Blue Tea is an online premium herbal tea brand that sells plant-based, caffeine-free teas globally. It offers a variety of uniquely flavored herbal teas sourced from India that provide health benefits. Blue Tea sells its teas through e-commerce sites with one-day delivery available in major Indian cities, and it has experienced year-over-year sales growth. The company focuses on the health benefits, unique packaging, and visual appeal of its teas.