The document summarizes website analytics data for affluentmagazine.com from October 17, 2010 to November 16, 2010 and compares it to the previous period. There was an increase in visits, unique visitors, pageviews, and traffic from search engines. However, bounce rate and percentage of new visits increased while average time on site and pages per visit decreased.

1. affluentmagazine.com Oct 17, 2010 - Nov 16, 2010
Dashboard Comparing to: Sep 16, 2010 - Oct 16, 2010
Previous: Visits Visits
400 400
200 200
0 0
Oct 18 Oct 25 Nov 1 Nov 8 Nov 15
Site Usage
6,158 Visits 73.63% Bounce Rate
Previous: 3,938 (56.37%) Previous: 71.03% (3.66%)
13,442 Pageviews 00:01:33 Avg. Time on Site
Previous: 8,972 (49.82%) Previous: 00:01:20 (16.04%)
2.18 Pages/Visit 77.95% % New Visits
Previous: 2.28 (-4.19%) Previous: 81.08% (-3.87%)
Visitors Overview Map Overlay
Previous: Visitors Visitors
400 400
200 200
0 0
Oct 18 Oct 25 Nov 1 Nov 8 Nov 15
Visitors
4,994 Visits
0 4,080
Traffic Sources Overview
Search Engines
2,987.00 (48.51%)
Direct Traffic
1,809.00 (29.38%)
Referring Sites
1,362.00 (22.12%)
1 Google Analytics

2. Content Overview
Pages Pageviews % Pageviews
/
Oct 17, 2010 - Nov 16, 2010 2,349 17.48%
Sep 16, 2010 - Oct 16, 2010 1,344 14.98%
% Change 74.78% 16.66%
/affluent_collections
Oct 17, 2010 - Nov 16, 2010 946 7.04%
Sep 16, 2010 - Oct 16, 2010 377 4.20%
% Change 150.93% 67.48%
/articles/article/69
Oct 17, 2010 - Nov 16, 2010 506 3.76%
Sep 16, 2010 - Oct 16, 2010 160 1.78%
% Change 216.25% 111.08%
/articles/article/230
Oct 17, 2010 - Nov 16, 2010 469 3.49%
Sep 16, 2010 - Oct 16, 2010 484 5.39%
% Change -3.10% -35.32%
/articles/section/in_this_issue
Oct 17, 2010 - Nov 16, 2010 396 2.95%
Sep 16, 2010 - Oct 16, 2010 278 3.10%
% Change 42.45% -4.92%
2 Google Analytics

3. affluentmagazine.com Oct 17, 2010 - Nov 16, 2010
Visitors Overview Comparing to: Sep 16, 2010 - Oct 16, 2010
Previous: Visitors Visitors
400 400
200 200
0 0
Oct 18 Oct 25 Nov 1 Nov 8 Nov 15
4,994 people visited this site
6,158 Visits
Previous: 3,938 (56.37%)
4,994 Absolute Unique Visitors
Previous: 3,319 (50.47%)
13,442 Pageviews
Previous: 8,972 (49.82%)
2.18 Average Pageviews
Previous: 2.28 (-4.19%)
00:01:33 Time on Site
Previous: 00:01:20 (16.04%)
73.63% Bounce Rate
Previous: 71.03% (3.66%)
77.95% New Visits
Previous: 81.08% (-3.87%)
Technical Profile
Browser Visits % visits Connection Speed Visits % visits
Internet Explorer Cable
Oct 17, 2010 - Nov 16, 2010 2,656 43.13% Oct 17, 2010 - Nov 16, 2010 2,183 35.45%
Sep 16, 2010 - Oct 16, 2010 1,840 46.72% Sep 16, 2010 - Oct 16, 2010 1,456 36.97%
% Change 44.35% -7.69% % Change 49.93% -4.12%
Firefox Unknown
Oct 17, 2010 - Nov 16, 2010 2,014 32.71% Oct 17, 2010 - Nov 16, 2010 1,601 26.00%
Sep 16, 2010 - Oct 16, 2010 922 23.41% Sep 16, 2010 - Oct 16, 2010 933 23.69%
% Change 118.44% 39.69% % Change 71.60% 9.74%
3 Google Analytics

4. Safari DSL
Oct 17, 2010 - Nov 16, 2010 893 14.50% Oct 17, 2010 - Nov 16, 2010 1,436 23.32%
Sep 16, 2010 - Oct 16, 2010 787 19.98% Sep 16, 2010 - Oct 16, 2010 833 21.15%
% Change 13.47% -27.44% % Change 72.39% 10.24%
Chrome T1
Oct 17, 2010 - Nov 16, 2010 489 7.94% Oct 17, 2010 - Nov 16, 2010 824 13.38%
Sep 16, 2010 - Oct 16, 2010 322 8.18% Sep 16, 2010 - Oct 16, 2010 646 16.40%
% Change 51.86% -2.88% % Change 27.55% -18.43%
Mozilla Compatible Agent Dialup
Oct 17, 2010 - Nov 16, 2010 31 0.50% Oct 17, 2010 - Nov 16, 2010 97 1.58%
Sep 16, 2010 - Oct 16, 2010 19 0.48% Sep 16, 2010 - Oct 16, 2010 59 1.50%
% Change 63.16% 4.34% % Change 64.41% 5.14%
4 Google Analytics

5. affluentmagazine.com Oct 17, 2010 - Nov 16, 2010
Traffic Sources Overview Comparing to: Sep 16, 2010 - Oct 16, 2010
Previous: Visits Visits
400 400
200 200
0 0
Oct 18 Oct 25 Nov 1 Nov 8 Nov 15
All traffic sources sent a total of 6,158 visits
29.38% Direct Traffic Search Engines
2,987.00 (48.51%)
Previous: 16.63% (76.62%)
Direct Traffic
1,809.00 (29.38%)
22.12% Referring Sites Referring Sites
1,362.00 (22.12%)
Previous: 21.94% (0.81%)
48.51% Search Engines
Previous: 61.43% (-21.03%)
Top Traffic Sources
Sources Visits % visits Keywords Visits % visits
google (organic) affluent magazine
Oct 17, 2010 - Nov 16, 2010 2,448 39.75% Oct 17, 2010 - Nov 16, 2010 374 12.52%
Sep 16, 2010 - Oct 16, 2010 2,015 51.17% Sep 16, 2010 - Oct 16, 2010 455 18.81%
% Change 21.49% -22.31% % Change -17.80% -33.43%
(direct) ((none)) why you should recycle
Oct 17, 2010 - Nov 16, 2010 1,809 29.38% Oct 17, 2010 - Nov 16, 2010 156 5.22%
Sep 16, 2010 - Oct 16, 2010 655 16.63% Sep 16, 2010 - Oct 16, 2010 46 1.90%
% Change 176.18% 76.62% % Change 239.13% 174.64%
yahoo (organic) why people should recycle
Oct 17, 2010 - Nov 16, 2010 265 4.30% Oct 17, 2010 - Nov 16, 2010 85 2.85%
Sep 16, 2010 - Oct 16, 2010 200 5.08% Sep 16, 2010 - Oct 16, 2010 11 0.45%
% Change 32.50% -15.27% % Change 672.73% 525.79%
facebook.com (referral) wellendorff
Oct 17, 2010 - Nov 16, 2010 216 3.51% Oct 17, 2010 - Nov 16, 2010 81 2.71%
Sep 16, 2010 - Oct 16, 2010 81 2.06% Sep 16, 2010 - Oct 16, 2010 80 3.31%
% Change 166.67% 70.53% % Change 1.25% -18.00%
bing (organic) affluent
5 Google Analytics

6. Oct 17, 2010 - Nov 16, 2010 186 3.02% Oct 17, 2010 - Nov 16, 2010 58 1.94%
Sep 16, 2010 - Oct 16, 2010 154 3.91% Sep 16, 2010 - Oct 16, 2010 33 1.36%
% Change 20.78% -22.76% % Change 75.76% 42.34%
6 Google Analytics

7. affluentmagazine.com Oct 17, 2010 - Nov 16, 2010
Map Overlay Comparing to: Sep 16, 2010 - Oct 16, 2010
Visits
0 4,080
6,158 visits came from 116 countries/territories
Site Usage
Visits Pages/Visit Avg. Time on Site % New Visits Bounce Rate
6,158 2.18 00:01:33 78.03% 73.63%
Previous: Previous: Previous: Previous: Previous:
3,938 (56.37%) 2.28 (-4.19%) 00:01:20 (16.04%) 81.13% (-3.83%) 71.03% (3.66%)
Country/Territory Visits Pages/Visit Avg. Time on % New Visits Bounce Rate
Site
United States
October 17, 2010 - November 16, 2010 4,080 2.39 00:01:47 76.30% 70.66%
September 16, 2010 - October 16, 2010 2,937 2.37 00:01:20 79.13% 71.09%
% Change 38.92% 0.81% 33.89% -3.58% -0.61%
Thailand
October 17, 2010 - November 16, 2010 281 1.22 00:00:32 83.27% 96.09%
September 16, 2010 - October 16, 2010 14 3.14 00:03:11 78.57% 50.00%
% Change 1,907.14% -61.16% -83.15% 5.99% 92.17%
Canada
October 17, 2010 - November 16, 2010 264 2.11 00:01:28 87.12% 70.45%
7 Google Analytics

8. September 16, 2010 - October 16, 2010 115 1.93 00:00:40 91.30% 73.91%
% Change 129.57% 9.10% 118.00% -4.58% -4.68%
United Kingdom
October 17, 2010 - November 16, 2010 166 2.39 00:01:12 84.94% 69.28%
September 16, 2010 - October 16, 2010 141 1.80 00:01:10 92.20% 70.21%
% Change 17.73% 32.43% 3.49% -7.87% -1.33%
Australia
October 17, 2010 - November 16, 2010 78 2.68 00:02:05 83.33% 62.82%
September 16, 2010 - October 16, 2010 39 2.38 00:02:28 97.44% 58.97%
% Change 100.00% 12.37% -15.23% -14.47% 6.52%
Hong Kong
October 17, 2010 - November 16, 2010 77 1.62 00:00:27 76.62% 85.71%
September 16, 2010 - October 16, 2010 43 2.09 00:01:29 86.05% 67.44%
% Change 79.07% -22.44% -70.06% -10.95% 27.09%
Italy
October 17, 2010 - November 16, 2010 76 1.12 00:00:26 81.58% 90.79%
September 16, 2010 - October 16, 2010 15 1.87 00:01:38 80.00% 73.33%
% Change 406.67% -40.08% -73.34% 1.97% 23.80%
Russia
October 17, 2010 - November 16, 2010 76 3.46 00:04:16 61.84% 65.79%
September 16, 2010 - October 16, 2010 17 1.18 00:00:11 88.24% 82.35%
% Change 347.06% 194.14% 2,333.91% -29.91% -20.11%
Lithuania
October 17, 2010 - November 16, 2010 74 1.00 00:00:00 52.70% 100.00%
September 16, 2010 - October 16, 2010 3 1.00 00:00:00 100.00% 100.00%
% Change 2,366.67% 0.00% 0.00% -47.30% 0.00%
Singapore
October 17, 2010 - November 16, 2010 73 2.85 00:02:58 79.45% 47.95%
September 16, 2010 - October 16, 2010 75 2.72 00:01:30 62.67% 56.00%
% Change -2.67% 4.75% 97.95% 26.79% -14.38%
1 - 10 of 116
8 Google Analytics

9. affluentmagazine.com Oct 17, 2010 - Nov 16, 2010
Content Overview Comparing to: Sep 16, 2010 - Oct 16, 2010
Previous: Pageviews Pageviews
800 800
400 400
0 0
Oct 18 Oct 25 Nov 1 Nov 8 Nov 15
Pages on this site were viewed a total of 13,442 times
13,442 Pageviews
Previous: 8,972 (49.82%)
10,665 Unique Views
Previous: 7,318 (45.74%)
73.63% Bounce Rate
Previous: 71.03% (3.66%)
Top Content
Pages Pageviews % Pageviews
/
Oct 17, 2010 - Nov 16, 2010 2,349 17.48%
Sep 16, 2010 - Oct 16, 2010 1,344 14.98%
% Change 74.78% 16.66%
/affluent_collections
Oct 17, 2010 - Nov 16, 2010 946 7.04%
Sep 16, 2010 - Oct 16, 2010 377 4.20%
% Change 150.93% 67.48%
/articles/article/69
Oct 17, 2010 - Nov 16, 2010 506 3.76%
Sep 16, 2010 - Oct 16, 2010 160 1.78%
% Change 216.25% 111.08%
/articles/article/230
Oct 17, 2010 - Nov 16, 2010 469 3.49%
Sep 16, 2010 - Oct 16, 2010 484 5.39%
% Change -3.10% -35.32%
/articles/section/in_this_issue
9 Google Analytics

10. Oct 17, 2010 - Nov 16, 2010 396 2.95%
Sep 16, 2010 - Oct 16, 2010 278 3.10%
% Change 42.45% -4.92%
10 Google Analytics