Prometheus Global Media is an American entertainment publishing company based in New York City that was formed in 2009. It publishes magazines focused on entertainment and media, such as The Hollywood Reporter and Adweek. The company's CEO is Richard Beckman.
Bauer Media Group publishes a wide range of magazines covering genres like music, cars, photography, and gossip. Q is one of their magazines focused on rock music. It is primarily aimed at males ages 15-25 from higher socioeconomic backgrounds.
Development Hell Ltd is an independent UK media company based in London. They publish MixMag, the world's largest international dance music magazine, as well as related digital properties. MixMag has a circulation of approximately 20,000 and
1. Prometheus Global Media - Billboard
Prometheus Global Media is a
company that produce
multiple different genres of
magazines to aimed at
different people. For example;
The Hollywood
Reporter, Adweek, Film Expo
Group, etc.
Prometheus Global
Media, formerly e5 Global
Media, is an American
entertainment publishing
company based in New York
City. The company was
formed by the sale of the
entertainment and media
division of Nielsen Business
Media in December 2009.
The company's first CEO was
Richard D.
Beckman, previously an
executive at Condé Nast and
Fairchild Publications, and
former publisher of magazines
GQ and Vogue
Circulation Breakdown
Billboard is primarily sold in the
US, the most common
audience is college graduates at just over 65% and secondly
Upper management titles at just under 50%. The average
household income is over $212k. And there total readership
is 48k. From these figures we can tell that the magazine is
aimed at the higher class, around the A/B mark .
As the company and the magazine are manly based in the
US in the UK we do not know a lot about this magazine.
The company was founded in
2009 and primarily publishes
magazine for entertainment, thy
are based in the US with the
headquarters been in New York
City.
Top 3 Competitors;
- Advanstar Communications Inc.
- Reed Business Information-US
- Mail.com Media Corporation
2. Bauer Media Group - Q
The Bauer Media publishes a large range of
different magazines, covering a wide range
of genres. These range from
music, cars, gossip, photography including
magazines such as ‘MOJO’, ‘Digital
Photo’, ‘Closer’ and many more.
Q (Bauer Media Group):
As we can see from the brake down to the right that Q
is certified to produce a prink magazine that is in the
market sector of rock music. Q is produced every
month, making the magazine quite rare, compared to
others that produce weekly, allows the magazine to
indicate to the readers it isn't available every week and
there for encouraging them to buy it when it is
available.
Circulation Breakdown:
From the graph below we
can see that for Q the
highest sales are single
copy's, these will be sold in
shops/
newsagents etc. For Q there
multiple subscriptions are
very low, we would expect
these to be higher for such a
well known magazine.
Audience:
The audience for Q is mainly males at
68.3%, there audience is very much in
the ABC1 bracket at 70% of there
readers. The most popular readers are
those from 15-25 at just over 35%. From
this data we can see that the average
reader of Q is male, between the age of
15 and 25 and is from a higher class
(ABC1).
3. Development Hell LTD - MixMag
When looking at publisher research I found out that blender is not
longer being produced and there for could not find any information
about the producer of blender or blender its self.
Development Hell Ltd is an independent
media company based in
Islington, London.
They currently publish the market
leading international dance music
magazine, Mixmag along with the
Mixmag ipad app, mixmag.net, Mixmag
TV, Mixmag Events and
DontStayIn.com, the world's biggest
clubbing social network . They have
provided consultancy for some of
Britain’s biggest publishers and produced
tour brochures for some of the biggest
artists in the world.
Mixmag is a British
electronic dance and
clubbing
magazine, published
in London, England.
Circulation Breakdown
From the figures above we can see that the have
a rather high circulation percentage at just under
90%.
From the graph below we can see that there
highest sales come from news trade/single copy
sales, there monthly subscription sales aren't very
high but they are still very active.
Mixmag was the world's first dance
music magazine and has been the
market leader ever since. The first
issue was printed on 1 February 1983
as a 16-page black-and-white
magazine published by Disco Mix
Club, a DJ mailout service. The first
cover was the American music group
Shalamar, the first editor DMC's Tony
Prince and the first advertiser was a
company called Technics Panasonic.
It is the world's
biggest selling dance
music
magazine, with an
Audit Bureau of
Circulations audited
circulation of
approximately
20,000 (1 January
2011 – 31 December
2011).
Launched in 1982 in
the United
Kingdom, the
magazine covers
dance events, and
reviews music and
club nights.