The document discusses cyber etiquettes for using email and social media, particularly for salespeople. It provides guidelines for social media use, including knowing your audience, avoiding biases, respecting privacy, being transparent, and responding to customers. Specific dos include knowing customers, being active but not overdoing it on social media, maintaining a consistent voice, and sharing valuable information. Don'ts include neglecting profiles, connecting with everyone, sharing too much private information, ignoring comments, and relying solely on automation. Basic email etiquettes discussed are being casual, keeping emails short and focused, offering value, and not providing an easy way for the recipient to end the conversation.

1. Cyber etiquettes -Email and social media
By
S Sreekanth
ITM Business School
WarangalInformation Collected and Presentation Created by Sreekanth
Sadhu

2. Some
Fundamental
Ethics of
Social Media
selling
• KNA – Know your Audience
• Stay away from biases
• Neve compromise on privacy
• Be transparent
• Post the truth
• Think before you tweet
• Response to Customers
• Accepting feedback
• Maintaining relationship with network building
Information Collected and Presentation Created by Sreekanth Sadhu

3. Do’s in social media
by sales people
• Know your customers
• Be active but don't over-do it
• Keep track of time
• Maintain one voice
• Follow a checklist
• Share information
• Be original and different from
competitors
• Have a personality of active not like
boring
• Understand the best platform for selling
in social media
Information Collected and Presentation Created by Sreekanth
Sadhu

4. Don’ts in social
media by sales
people
 Don’t neglect your profile(s)
 Don’t connect with every one
 Don’t share too much
 Don’t forget to network
 Don’t forget about privacy
settings
 Don’t be spammy
 Don’t ignore comments
 Don’t delete negative comments
 Don’t rely on automation

5. Basic Email
Netiquettes
• Be casual , personal but professional
• Subject lines REALLY matter!
• Keep email short
• Offer value to the prospect
• Ask a question
• Be brief
• Put most important information first
• Never end an email with an easy out.
Information Collected and Presentation Created by Sreekanth
Sadhu