This document discusses plans for launching a new sports shop business in Aizu, Japan. It identifies three ways the business could help the local community by sponsoring sports events, increasing the number of sports players, and helping develop famous local athletes. It also outlines five innovative strategies for developing the business, such as becoming a top shop for sports goods selection, writing a business plan, advertising on TV and websites, appointing a famous spokesperson, and providing entertainment at the grand opening. The document discusses advertising the business through signage, flyers, a company homepage, and being available by phone 24 hours a day. The proposed slogan is "Business for Customer."

1. A. Why is it important to launch this business? Identify three ways in which this business
might help the local community?
We want to manage the sports shop in Aizu. To launch this business is very important.
Because the sports shop is few in Aizu. I feel inconvenience when we buy s
ports goods. We launch this business to solve this problem. I sell various sports goods to
become popular among people of all ages. We think that this business might help the local
community. We have three ways.
1.We sponsor various spots events. For example, we are going to hold the Championship
baseball. I think that this event activates the local community.
2.If the number of sports players increases, the resident might become intimate
.
3.If we sponsor many various spots events, a lot of famous sports players might
grow up.
B. Ideas for launching this business. Identify 5 innovative things you might wan
t to do for developing this business.
We will launch business. We have something to think about this. The grand opening for us
business is a chance to introduce us business to the public, obtain new customers and kick-
start us earnings. We don't want to fail. So we think that
5 innovative things we might want to do for developing this business.
1.Our business aim to become shop of top of Japan at selection of goods. Vario
us guests come to a store.
2.We write a business plan. For a business to be successful and profitable, the
owners and the managing directors must have a clear understanding of the firm's
customers, strengths and competition.
3.We put on a commercial on the television and web. So residents can know this business,
and they come to a store.
4.To advertise the shop, a famous entertainer is appointed. Various people are
interested in our shop.
5.We pack your grand opening with activities and entertainment. We provide activities for
children, music for adults, games, prizes and giveaways.
C. How should your business reach out to the potential customers?
What might be some of the ways you will advertise your company.

2. The staff in our shop makes a signboard and advertising dispersal.
The where to make contact is recorded in the signboard.
The where to make contact is firmly described clearly in advertising
dispersal.
Our sports shop basically contacts the customer by the telephone.
The customer should not worry about time because our sports shop
responds the telephone for 24 hours.
Besides, our sports shop is making the homepage.
Details in the sports shop can be examined at any time on the homepage.
If the report is necessary, it is possible to tell it from the personal
computer with mail.
Thus, our sports shop contacts with customer in mail personal computer
and telephone.
D. How should you advertise your products? Develop a proper advertising
strategy to market your product to the local community.
Write a slogan for your advertisement.
The first method is informing to the consumer existence and
information on our shops with advertising dispersal and the signboard.
Profitable service and the price of the sports shop are filled in on
advertising dispersal and the signboard.
Thus, a profitable price and service will be appealed to the consumer
and we wait for the telephone from the customer.
The second method is making the homepage in internet of the
sports shop that we manage.
Prices of the sporting equipment such as the baseball tool,the tennis
rackets are recorded in the homepage.
Thus, it can inform the consumer of information.
The environment that contacts the customer easily by these two
methods is made.Our slogan is business for customer.
E.
what University of Aizu assist your business is education side mainly.For exampl
e, it is English education.English is essential to bussiness.Because the reason
is because you must work as the overseas consumer in a target in the modern society.When

3. I say what the English education of Aizu University was useful. For example,practice hearing
English by the class of listening and reading.I acquired t
he ability that talked with an overseas visitor.and I acquired ability to read a
sentence.In addition, I wore the most important ability to convey one's opinion
by the class of Speaking and Writing.
F.
At first money is necessary to do what.The reason is because much money is necessary to
buy a computer to employ a person.Second it is land to build a shop to b
e necessary.I think that it is very important to purchase land.For example, the
visitor does not come even if I buy land for the place with a little pedestrian
traffic and I feel it and do not think that a visitor is inconvenient even if to
o small to visit it in a shop.It is to contract with a construction company to build a shop to be
necessary next.I think that it leads to the growth of my company to contract with an
excellent company.
G.
For example, it is XEBIO which is big sports outfitter. I really go in XEBIO, an
d there is the experience that bought an article for,; but their sales system an
d the discount to offer:
・I make a reward card and it discounts it and gives a service if a point accoumulates to
some extent.
I will think that a consumer will come to this shop again if I make it such a method.
・With many articles, article making even is very good.
Oneself whom a consumer does not have in other shops can let you think that an appropriate
thing is found if I do it in this way.