Elevator Pitches of Innovative Solutions - The Groasis Waterboxx

1. PRO
GRAM
SEMINAR
WATER
FOOTPRINT
&WATER
STEWARDSHIP
THURSDAY9SEPTEMBER
INTERNATIONAL PRESS CENTRE, BRUSSELS
15.45-19.30, POLAK ROOM
RÉSIDENCE PALACE, RUE DE LA LOI 155, BRUSSELS

2. 15.45–16.00 Coffee and tea in Polak room
16:00-16:10 Welcome
16:10-16:40 Keynote address
by Yvo de Boer
Yvo de Boer is one of the world’s leading authorities in the field of climate change
and sustainability. As Executive Secretary of the United Nations Framework
Convention on Climate Change (UNFCCC) he acted as chairman of both the Bali
and Copenhagen climate summits. Mr. Yvo de Boer will speak about the effects
of growing water shortages on global food production and on political stability in
large parts of the world. Furthermore he will present KPMG’s latest research in the
area of Water Foot Printing.
16:40-16:55 Introduction on Water
Footprinting and Water
Stewardship by Friedrich
Barth, special advisor
to the United Nations
Development Program
and vice-president of
the European Water
Partnership (EWP)
It takes roughly 140 litres of water to produce one cup of coffee. The process
needed for one kilogram of beef even takes 16,000 litres of water. Especially
Europe’s Southern and Eastern countries are experiencing more and more
droughts every year, threatening agricultural and industrial production and
the supply of water for human consumption. Climate change accelerates the
frequency of these droughts, and enlarges their impacts. Farmers, companies,
and households are under increased pressure to use fresh water more responsibly
and share this scarce resource with others. EWP’s Water Stewardship Program
provides government, companies and the public at large with the tools to improve
their water management, taking into account the needs of other actors in the
region. Friedrich Barth is Senior Advisor Environment, Climate and Energy at the
United Nations Development Program (UNDP), he helped design the EU Water
Framework Directive, and is vice-chairman of the European Water Partnership.
www.ewp.eu.
16:55-17:10 Intermezzo & coffee
break
Possibility for short interviews with both speakers
17:10-17:15 Video presentation
by Femke Smeets,
press officer at the
Netherlands Water
Partnership (NWP)
In the Netherlands, a low-lying and densely populated country that is for over 60%
prone to flooding, water management has been a necessity for centuries. Dutch
water companies are not only experts in water management, but also in water
purification and drinking water harvesting technologies. NWP is a public-private
organization comprising NGOs, knowledge institutes, companies and government.
Its 200 members aim to foster partnerships with international partners, and jointly
create solutions for flooding, drought and sanitation problems everywhere in the
world. www.nwp.nl
DETAILED
PROGRAM
17:15-18:00 Elevatorpitchesofinnovativesolutions,byleadingwatertechnologycompanies:
17:15-17:30 Groasis
Waterboxx: growing
trees and plants in the
desert, by Pieter Hoff
The Groasis waterboxx captures and stores water from the air through
condensation and rain. The device makes it possible to plant trees or plants in
deserts, without the use of irrigation. Having been successfully tested in the
Sahara for three years, wineries in California’s Napa Valley are now using it.
www.groasis.com
17:30-17:40 Dacom:
50% more crop per drop,
by Jan Hadders
Dacom develops agricultural yield management systems. The company recently
completed a project in Egypt, where strawberry farmers - thanks to Dacom’s
software, sensor technology and real-time satellite data - now only need
half the amount of water to grow the same amount of strawberries. Because of the
world’s growing shortages of fresh water, Dacom sees great potential to develop
its business and help farmers reduce their water footprint. www.dacom.nl
17:40-17:50 Landustrie
How your toilet can
save you money, by
Brendo Meulman (to be
confirmed)
A human being produces an average of 140 liters of wastewater per day. The costs
and negative environmental impact of collecting and treating this wastewater have
increased considerably. Landustrie’s DeSaR makes it possible for households
to treat wastewater decentrally and disconnect from the sewage system. The
compact DeSaR system separates black (toilet) water from grey (household)
water, making it possible to reuse grey water and create biogas from black water.
The technology therefore is not only good for the environment, it also saves its
users money.
17:50–18:00 The
Innovation Broker:
Demonstration of
striking innovations for
sustainable water use,
by Aleid Diepeveen
The Dutch government started an “Innovation Broker” program to help inventors
turn creative and idealistic concepts into profitable technologies that are ready to
be brought to the market. Aleid Diepeveen is director of the Innovation Program
Water Technology and will present some of the most innovative - and water-
saving- technologies.
18:00-19:30 Drinks & interviews Opportunity for interviews and informal conversations with all speakers
SEMINAR WATER FOOTPRINT
& WATER STEWARDSHIP
THURSDAY9SEPTEMBER
International Press Centre, Brussels
15.45-19.30, POLAK Room Résidence
Palace, Rue de la Loi 155, Brussels

3. 15.45 Coffee and tea in Polak room
16.00 Welcome
16:10 Keynote address
By Yvo de Boer, Global Advisor KPMG Climate Change and Sustainability practice
and former secretary of the United Nations Framework Convention on Climate
Change (UNFCCC)
16:40 Introduction on Water Footprinting and Water Stewardship
By Friedrich Barth, Senior Advisor Environment, Climate and Energy at the United
Nations Development Program (UNDP), and vice president of the European Water
Partnership (EWP)
16:55 Intermezzo and coffee break
Possibility for short interviews
17:10 Video presentation on Netherlands Water Partnership
17.15 Power presentations of sustainable water technology innovations
17.15 Groasis Waterboxx
17.30 Dacom
17.40 Landustrie
17.50 The Innovation Broker
18.00 Drinks and interviews
In the Residence Palace bar. Opportunity for interviews and informal conversations
with all presenters
THURSDAY9SEPTEMBER
INTERNATIONAL PRESS CENTRE, BRUSSELS
15.45-19.30, POLAK ROOM
RÉSIDENCE PALACE, RUE DE LA LOI 155, BRUSSELS
SEMINAR
WATERFOOTPRINT&WATERSTEWARDSHIP