This proposal outlines digital marketing services from Integrated Social Marketing Platform to IMG Worldwide including search engine optimization, allowing fans to upload content to YouTube to build community, identifying key communities and bloggers to partner with, capturing contact information through social media and events to build databases, tracking what people say online, and using measurement tools to determine if campaigns are effective. The proposal is from Tatiana Grant, Vice President of Business Partnerships at Infused PR & Events.

1. Proposal of Digital Marketing Services to IMG Worldwide

2. Integrated Social Marketing Platform

3. Search Engine Optimization How are fans finding and connecting to your clients? What terms/keywords are they using? Are they finding your clients over their competitors?

4. YouTube…Fans Create Content…Build Community Allow fans to create and upload content of their experiences Have clients create cool “commercials” and post on their channel Create behind the scenes videos Partnership marketing/product placement

5. Community Building and Connecting Identify key communities/bloggers and reach out to them with topics that relate to your client

6. Mobile Platforms…Information Capturing Have people tweet and facebook while at IMG events Encourage “trending topics” of your clients online Capture contact information and build database via experiential and digital methods

7. Tracking…What Are They Saying?

8. Measurement Tools…Is It Working?

9. Contact Us Tatiana Grant Vice President, Business Partnerships Infused PR & Events tgrant@infusedpr.com www.infusedpr.com (248) 514-9620