This document summarizes analytics data for the website www.zahara.co.za from October 1, 2011 to January 1, 2012. It shows that there were 2,482 total visits over this period, with 2,139 unique visitors. Visitors viewed a total of 4,738 pages across these visits, spending an average of 2 minutes and 8 seconds on the site per visit. The bounce rate was 65.83% and 86.14% of visits were from new visitors. The top three browsers used were Opera Mini, Internet Explorer, and Firefox. The majority of traffic came from direct visits and search engines like Google. South Africa accounted for the largest share of visits geographically.