Mobile Marketing Presentation at IABC Cleveland
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thunder::tech Account Manager Michael Schwabe gave a seminar on mobile marketing for the Cleveland Chapter of the International Association of Business Communicators (IABC Cleveland).
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Mobile Marketing Presentation at IABC Cleveland
- 1. Mobile Marketing May 12, 2011 Michael Schwabe Account Manager
- 3. What is mobile? Phones Tablets & Other Devices
- 4. Mobile Stats Compiled by Microsoft TAG, April 2011
- 5. Mobile Stats Compiled by Microsoft TAG, April 2011
- 6. Mobile Stats Compiled by Microsoft TAG, April 2011
- 7. Mobile Stats Compiled by Microsoft TAG, April 2011
- 8. Mobile Stats Compiled by Microsoft TAG, April 2011
- 11. Web vs App Mobile Website Wide reaching Content restricted Smaller budget Mobile Application Platform specific Dynamic content Bigger budget
- 13. AR Codes Augmented Reality Live direct or an indirect view of a physical, real-world environment whose elements are augmented by computer-generated sensory input, such as sound or graphics
- 14. AR Codes
- 15. AR Codes
- 16. AR Codes
- 18. NFC
- 19. This Is Cool It’s a phone. It’s a laptop.
- 22. Advertising SMS Search Web Display In-App
- 23. Legal Creative Commons All rights reserved vs. Some rights reserved
- 24. Tracking and ROI Same – if not better – stats, different tools
- 25. The End Keep Learning! Mashable.com Techcrunch.com Engadget.com Gizmodo.com [email_address] @mikeschwabe linkedin.com/in/michaelschwabe thundertech.com slideshare.net/thundertech chatter.thundertech.com