This document summarizes audience feedback on a film poster and magazine cover. The positives noted include the effective use of font, shadowing, and color continuity to create mystery and intrigue without revealing too much about the film's plot. Suggested improvements include making the text sizes more consistent, adding more information, adjusting colors so key words stand out better, and clarifying which character is the main focus to avoid confusion between the poster and magazine cover.

1. Audience Feedback: Film Poster and Magazine Cover
Positives
 Good font for title of film
 Crack on film poster
 Establishes the horror within the family by the
broken text
 The image on film poster
 Use of shadowing around the face to create
mystery
 Effective information
 Doesn’t give too much away
 Colour continuity in magazine cover as the
background colour goes with the colour of the
title
 Looks like a realistic magazine
 A good change from having a horror image on
the magazine
 The use of the font of The Perfect Family across
both the poster and magazine cover
 Using a well-known actress’ name
 Good use of colour
 Good image of main character
 Doesn’t give too much away about the film
 Keeps the audience intrigued
 Good image on magazine cover
Improvements
 Text at the bottom gets lost in the crack a bit
 Can see the text isn’t all the same size
 Maybe more information at the top of the
page
 Could include a star rating
 Picture on poster too dark
 Un realistic crack
 Perfect doesn’t stand out enough
 Family on the magazine is too close together
– the letters are touching
 The information above the film title on the
magazine is not central with the title
 Exclusive not central
 Total Film title is too big
 Information at the top of the page too big
 Perfect gets lost in the background a little,
maybe change the colouring slightly
 The cracks in Perfect do not stand out as
much as they could
 Confusing with two different characters on
the two products
 Is the main character the girl or the woman?
 Stroke around the character on magazine
cover looks too photoshopped