PRESENTATION

1. Hana Tserenkhand Byambadash
Business Development Consultant. AusMon Consulting
Dr Christine Hogan
Adjunct Professor, Curtin University. Consultant & Author
Culture matters
in building sustainable
long-term business relationships

2. Culture matters
Outline
• Why does culture matter?
• What behaviours show respect?
• How can you be a cultural detective?
• What is effective cross-cultural
communication?

3. Tolerance, intercultural
dialogue & respect for
diversity are more
essential than ever in a
world where peoples
are becoming more &
more closely
interconnected
Kofi Annan, Secretary General
UN 1997-2006

4. Intercultural competencies
Developing
“intercultural
competence is a
lifelong process...”
Darla Deardorff (2009) The Sage handbook of
intercultural competence, Sage Publications USA.

5. What are the MOST
important intercultural
communication
competencies?
Discuss in pairs
(2 minutes)

6. Cultural detective: Questioning approach
Cultural adviser/s

7. Question: How do you show RESPECT to
your business contacts?
1. Mongolian
2. Australia
2 minutes groups of 2-4 people

8. Behaviours
Cultural
values or
dimensions

9. Cultural detective:
Map/describe your
cultural values/dimensions
1.High power distance:
Respect, position, age
Low power distance:
Casual, informal
Relationships2. Task
4. Time: punctual Time: flexible
3. Indirect communication,
high context
Direct communication,
low context

10. Cultural values/dimensions
8. Religion/spiritual Secular
5. Individualistic
I, I, I
Collectivist
We, we, we,
Doing
6. Environment:
People connected to
environment
Environment:
Uses
7. Being

11. Multicultural teams can be more creative than
monocultural teams
(DiStefano & Maznevski 2000, Adler 1997)
100%
0%

12. How well do culturally diverse teams
perform?
Research by Adler (1997) and DiStefano and
Maznevski (2000) concluded that:
• culturally diverse teams tend to perform either
better or worse than homogeneous teams
• more culturally diverse teams perform worse -
unless they discuss their differences openly

13. 1. Dysfunctional teams
2. Equaliser teams
3. Creator teams
DiStefano & Masnevski 2000
3 types of teams

14. MAP
Understand
the
similarities
&
differences
BRIDGE
Communicate
Take
differences
into
account
INTEGRATE
Work together
in new ways
CREATE new
ways of doing things
“MBI” model
for working
in multi-cultural teams
(DiStefano & Maznevski)

15. Mapping, Bridging & Integrating (MBI)
research results
The key to being successful
as a multicultural team is
the quality of the
interaction & communication processes
rather than the team membership!

16. Practical resources

17. Singapore Facilitators’ Conference
“Facilitating cultural transitions”
Asian Book launch 20 October 2013

18. Culture matters: Summary
• Why does culture matter?
• What behaviours show respect?
• How can you be a cultural detective?
• What is effective cross-cultural
communication?

19. Intercultural communication workshops
Please contact the facilitators:
Hana Tserenkhand Byambadash
Consultant AusMon Consulting
Email: Hana77@bigpond.com or tseren55@hotmail.com
Dr Christine Hogan
Consultant, Author, Adjunct Professor, Curtin University
Email: Christine@hogans.id.au

20. ©Christine Hogan
If you use these slides for commercial purposes, as a courtesy,
please acknowledge the author. Thank you .
These slides are taken from two books :
Hogan, C. F. (2013), Facilitating cross cultural transitions & change, 4 Square
Press. Stillwater, Minn., USA.
Hogan C F. (2007) Facilitating multicultural groups. Kogan Page, London.
Both books are available from Amazon.com or Amazon.co.uk or the author:
Email: Christine@hogans.id.au
Phone: + 61 (0) 8 9279 8778
Skype: mogcat
Linked in: au.linkedin.com/pub/dir/Christine/Hogan
Web site: www.hogans.id.au