A STORY OF PENCIL A boy was watching his grandmother write a letter. At one point, he asked: Are you writing a story about what we’ve done? Is it a story about me? His grandmother stopped writing her letter and said to her grandson: I am writing about you, actually, but more important than the words is the pencil I’m using. I hope you will be like this pencil when you grow up. Intrigued, the boy looked at the pencil. It didn’t seem very special. But it’s just like any other pencil, I’ve ever seen! That depends on how you look at things. It has five qualities which, if you manage to hang on to them, will make you a person who is always at peace with the world. First quality: You are capable of great things, but you must never forget that there is a hand guiding your steps. We call that hand God, and He always guides us according to His will. Second quality: now and than, I have to stop writing and use a sharpener. That makes the pencil suffer a little, but afterwards his much sharper. So you, too must learn to bear certain pains and sorrows, because they will make you a better person.Third quality: the pencil always allows us to use an eraser to rub out any mistakes. This means that correcting something we did is not necessarily a bad thing. It helps to keep us on the road to justice. Fourth quality: what really matter in a pencil is not its wooden exterior, but the graphite inside. So always pay attention to what is happening inside you. Finally, the pencil’s fifth quality: it always leaves a mark. In just the same way, you should know that everything you do in life will leave a mark, so try to be conscious of that in your every action.
Never Lose WillpowerThere are times when we are subjected to the ups and downs of life. When things don’t go our way, we tend to feel giving up on everything. The following story reminds us that no matter what, success is always around the corner. We just have to have the patience to wait for it.B & M Team Story Of The Fern And The Bamboo One day, a business owner decided he’d had enough – enough of the unremitting workload, enough of the lack of response, enough of the crushing loneliness. He went into the woods to have one last talk to God, “God,” he said, “can you give me one good reason why I shouldn’t quit?” The answer surprised him: “Look around you. Do you see the fern and the bamboo?” “Yes,” the man replied. “When I planted the fern and the bamboo, I took very good care of them. I gave them both equal amounts of food and water. I gave them sunlight in spring and protected them from the storms in autumn. The fern quickly grew from the earth. Its brilliant fronds soon covered the forest floor. Yet nothing came from the bamboo seed.But I did not quit on the bamboo. In the second year, the fern grew even more splendidly than before but nothing came from the bamboo seed. But I did not quit on the bamboo. In year three there was still nothing from the bamboo seed. But I would not quit. In year four, again, there was nothing from the bamboo seed. Still I would not quit.”“Then in the fifth year a tiny sprout emerged from the earth. Compared to the fern it was seemingly small and insignificant. But day by day the sprout grew. First, a shoot, then a seedling, and finally a cane. Within six months, the bamboo cane had risen to a height of 100 feet. It had spent the five years growing roots. Those roots made it strong and gave it what it needed to survive. I would not give any of my creations a challenge it could not handle.”“Did you know that all this time you have been struggling? You have been growing – growing the roots that you need to produce your fruit. I would not quit on the bamboo. I will not quit on you.”“Don’t compare yourself to others. All of my creations have different purposes, different journeys and different timescales. The bamboo has a different purpose from the fern. Yet they both make the forest beautiful. Your time will come. You will rise high.”
Promoting entrepreneurship role and task
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THE MILKYWAY GALAXYOur Local Cluster Is PartOf A Galaxy
Are you ready to take a unique trip tothe shores of success tides of ….And the land of fulfillment?
To be an Entrepreneur :Believe in yourIDEA that can change your life “Picasso said -good artistscopy, great artistssteal - and wehave always beenshameless aboutstealing greatideas.”
After MBA• If all well then be Manager in corporatesector• After 5 Senior product manager• In 10 marketing manager• In 25 years might be CEO somewhere.MBA just provide youperspective, it doesn’t force youto work for anybody else
• To do anything they believe it can be done.• We have only one life to live they live in theway they want• They are driven to do something that hasnever been done before – to creative, theyhave a compelling vision, they arecourageous, and they are persistent sopersistent and services that changes the world.• Create own market and dare to take RISK• In entrepreneur world company is born, maydie or new company is born out of the ashes;Prepared to fail and ready to handle, theybounce back• Bringing knowledge Alive, SparkingImagination, Creating Possibility and CaringEnvironment.What separate entrepreneurs from otherbusiness people?
• Hate the Status Quo• Feel Bad at Making Small Talk• Unable to Unwind - They cant go to sleep at nightbecause they cant turn their thoughts off. An ideamay even manifest itself in their dreams. The nextmorning they find themselves still consumed withthat idea, distracting them from the job theyresupposed to be doing.They boil at different degrees.
• Bullied in their Youth -They may have beenheavily criticized, picked onand even bullied as a childor teenager. This hascaused them to be drivento excel and to prove to theworld that they are indeeda force to be reckonedwith.
• Resist Authority - They have a lifelongrecord of resisting authority from theirparents, teachers and bosses. They dontgo along with the agreed upon norms ofthe group or community they work andlive in.• Fired from Jobs – Youre too creative foryour own good when it comes to workingfor others, and you may have some history,as I do, of losing jobs. Being just a cog inwheel is very difficult for you because youwant to create something others can beinspired by and contribute to.• TOUGH TIMES NEVER LAST, TOUGHPEOPLE DO
The Entrepreneur: A Special Species?• His own master. What to do not sure butnot to do job for which they are sure.• take bold decisions wheneverrequired, without delay.• set the goal and plan the action and jumpinto it
Are entrepreneurs born or made?• It is impossible for any man toearn 100 core in a year with hishands alone but he can earn 100of 100 cores if he can assume theleadership of thousands of othersand help them add something totheir efficiency and ability to usetheir hands• focus on doing everything theright way of course, there is no“right way” to achieve anything.• There is only one way ofswimming just have to jump intowater.
Personality of Entrepreneur• Their action inspire othersto dream more, learnmore, do more and becomemore.• They are just what theyappear to be. Use theirhead, but follow theirheart.• Know when to workalone, and when to worktogether. Have ability tobuild a team of the rightpeople and not people theylike.• People see in you what
BINDAAS outlook• There is no way that you will beeconomically rewarded lesser for beingan entrepreneur than by taking up a job.• You don’t need any capital to start evenyou can start with zero capital; If youhave capital great.• Money is a by-product of what yourheart and head want you to do. So if youfollow that, money will follow.• A job that pays well for duties you don’tlike will not be rewarding in the longrun.
Have yourheart in yourbusiness, andyour businessin your heart• Successful people are not negative evenon the worst of times. They can alwaysfind opportunities even during the mostserious crisis and do not give up.• Just because something is difficult meanyou shouldnt try, It means you shouldtry HARDER• It is not a crime to commit mistake; thecrime is not to learn from the mistake.• They do not wait for opportunities tocome their way, but they make theirown opportunities in order to becomesuccessful.
• What we are today is a result of ourearlier environment 5, 10, 20 yearsago and today’s environment willdecide what you will be20 years from now.
Task and Role• The tallest oak in the forest is the tallest because noother trees blocked its sunlight, the soil around it wasdeep and rich, no rabbit chewed through its bark andno lumberjack cut it down. We all know thatsuccessful people come from hardy seeds. But do weknow enough about the sunlight that warmedthem, the soil in which they put down the roots, andthe rabbit and lumberjack they were lucky enough toavoid?
Only knows the language of Business• A philosopher proud of his knowledgehired an illiterate to ferry him across awide river; While crossing the turbulentriver, the philosopher, unable to restrainhis tongue, constantly lectured to theboatman about the nature of existence.‘Have you never studied grammar?’ askedthe philosopher. ‘No,’ said the boatman.In that case, half your life has beenwasted. The boatman said nothing. Soona terrible storm blew up. The boat wastosses about by the wind.The boatman learned towards thephilosopher. ‘Have you ever learned toswim? Asked the boatman. ‘No,’ said thephilosopher. ‘In that case, sir, all your lifeis lost, because the boat is sinking.’
Value is not something that just existswaiting for forms to come along andharvest it. Before value can be pluckedit must be created. Value creation startswith customers who spend theirmoney to have their needs satisfied orservices that customers esteem highlyenough to pay for.How value is created?
Common Sense• Behave with courtesy• Take exceptional care of yourcustomers let them know they areimportant to us• Provide superior service and superiorquality as they are paying for it• Customers are simply alwaysdelighted by the attention• Market don’t buy product, customersdo, they have to have their costright, quality right that have to bedone.• consider their perception moreimportant than your superiorknowledge of service or product• IBM, Dell, Domino’s Pizza: they seento live for their customers; they areall good marketers because theyslavishly put the customers FIRST.
The ‘smell’ of customers• to satisfy customers Stay in touchand Managing By WanderingAround.• listen to them and observethem, and understood their needs.• to create new, original, andcompelling value; you find a plentyleft to do.• Your most unhappy customers areyour greatest source oflearning, knowing customer’sproblem is an opportunity to knowmore about product or service.STAND IN THE CUSTOMER’S SHOES
• Less is more, more for less: The key to newefficiency frontier is to realize that less should bemore for the customers and that as a result thebusiness will get more for less.• The investigations of customers value is a neverending process. Get into the community and findout what their problems are; that’s the best politicsin business.• Cross check: ATC 18000 to 15000 comedown, Russian pilot possibly didn’t understood theinstructions result two aircrafts collided with 300passengers as ATC didn’t cross checked whether theinstructions given to Russian pilot understood ornot.
Way to search the market trend• In a pest control multinational used a simpleresearch technique to test whether a countryin which the firm did not yet operate wasready for the firms services.• Immediately upon landing he would go to eatat a nearly middle class restaurant. He wouldwait for the dining room to fill up before takinga cockroach from a box in his pocket andplacing it on the floor.• When the bug had reached the middle of theroom, he would leap up from the tableshrieking. “A cockroach! A cockroach!” then hewould observe how the other restaurantcustomers reacted.• If people said, “so what, its’ just a cockroach”than that country was not ready for the firm. Ifthey were horrified, he knew the company wasready for a new expansion.
Principles of the EagleEagles fly alone at high altitude with eaglesonly. No other bird can go to the height of theeagle.Eagles have strong vision, the ability to focuson something up to five kilometers away. Nomatter what the obstacle, the eagle will notmove his focus from the prey until he grabs it.Eagles do not eat dead things. They feedonly on fresh prey. Clear of outdated and oldinformation.Eagles love the storm. When clouds gather,the eagles get excited. The eagle uses thestorms winds to lift it higher. This gives theeagle an opportunity to glide and rest itswings.
commitmentWhen a female eagle meets a male andthey want to mate, she flies down toearth with the male and picks a twig. Sheflies back into the air with the malepursuing her. Once she has reached aheight high enough, fall the twig to theground and watches it as it falls. The malechases after the twig. The faster Itfalls, the faster he chases it. He has tocatch it before it falls to the ground. Thisgoes on for hours, with the heightincreasing until the female eagle isassured that the male eagle has masteredthe art of catching the twig which shows
• Eagle builds her nest far above the tops ofthe trees in the cliffs, where no man oranimal can reach her young. WHEN THEYARE READY TO LEARN FLY PUSH THEMFROM THE EDGE OF THE ROCKS to makethem fly as Struggle is the strength
Hive Sprit• In size the man is about a hundred milliontimes than the bee, but in intelligence thebee is about a hundred million times largerthan the man.• The basic design of the honeycomb is anintricate hexagonal structure that slopes ata precise angle of 130 horizontal. It is an actof sophisticated civil engineering thatprevents honey from running out of thehive. Bees also demonstrate the air-conditioning mechanism implicit in naturalintelligence by crowding this mass is heldconstant temperature 35 degreeCelsius, which is necessary for thesecretion of wax.• Believe the purpose of life is to serve. Wecome from nothing, after we die, there isnothing.
• Not everyone who’s on top today got there withsuccess after success.• More often were faced numerous obstacles thatforced them to work harder and show moredetermination than others.• failure is just the first step towards success. All foolcan Quit the job when things go wrong, but Mastersdo the right things to get the job.• Just because something is difficult mean youshouldn’t try, It means you should just try HARDER
Get inspired from Great menwho overcame failures.
The so called genius just transformedthe imagination into reality throughtheir action. Every single person is asingle human organisation:Comparisons are odious
• Sam Walton launched Wal-Mart (world’slargest retailer) with a focus on customers. Hisstrength was this: His liked to listen to themand observe them, and he understood theirneeds. Wall – Marts customers valued greaterchoice, lower prices, and convenience.
• Virgin Atlantic – Richard Branson gave the virgin to hiscompanies and has always stood out from the crowdby doing things differently. For example, a tailor servicewas offered for a time on its London to Hong Kongflight. At Virgin Atlantic a response to dissatisfiedcustomers can range from a letter of apology or abottle of champagne to a personal message and freeairline tickets.
• Today Toyota is considered as brand numberone in the global automotive industry. Itearned this because the company paidutmost importance of quality and created aconfidence that the cars manufactured by itwere trouble-free.
• Kaizen: continuous improvement once poweredJapans economy. Japanese manufacturers in the1950s had a reputation for poor quality, butthrough a culture of analytical and systematicchange Japan was able to go from worst to first.• But whats happened again in Japan? In the pastyear Japans major electronics firms haveabandon continuous improvement withinnovation and have been routinely displaced bycompetitors from China, South Korea, andelsewhere. As Fujio Ando, senior managingdirector at Chibagin Asset Management suggests,"Japans consumer electronics industry is facingdefeat. "Similarly, Japans automobile industryhas been plagued by a series of embarrassingquality problems and recalls, and has lost marketshare to companies from South Korea and even(gasp!) the United States.
Law of Nourishment• All are intelligence enough to create ideas in their mind, but allcan’t find expression in Action!• More ideas are discarded before they have been fairly tested.Every living thing which is neither nourished nor used must die.• All can start a task but only who finish the task is known as so-called GENIUS.• Idea of a job data base: jobs those not advertised but peopleinterested in them: Sanjeev Bikhchandani instead IIT didgraduation from St. Stephens than IIMA (naukri.com• Innovative idea of smart classroom in schools on monthlycharges with multi year contract.: Shantanu Prakash (Educomp)
An Idea of EdisonTo make BulbRemoved theDarkness ofNight• In his early years, teachers toldEdison he was “too stupid tolearn anything.” Work was nobetter, as he was fired from hisfirst two jobs for not beingproductive enough. Even as aninventor, Edison made 1,000unsuccessful attempts atinventing the light bulb.Thomas Edison
Walter Hunt• Walter Hunt invented a machine to spinflax, a fire engine gong and a stove toburned hard coal. By inventions, he just didnot have the knack for making money fromthem.• One day in 1849, Walter Hunt wanted topay a fifteen dollar debt to a friend. So hedecided to invent something new. From apiece of brass wire about eight incheslong, coiled at the center and shielded atone end, he made the first safety pin. Hetook out a patent on his invention, sold therights to it for four hundred dollars, paid tospare. Then he watched his latestbrainstorm go on to become a milliondollar money earner for someone else.
Michael Dell • Michael Dell first realized that the customerbenefit of face to face interaction withsalespeople was weak. The stores were oftenin inconvenient out of town locations andwere usually understaffed by poorly trainedsalespeople.• The low perceived benefits and high costscaused young student customers like Dell tofeel abused. Initially the target market wasstudents like Michael dell had been himselfwith little money but not particularlydemanding.• He searched for a better alternative. Byselling direct, he was able to save the 40percent retail margin with no noticeably lossin perceived customers benefits.• Dells initial direct business model addressedmainly to individual consumers was a veryeffective power offer.
At Disney land andDisney world, everyperson who comeson to the set is calleda guest. Isn’t goodservices excite us?• Today Disney rakes in billions frommerchandise, movies and themeparks around the world, but WaltDisney himself had a bit of a roughstart. He was fired by a newspapereditor because, “he lackedimagination and had no goodideas.” After that, Disney started anumber of businesses that didn’tlast too long and ended withbankruptcy and failure. He keptplugging along, however, andeventually found a recipe forsuccess that worked.Walt Disney:
Inspirational DropoutsApple successformula: UserfriendlinessDo what you loveConstantInnovation
Man of the 20 th Century• What the CorporateHouses of Tatas, Birlasand Dalmiahs achievedand dominated over aperiod of acentury, DhirubhaiAmbani could achievewithin a short periodwith a razor likesharpness and businessacumen. Dispatch clerk tobusiness tycoon : Yemento mumbai