The LinkedIn University: Students building thier professional identities
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Presentation and Workshop at #RAISE15 at Nottingham Trent University
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The LinkedIn University: Students building thier professional identities
- 1. The LinkedIn University Students building their professional identities Andrew Middleton & Sue Beckingham @andrewmid @suebecks #RAISE15 Researching, Advancing & Inspiring Student Engagement Conference
- 2. Student Teacher Identity Being & Becoming PPDP and Employability Establishing our standing Our practice is our profile social media profiles are a common currency for all aspiring and developing professionals What's the difference between a student and a teacher?
- 3. Common ground employability as a lifelong challenge and commitment to professional development and establishing good standing
- 4. Social media blurring distinctions?
- 5. About the LinkedIn University Connected U HEA funded - Employability SEP “Re-imagining PPDP” Enabling Remaining in Good Standing Challenge: to make PPDP and RIGS real
- 6. Professional Profiling Common purpose The Employability Continuum Enacting PPDP and CPD
- 7. Being professional Have a profile… to be professional… Maintain your profile… Act professionally…
- 8. About LinkedIn Guides users to complete relevant headed sections Header Summary Experience Qualifications But there’s more...
- 9. Developing a richer picture
- 11. Active presence Active presence in social media spaces demonstrates personal and professional capability and agility “Evaluative judgement is the underpinning process behind each graduate attribute” - David Nicol, 2014
- 12. Comparing academics and students Compare the needs of academics and students for maintaining professional profiles What should they look like? Do these needs maps to LinkedIn’s functionality and that of other social media?
- 13. Pros or Cons!! Post-it note activity The advantages and disadvantages of developing professional profiles as a lifelong habit
- 14. The role of the university? What is the role of the university? Should we interfere? Should we steer towards LinkedIn and social media for professional profiling?
Editor's Notes
- The LinkedIn University: Students building their professional identities Andrew Middleton and Sue Beckingham a.j.middleton@shu.ac.uk Sheffield Hallam University Workshop Changing thinking The work situates Personal and Professional Development Planning (PPDP) of students and staff as a lifewide and lifelong habit by connecting engagement with establishing and maintaining professional profiles as a Social Age social media-enhanced activity. This challenges existing thinking and offers authenticity to the important identity-forming activities associated with being and becoming professional. The LinkedIn University: Students building their professional identities "This workshop shares outputs from ‘The LinkedIn University’ (LIU), an HEA supported project which aims to engage students and staff in establishing and maintaining their professional presence using social media. Participants will critically debate the role of social media and the positioning of PPDP for supporting the development of professional identities. LinkedIn is a familiar social networking site, already used by students and staff, but often not fully appreciated as an effective active portfolio space. The purpose of the LIU project is to inspire students and staff and to refresh thinking about personal and professional development planning (PPDP) and professional recognition. The project’s rationale is to foster engagement in PPDP by creating and managing evidence informed professional profiles. Learning ecologies theory and appreciation of lifewide learning (Redecker, 2014) highlight why employability and PPDP do not fit squarely within curriculum delivery. Social media on the other hand are the domain of the ‘professionally present’ networked individual. In the Social Age people need to continually design and redesign their learning lives. Undertaking effective PPDP is now a necessary Social Age skill. It requires that we all have the ability to manage and mix our informal and formal lives, our ‘content’ (what we know and believe, and how we know and enact this), and our capability to make connections on the fly with processes and networks. This demands that tomorrow’s graduate and today’s academic are personally and professionally confident, self-regulated and flexible; something now fundamental to university education. The LIU is one of several University initiatives aimed at developing new kinds of experiences to foster belonging and more meaningful relationships amongst course learning communities by developing a coherent co-curricula context. We invite workshop participants to explore and compare the needs of students and academic staff when establishing and maintaining a professional profile." "Introducing The LinkedIn University project - Participants will be introduced to the project, its rationale and main output, a digital toolkit made up of videos featuring students, employers, alumni and academics, and the collection of case studies and guidance produced for the project. (10 minutes) Comparing professional profiles activity - Can we compare the needs of academics and students to have and maintain professional profiles? What should they look like? How do these needs map to LinkedIn’s functionality and that of other social media? (20 minutes) The advantages and disadvantages of networked profiles - post-it note activity on presenting and managing professional profiles as a lifelong habit (10 minutes) The role and reach of the university debate and conclusions - the appropriate role of the university in fostering the development of online identities of students and staff. (10 minutes)” The workshop explores how social media can promote student and staff engagement in Personal and Professional Development Planning and Recognition drawing upon the development of a national video, case study and guidance toolkit. LinkedIn allows the formation of meaningful lifewide, lifelong habits that promote learning and professional identity development. The presenters have an established reputation in developing innovative thinking in the use of social and digital media-enhanced learning to promote lifewide, student-centred and authentic learning strategies. Both have published extensively on Social and Open Learning and the use of BYOD for Learning.
- Not a lot! - common challenges Commitment to academic practice within lifewide interests and responsibilities Engagement with employability - continuously developing and evidencing capabilities Engagement in maintaining academic professional standing - reputation management 'Belonging' and identity management - critically reflecting on 'self'/self-regulation Development of skills and attributes/qualities/dispositions/presence Staff and students both need to develop and maintain their professional profile for lifelong employability We need to: Identity - manage information about ourselves Being & Becoming - recognise our identities are informed by and inform our social network and this informs our aspirations too PPDP & Employability - HEA say: “PDP can help to: plan, record and reflect upon their experiences in a way that develops their employment related skills and self-awareness; make realistic and suitable career plans based upon their heightened self-knowledge; demonstrate both their employment potential and their ability to manage their future professional development to employers.” Establishing and maintaining our standing - As professionals, or becoming professionals, we need to… Our practice is our profile - actively managing your profile (as a student or a teacher) means you are actively engaged in reflecting on your professional standing
- Are we witnessing a convergence of the teacher-learner roles? Do we see social media conflating the learner-teacher dichotomy? Are there further implications and/or opportunities for establishing a common teacher-learner space and, if so, what does this say about social media for student engagement?
- Renamed: Connected U HEA funded - outcome of Strategic Enhancement Programme on employability Purpose to re-imagine and re-invigorate PPDP for students Enabling RIGS Using LinkedIn to “concretise” worthy ideas which are often not perceived to be critical
- How should/do we actually go about managing this? Solution: Establishing and maintaining their professional presence using social media Developing our social capital - our worth to ourselves and others Habitus - continuous improvement and continuous reflection and profiling, (a form of experiential learning) Hence, PPDP and Professional recognition - managing oneself …
- The purpose of the LIU project is to inspire students and staff and to refresh thinking about personal and professional development planning (PPDP) and professional recognition. The project’s rationale is to foster engagement in PPDP by creating and managing evidence informed professional profiles. Reverse engineering From the concrete representation of ourselves we create a context that develops our profiling habit
- “LinkedIn is a familiar social networking site, already used by students and staff, but often not fully appreciated as an effective active portfolio space.”
- “Social media on the other hand are the domain of the ‘professionally present’ networked individual. “ LinkedIn is the de facto space for professionals Social media and professional presence is not a static concept - it is dynamic Connected Active Helpful Credible Digital Global Graduate attributes <div>Icon made by <a href="http://www.freepik.com" title="Freepik">Freepik</a> from <a href="http://www.flaticon.com" title="Flaticon">www.flaticon.com</a> is licensed under <a href="http://creativecommons.org/licenses/by/3.0/" title="Creative Commons BY 3.0">CC BY 3.0</a></div>
- Being able to demonstrate your critical and reflective capabilities counts for a lot Undertaking effective PPDP is now a necessary Social Age skill. David Nicol (2014). Guiding principles for peer review: Unlocking learners’ evaluative skills. In: Kreber et al. “Advances and innovations in university assessment and feedback” Edinburgh University Press (p. 201) It requires that we all have the ability to manage and mix our informal and formal lives, our ‘content’ (what we know and believe, and how we know and enact this), and our capability to make connections on the fly with processes and networks. This demands that tomorrow’s graduate and today’s academic are personally and professionally confident, self-regulated and flexible; something now fundamental to university education.
- We invite workshop participants to explore and compare the needs of students and academic staff when establishing and maintaining a professional profile." Comparing professional profiles activity - Can we compare the needs of academics and students to have and maintain professional profiles? What should they look like? How do these needs map to LinkedIn’s functionality and that of other social media? (20 minutes)
- Professionals or Convicts?! The advantages and disadvantages of networked profiles - post-it note activity on presenting and managing professional profiles as a lifelong habit (10 minutes)
- The role and reach of the university debate and conclusions - the appropriate role of the university in fostering the development of online identities of students and staff. (10 minutes)”