1. The document discusses how corporate training is often viewed as a cost center rather than a strategic investment that can impact ROI. It argues that training should be reevaluated and personalized for each employee using artificial intelligence and data to improve effectiveness and engagement. 2. By analyzing learning data and behaviors through adaptive learning technologies like Zoomi, training can be tailored to each individual and success can be better measured. This leads to increased comprehension, shorter training times, and higher retention of employees. 3. When training is improved through personalized adaptive learning, companies benefit from reduced costs, increased productivity as employees are better prepared, and leadership will finally see the returns on their training investments.

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MAKING CORPORATE TRAINING
AN EFFECTIVE PART OF THE
BUSINESS STRATEGY
USING ARTIFICIAL INTELLIGENCE AND DATA-DRIVEN
LEARNING TO GET A SEAT AT THE TABLE

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Learning does not end when you graduate. From elementary school to college to career, it’s a
lifelong process. In the corporate world, learning typically comes in the form of employee training,
which is viewed as a cost center factored into the annual budget. This is often a rather large
expenditure, especially for those companies with hundreds of employees who need training.
Using Artificial Intelligence and Data-Driven Learning to
Get a Seat at the Table
MAKE CORPORATE TRAINING AN EFFECTIVE
PART OF THE BUSINESS STRATEGY.
Despite this investment, and the importance of learning – in both onboarding new employees and
continuing education for existing employees – training is rarely considered in terms of business
strategy. But, when done efficiently and effectively, learning and development can actually be a profit
driver. People are a business’s best asset, and when you can prove training will impact your ROI, you’ll
draw more attention to this often undervalued part of business.
The market for training is growing, but what about the role of the Chief Learning Officer? In many
cases, CLOs don’t have C-Suite visibility. If companies in the U.S. are going to spend over $70 billion
each year on training, they need to take a proactive approach to ensure success – and return – is
achieved, so training can be viewed through the same lens as marketing, sales and operations.
In fact, according to Training magazine’s 2015 report, U.S. training
expenditures rose to $70.6 billion in 2015 – a more than 14 percent increase
from the year prior.

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REEVALUATE YOUR COMPANY’S APPROACH
TO CORPORATE TRAINING TO MAKE YOUR
INVESTMENT MEANINGFUL.
Corporate training has historically been delivered through a one-size-fits-all approach. Departments
require it and employees complete it simply because it has to be done. Many employees in the
current talent market are demanding better training and development opportunities from their
employers and see professional development as one of the most valuable assets that businesses
can provide.
When employees feel their company is making an investment in them, they are more likely to
stay and grow rather than seek opportunities elsewhere. And it can take up to 6-9 months of an
employee’s salary to recruit and train their replacement, so preventing turnover is key.
Fortunately, training expenditures are increasing, indicating that businesses are prioritizing
corporate learning. For companies that have already made the decision to invest in training, it is
important that they see a return on investment (ROI), or training could lose if priorities shift. The
ROI Institute accounts that 96 percent of CEOs want to see a direct business impact from their
company’s training programs, but only a mere eight percent currently do. Additionally, 74 percent
look for an ROI for their training programs, but only four percent have identified one.
These numbers are telling: it is our job to prove to senior leadership that, like any other initiative,
training can be strategic and effective if we move the mindset of training beyond the “it’s the way
we’ve always done it” mentality. Proving to leadership the true business value of training can give
you, and learning, a seat at the table. And if U.S. companies are going to continue to invest billions
in training, it’s time to change the way they train to achieve the best possible results. In order to
most effectively train employees, we need to approach training in a fundamentally different way.
According to Deloitte’s Global Human Capital Trends 2016 report, offering
better learning opportunities is one of the largest drivers of employee
engagement and a strong workplace culture.

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Every person has their own unique learning style. Companies that continue to ignore the inherent
need to provide personalized training opportunities designed specifically for each learner will never
unlock the benefits of a strategic training approach.
In the rare cases where adaptive learning is offered through learning management systems today,
quiz results are used as the basis for dictating learning paths. But assessments only tell a small
part of the story. Access to other forms of learning data—analytical data—can help learning leaders
better predict their employees’ comprehension, retention and application of the material based
on behavior and performance metrics captured in-course. By improving performance in these key
learning areas, businesses will help employees to learn more effectively, which will translate to
increased overall ROI for the company, because employees will be better prepared for their jobs.
How do we currently measure success? Many companies report on training results such as
employee satisfaction, hours of training completed, and scores from end-of-training tests or quizzes.
With predictive and prescriptive analytics
determined from learning data, we can predict
employee success, their likelihood to pass a course
and their future engagement levels with training
content, all based on their interactions with content.
We can identify key behavioral traits and patterns
that correlate to success in a course by studying
each learner and each piece of content. And most
importantly, we can get ahead of employee training
by understanding what learners already know and what still needs to be taught, so you can focus
on each individual employee’s needs. All of this information allows us to develop new strategies to
improve future performance and better align training initiatives with business objectives.
With an individualized approach, training will become more successful. Employees will be happier
and better prepared for their jobs. Leadership will finally see the payoff on their training investment
when employees are motivated and well taught.
Use predictive and prescriptive analytics and see immediate results to not
only improve overall employee performance, but also to inform the future
development of more effective training programs.
SHIFT TRAINING FROM COMPANY-FOCUSED
TO EMPLOYEE-FOCUSED.
However, these forms of measurement do not accurately illustrate the real
success of a training course, especially since time spent in training in no way
correlates to knowledge transfer.
Even when no quizzes are given,
Zoomi’s artificial intelligence has
predicted with over 80% accuracy
whether a learner will pass or not by
the midpoint of a course, solely from
analyzing his/her behavioral data.

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Like any other part of the business, data and analytics
can influence decisions made in training and professional
development. Zoomi is the first and only fully automated,
personalized learning technology that uses proprietary
artificial intelligence to rapidly individualize training
pathways in real-time. Its artificial intelligence studies
learner behaviors and patterns to understand what each employee knows, what still needs to
be taught and how to best deliver that information – so you don’t have to. With more than 200
proprietary algorithms, Zoomi accelerates onboarding and maximizes productivity through automatic
personalized, adaptive training.
Zoomi delivers immediate improvements on training investments by providing actionable data on
employee performance, engagement levels, learning preferences, and social learning networks.
This goes far beyond simple data you can see plainly, such as incorrect answers on a quiz. Zoomi
can predict the outcome of an employee’s training with over 85 percent accuracy before they finish
the course, and pivots training so you don’t have to re-administer the same lessons over and over
until employees understand the content and pass the tests. In just a few weeks, overall course
completion rates and engagement will increase because Zoomi will automatically alter training
pathways to meet each employee’s learning needs.
Use analytics to maximize your training ROI. Personalized learning leads to higher employee
engagement and comprehension rates. Tailored training content accelerates onboarding and gets
employees back to work 70 percent faster, saving time and increasing employee productivity while
also strengthening their skill sets.
More effective training also means that costs are reduced, which allows companies to more
efficiently utilize their training expenditures. Training labor hours will be shortened by over 60
percent and the delivery of adapted training content will eliminate the need for costly program
revisions. In addition, shorter training programs mean employees will spend less time away from
their desk and be back to work faster, contributing to company success. These proof points will
speak to results-driven leadership.
HERE’S HOW WE CAN HELP YOU, AND
LEARNING, GET THAT SEAT AT THE TABLE.
By adapting the training to each employee’s learning style, Zoomi will:
• Improve the effectiveness of the training
• Increase employee comprehension by more than 50 percent
• Easily identify points of failure to put employees back on the path to success
• Double employee engagement rates because content is delivered in a way that
matches each employee’s preferences and needs
Zoomi’s artificial intelligence can
improve the benefit each employee
gets from his/her social learning
network by up to 40% or more.

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ZOOMI
PLAYER™
ZOOMI
DASHBOARD™
Companies need to adopt this new mindset that focuses on the employee. As Deloitte mentioned
in the Global Human Capital Trends 2016 report, employees need to be viewed as customers to
be satisfied, rather than as students to be pressured into traditional learning environments. Once
employees are engaged and begin to prosper in training, companies will see a positive impact of
that training in all aspects of the business.
The most effective way to achieve this success is through the use of adaptive learning technologies
and individualized training. Predictive analytics give companies the opportunity to provide
employees with a customized learning experience, ensuring improved comprehension, productivity
and effectiveness. The sooner companies embrace this change, the faster they will see quantifiable
results. Personalized learning will help achieve this success by prioritizing employees’ learning
needs, ultimately impacting the bottom line.
The Zoomi Engine™
is an AI-based data analysis engine powered by
more than 200 proprietary algorithms. Our engine assesses, in real-time,
how each employee interacts with the information. It discovers cognitive,
behavioral and affective preferences for each learner which describe,
diagnose, predict and prescribe learner outcomes. The AI-informed data
analytics allow Zoomi to personalize content automatically and in real-time.
The Zoomi Dashboard™
is the industry’s most powerful and intuitive
analytics visualization tool. The succinct and easy-to-understand graphics
provide unprecedented insight into all aspects of the learning process
and deliver actionable data that can directly link employee learning with
business impact. As a result, you can leverage data analytics and artificial
intelligence without data scientists.
The Zoomi PlayerTM
serves as an employee’s home base and roadmap
for eLearning course progress, whether in the office or on-the-go. The
seamless, state-of-the-art educational experience, including all types of
media rich content, collects real-time fine granular behavioral data to feed
the Dashboard and Engine.
ZOOMI’S SUITE OF SOLUTIONS CAN BE APPLIED TO MEET A
COMPANY’S SPECIFIC NEEDS.
CHANGE THE TRAINING APPROACH TO SATISFY
EMPLOYEES AND DRIVE BUSINESS RESULTS.
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ZOOMI
ENGINE™
The Zoomi suite can serve as an all-encompassing learning management system (LMS) or as an à la
carte selection of solutions. Zoomi easily integrates with virtually every existing platform to quickly
transform training and development.
zoomiinc.com @zoomiinc