Supporting Digital & Decentralized Trials
  • 25. 25 Copyright © Veeva Systems 2021 Veeva’s Commitment Anchor on Connectivity Sponsors, Sites, and Patient-Centric Insights and Optimization Remove Paper Single Access Point Ecosystem on a common technology Delivering a Connected Digital Platform