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1. Brief | PRINT
Background
There are almost 8000 children in institutional care in the Czech Republic, and most of them are emotionally
deprived. That is why they need love and hugs. More than anyone else. We are Good Fairies (DOBRÉ VÍLY). Since
2015 we have helped children in several orphanages. We meet them every week, so we know one and each child's
life story. We know their hobbies, joys and worries. We give them our love and time, which they need much more
than toys.
What do we do? Currently we cooperate with 12 orphanages. Except for school preparation and playing with
smaller children, we also organise leisure time activities, camps, ski courses, cultural and educational events outside
the orphanages. Weekly we visit children in the following homes: DD Olomouc, DD Mladá Boleslav, DD Nový
Strašec., DD Ústí nad Labem, DD Dolní Počernice, DD Pyšely, DD Zruč nad Sázavou, DD Ledce, DD Tišnov, DD
Krnsko, DD Hranice na Moravě and DD Přerov.
Our main aim
Individual help
We try to meet the needs and requests of each children's home and each child in need. We emphasise individual
help. We work together with the children's home management and the children themselves, asking them what they
like, what bothers them, what they need help or advice with. Then we adjust and develop our activities accordingly.
Regular programme
The programme of regular weekly visits is adjusted according to each orphanage's and individual child's needs. We
play different games, talk with the kids, help them with their school duties, read the good night stories to them.
We build trust
We also spend a lot of time outdoors whenever possible. We talk to the older children and listen to each other. We
build mutual trust and friendly relationships to ensure the children can contact us, Good Fairies, at any time – even
after leaving the children's home one day. We want to become a stable, solid anchor in their lives, inside and later
on also outside of the orphanages.
Our help:
We visit - 12 children's homes regularly
We help - children to improve their personal development
We organise - sports, cultural and social activities
We arrange - summer camps and weekend stays
We support - foster parents and single-parent families

2. Challenge
To find 30 new volunteers.
This year Good Fairies cooperate with 12 orphanages. In some homes, we have a stable team of volunteers. The
other orphanages are visited just by individuals. Some orphanages only join us for the camps or weekend stays but
have not been able to provide them with regular visits. "Our homes "are in central Bohemia, Ústí nad Labem region,
Olomouc region and south Moravia region. We look for volunteers all over the Czech Republic.
Target audience
We are happy to welcome new enthusiastic volunteers with a sense of humour, a big heart and a clean criminal
record. The age and education do not matter, young students, as well as older grandmas, can become a Good Fairy.
How to become a Good Fairy?
● Interest in other people and empathy
● Sense of humour
● Desire to dedicate your time to children
● Age over 18 or legal consent
● Clean criminal record
● No professional training is required, although experts from all sectors are welcome
● Willingness to a long-term cooperation
Campaign Objective
The campaign's goal is to find 30 new volunteers, till 30.9.2022, who will regularly visit children in orphanages.
Together we can bring love and joy into more children's lives.
Our goal and wish are to show children that someone is interested in them and wants to know what they think,
what they do and how they feel.
Key message
A Hug Is More Than a Toy! LoveNoStuff. Buď Dobrá víla, vole!
"We can not influence what the children have gone through, but we want them to believe that they can live happy
lives. We wish for each child in an orphanage to have its Good fairy."
Children in the orphanages miss individual attention and care. Good Fairies give their time, interest and love. Join
us, support the children who were not lucky at the beginning of their lives.
Tone of voice
Familiar, friendly, funny. The motto of our volunteers is I am a fairy, dude! And we have it written on our t-shirts as
well : )
Budget
Because of the war in Ukraine, our donations have become significantly limited. That is why we do not have any
budget. We understand the money is needed somewhere else. On the other hand, we also include in our activities
the support to the kids who have to flee their country and their homes. We want to give them our time and
attention, for example, during the planned weekend in nature.

3. Currently, we will not assign any of our financial means for advertisement, but we have enough energy, enthusiasm
and friends to organically share the campaign via social networks, influencers and our friendship-based media
contacts.
Other useful info
Children's stories - feedback
"Dear Fairies, thank you for helping us prepare for school and taking care of us. We are glad that you visit us
regularly. You are the best! "K.ja 12 years
"I remember my first summer camp with Good Fairies - they gave me the opportunity to see the world through
different eyes and showed me that not everyone is bad. I also became a Good Fairy and I am thrilled to be able to
help children from children's homes. "Ruda 22 years
"Good Fairies are great. They helped me with my schoolwork and also with my behaviour. They often talked to me,
listened to me and supported me on the path to my dream. "Andrea, 14 years
"I feel safe with Good Fairies. They give me strength. I wish I had met them when I was still in the children's home.
My childhood could have been much happier. "Mili 27 years
"Good Fairies support us in our hobbies, they give us love and safety. We have a very nice relationship with them.
"Eliška 16 years
"London is the most beautiful city and place I've ever been! I want to thank Good Fairies for the opportunity to be
there with them. "Adam 17 years
Web & Social media channels
Website – www.dobrevily.CZ
Facebook – https://www.facebook.com/dobrevily/
Instagram - https://www.instagram.com/dobrevilydetem/
LinkedIn - https://www.linkedin.com/company/dobrevily/
Twitter - https://twitter.com/dobrevily1/
YouTube - https://www.youtube.com/channel/UCHUupm-ckOYPdn5fuqYB0jA/featured