The document outlines a project plan to start a new company by researching an underserved market need, developing operational efficiencies, and creating a presentation seeking approval. A team will spend 5 hours on a 3-page plan and 10 hours on a 12-page project work paper. They must select an organization, write a 1-page overview of the targeted market need and how their company's products/services differ from competitors to fill the identified gap.

1. 3 Pages for Plan regarding the project - 5 hrs
12 pages of Project work - 10 hrs
Project: You are starting a new company and want to ensure
organizational success through operational efficiency and
strategic vision. The plan for this project is to understand
where there is a need in the market to create a new product/
service, understand the components that need to be addressed or
factored when managing operational efficiencies (to include
resource management), and present the work as though aski ng
for approval to proceed with the project. Friday we will start
the basic research and find an organization to create and market,
Saturday the team will work on the paper, Sunday the paper will
be finalized and the presentation will be completed.
Before the class leaves for the evening, they must select an
organization and create a one-page overview noting the
following information:Your task tonight is to determine where
there is a gap in the market or area for a niche market can note:
The market, the name of the company, why you feel as though
there is a niche or area for you to succeed in the market.
Research other companies in the same market and note why they
aren't providing the services you are offering and contrast them
to the goods or services your company is going to offer.