Vision Create a low-cost, credible and scalable open source urban Air Quality data platform to measure, analyze, source apportion and predict air quality information across Indian cities.

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India 2022
Oslo, November 2017
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Social Enterprise for
Urban Air Quality in India

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Project Name: Social Enterprise for Urban Air Quality (AQ)
in India
Project Initiator: Shell India Markets Pvt. Ltd..
Project detail
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Call for Action
In India*
▪ 1.2 million deaths/year due to Air Quality
▪ Air Quality can cost >7-8% of GDP
▪ 15 cities out of 300 cities (>1million) have sensor network
▪ 600 sensors across the country
▪ No regular source apportionment and forecasting of AQ
▪ Only Government Sources of information
Gap*
*Secondary source information
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Vision
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Create a low-cost, credible
and scalable open source
urban Air Quality data
platform to measure, analyze,
source apportion, predict air
quality information across
Indian cities.

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AQ – Designing Prototype Network (Existing Phase)
Pilot -
1. Affordable Sensors in a prototype
network of at least 100 sensors.
2. Statistical reliability check and source
apportionment.
3. Forecast and impactful
communication real time and 2 day
forecast
Expanding AQ “Fusion” Network 100+ cities
For, by and of the user –
1. Build open air quality network in
100+ cities.
2. Integrate with existing data/network
3. Expand Network across geographies
Sustain AQ Social Enterprise
Sustain the social, business, people and
government support
How we plan to solve this challenge….
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Cost*
*Costs are tentative and created based on various network study on source apportionment conducted in India in the past and also as proposed by various agencies
1. Network size may vary
with size of city and type of
establishments in the city.
2. Cost will go down
substantially over time with
application of machine
learning.
Description Cost (USD) Unit Qty Total (USD)
Sensors
Manual 8000 Per Sensor 30 240000
Low Cost 200 Per Sensor 600 120000
EPC
Manual 200 Per Sensor 30 6000
Low Cost 0 Per Sensor 0 0
Rental
Manual 150 Per month 30 4500
Low Cost 0 Per Month 0 0
Calibration* 100 Per Sensor 60000 60000
Modelling
Receptor Run 150 per sample 1950 292500
Disperssion
Run 50 per sample 1950 97500
PMO
Resources 2500
FTE Per
Month 180 450000
$1,270,500
Air Quality Network Cost for a City

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Outcome
▪ Private participation driven Air Quality monitoring
network.
▪ High Quality AQ data for more local abatement
strategy and policy choices.
▪ Explore commercial opportunities that may lead to
offset emissions or ensure effective abatement
▪ Emissions trading
▪ Impact of PM 2.5 on solar PV performance.
▪ Impact on real estate pricing.
▪ Health insurance industry
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Participation
▪ Ongoing engagement with local Think tanks to
create and scale the Air Quality Movement
▪ In conversation with Ivy League universities to
explore unique technology solutions
▪ A Not-for-Profit organization is being formed
Organizations can participate in the Social Enterprise by committing people,
knowledge, technology, resources, funds and support
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Contact
Subrata Basu: Subrata.basu@shell.com
Anindya Chowdhury: Anindya.chowdhury@shell.com
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