2. IDENTITY
Picture of You
Goes Here
My name is Zyhir Davis. I think of
myself as a hardworking person that
wants to be a millionaire and help the
unfortunate when I get older. I came
from a hardworking family that wants to
me to make something out of myself.
My past has build me for the future, my
past has taught me that I should never
give up and try harder.
3. PROFESSION
Potential Job Titles:
• Marketing Manger
• Market Research Analysis and
Marketing Specialists
• Business intelligence Analysts
BRAND ARCHETYPE - I would
work differently by getting my
company to a higher estate and
working harder each day so I can
but a top leader.
[BROAD OCCUPATION] for [INDUSTRY/ MARKET]
Picture Relevant
to Your Industry
Goes Here
4. [CATEGORY of PEOPLE]
TARGET AUDIENCE
Jeff Bezos
Outreach Plan:
• I would start a millionaire marketing business and get in
contact to work with Mr Bezos so we can make a bigger
business
• I would have two modes of communications with Mr
Bezos it would be email and text messages.
• After I finish school and getting myself to where I wanna
be.
PROFILE
PICTURE
Executive Chairman of Amazon
Missy Ward
Outreach Plan:
• I would compete many task. One of my
task will be is getting known and getting a
title for myself.
• It would be email.
• After becoming a millionaire.
PROFILE
PICTURE
Co-CEO of Affiliate Summit
Elon Musk Outreach Plan:
• The task I would finish is getting my net worth to over 4
million dollars and contacting to Mr Musk.
• It would be email or maybe even text messages.
• After getting my net worth up and getting known.
PROFILE
PICTURE
chief executive officer (CEO) of electric
automobile maker Tesla Inc
5. GOALS
Short Term: (Immediately After Graduation, YEAR)
• Getting a good paying job and buying my dream car.
‣I would reach this goal by applying myself and finding a great job
so I can invest my money into other business. Buying my dream
car will take time but working enough to get is going to be
amazing.
Mid Term: (YEAR)
• Giving back to the less unfortunate.
‣Giving back to the less unfortunate will be great. Helping people
that are in need of help should be most peoples dream. I will
make this would by making myself established. This will make a
coupe of months.
Long Term: (YEAR)
• Owning a million dollar company
‣I always wanted to own a company that was well established. I
will help this goal done by working harder and working my way
up into my company is over 1 million dollars. This will happen
when I’m 24
6. SKILLS ANALYSIS
Notable Skills & Current Proficiencies:
Notable Skills REQUIRED in TRADE & Current Proficiencies:
System Analysis
SOFT
HARD
Novice / Adept / Expert
Judgment and Decision Making Novice / Adept / Expert
Speaking Novice / Adept / Expert
Critical Thinking Novice / Adept / Expert
Accounting software
SOFT
HARD
Novice / Adept / Expert
Content Workflows Software Novice / Adept / Expert
Access Software Novice / Adept / Expert
Computer Based training software Novice / Adept / Expert
7. I help ______ do _______ by _______.
[WHO?] [WHAT?] [HOW?]
PROMISE
I help organizations do what needs to be done with their companies
like coordinating and producing materials by promoting brands,
products and services.
8. CREDENTIALS
Work Experience:
• Dog sitter
Education:
• Title of Certification Course Completed,
Organization Name N/ A
• Digital Marketing , B.S., Full Sail University (Exp. 2024)
Awards:
• N/A
Picture Relevant
to Your Industry
Goes Here
9. COMPETITION
B.N Sharpe
Industry Experience:
• Assistant Retail
Education:
• Full Sail University
Leadership Experience:
• Manager
• Leadership experience goes here
Skills and Proficiencies:
• Copywriting - X endorsements
• Freelance - X endorsements
• Dispatching - X endorsements
Zyhir Davis
Overall Online Presence:
• 4 connections
• Yes
• Yes
• Detailed good
• Yes articles
• Yes
• Yes
• Grade: Poor, Average, or Superior?, 85 out of 100
HEADSHOT HEADSHOT
Industry Experience:
• N/A
Education:
• Full Sail University
Leadership Experience:
• N/A
Skills and Proficiencies:
• Coding - X endorsements
• Freelance - X endorsements
• Problem solving- X endorsements
Overall Online Presence:
• N/A
10. COMPETITION
Salma Ali
Noteworthy Experience:
• Freelance Photographer
• Freelance writer
Zyhir Davis
HEADSHOT HEADSHOT
Industry Experience:
• Digital Marketing Coordinator
Education:
• Full Sail
• Ramapo College
• Rider University
Skills and Proficiencies:
• Freelance - X endorsements
• Blogging - X endorsements
• Copywriting - X endorsements
Overall Online Presence:
• 359
• Yes
• Yes
• Good
• Yes
• Yes
• Yes
• Gra de: Poor, Average, or Superior
• ?, XX 95 of 100 Superior
Industry Experience:
• N/A
Education:
• Full Sail University
Leadership
• N/A
Skills and Proficiencies:
• Coding - X endorsements
• Freelance - X endorsements
• Problem solving - X endorsements
Overall Online Presence:
• N/A
11. BRAND POSITION
For [TARGET AUDIENCE] who [TARGET MARKET NEED], I provide [MAIN
BENEFIT THAT DIFFERENTIATES YOUR OFFERING FROM
COMPETITORS] because [REASON WHY TARGET AUDIENCE SHOULD
BELIEVE YOUR DIFFERENTIATION STATEMENT.]
“NICKNAME?”
For the companies who need help with their
products, I provide strategies,campaigns, and
monitor market brands because I can offer better
experiences with their companies and will remain
loyal to them as their marketer.
12. NETWORKING &
MARKETING
Industry Events & Organizations
• DigiMarCon west
‣ April 11, 2024 | Los Angeles
• DigiMarCon East
‣ April 18, 2024 New York City
• DigiMarCon Rocky Mountain
‣ May 8,2024 Denver, Colorado
Digital Marketing
• Primary Content: I would post a blog or something that
people can see that will be good to watch and read.
• Primary Tools: I would used instagram and Facebook and I
would use it often.
• Website: By building a site you can let people see the
awareness of things to create something better.
Picture of You
Goes Here
13. PROFESSIONAL DEVELOPMENT
Mentor
• I want a good mentor to lead me in a good path so I
could make good decisions. They will need to have
marketing skills-2024
Formal Education
• Digital Marketing- December 2024
Technical Skills
Website development-December
2024
Copywriting- December 2024
• Social media marketing December 2024
Soft Skills
• Public Speaking- December 2024
• Email marketing- December 2024
• Organization- December 2024
14. Zyhir Davis
You know []? Well, what I do is []. In fact, [].
Picture of You
Goes Here
You how to get more clients? Well, what I do is I
improve my website and offer discounts to draw
more people in. In fact, will be great
15. REFERENCES
The Psychology Behind Elon Musk’s $0 Tesla Marketing
Strategy 2022
https://choicehacking.com/2021/11/04/the-psychology-behind-
elon-musks-0-marketing-strategy-for-tesla/
Geno Prussako Missy Ward’s Secrets to Affiliate Marketing
Success 2019
https://www.amnavigator.com/blog/2019/06/13/missy-ward-
affiliate-marketing-success/
Ian Jeff Bezos PR and Marketing Guide For Entrepreneurs
2022
https://press.farm/jeff-bezos-definitive-guide-pr-marketing-
founders-entrepreneurs/
Editor's Notes
Forbes Most Valuable Brands List (2017): https://www.forbes.com/powerful-brands/list/
Apple 2. Google 3. Microsoft 4. Facebook 5. Coca-Cola 6. Amazon 7. Disney 8. Toyota 9. McDonald’s 10. Samsung
Methodology:
Forbes valued more than 200 global brands by looking at three years of earnings and allocating a percentage of those earnings based on the role brands play in each industry (e.g., high for luxury goods and beverages, low for airlines and oil companies). We applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.