2. I did some research to find out
who my target audience are. I
researched the target audience for
top of the pops magazine and
found that the target audience for
them is shown in the diagram
below.
Source:
http://www.immediatemedia.co.uk/advertising/Magazines/To
p_of_the_Pops.html
Demographics Psychographic
• • Make-up
Boy bands
• • Celebs
Social networking
• • Gossip
Shopping
• • Sleepovers
Feminine TV shows
• • Jewellery
Feminine movies
• Shoes
3. How does my magazine appeal to my
target audience?
Feminine
handwriting font
and adds
personal touch Fashion advice
from attractive Dating tips are relatable
female and the because the target
target audience audience is at an age
may see her as where they start to think
a role model about relationships
Top stories
giving the
Ways in which my
latest gossip
Pull quotes that stand magazine appealed
about the
out and give key to my to the target
Exclusive celeb world
points audience?
interviews and their
from other problems used
key as escapism
celebrity's
The pink kicker is
very eye catching
and makes it stand Free posters of the latest attractive boy band
out because these are who the target audience
want to read about
4. Audience feedback
Strengths Weaknesses
• Use a variety of images • Masthead is to big
• Cluttered layout • Main image is to small
• Good use of colours • Consider using more variety
• Suitable to target audience of colours
• • Use editing on my images to
Feminine
make them stand out
• Language
• Include slightly more
• Good use of emoticons content
