Group dynamics refers to the behavior of individual with group

1. GROUP DYNAMICS
Dr K.Sunanda
Associate Professor
Department of Business Management

4. Why People Join Groups
• Security
• Status
• Self-esteem
• Affiliation
• Power
• Goal Achievement

5. Five Stages of Group Development

6. Critique of the Five-Stage Model
• Assumption: the group becomes more
effective as it progresses through the first
four stages
– Not always true – group behavior is more
complex
– High levels of conflict may be conducive to
high performance
– The process is not always linear
– Several stages may occur simultaneously
• Ignores the organizational context

7. Group structure is defined as the layout of a group. It is a
combination of group roles, norms, conformity, workplace
behavior, status, status, social loafing, group demography and
cohesiveness.
• Group Roles − The different roles a person plays as a part of
the group.
• Norms − The typical standard set by the group collaboratively
that every member has to follow.
• Conformity − The decisions or stand taken by majority in the
group.
• Workplace behavior − The ethics that one needs to follow
while working with an organization.
Group structure

8. • Status − The designation of members in the group.
• Social Loafing − The phenomena where group
members put less effort towards achieving a goal than
they would have while working alone.
• Group Demography − Extent of sharing same behavior.
• Cohesiveness − Extent of belongingness towards each
other in the group.

9. Group Cohesiveness
Affected by the ability of the group to:
Work as a unit, share tasks, recognize member contributions;
-VS-
Conflict, role ambiguity, lack of motivation;
-Attracts-
High performers, opportunists, achievers;
-Affected by-
Group size, cliques, trust, acts of protest,
self-interest behaviour

10. Group vs. Team
When two or more individuals are classed together either by the
organization or out of social needs, it is known as a group. On the
other hand, a team is the collection of people, who are linked together
to achieve a common objective.

11. Types of Teams