This document describes various advertising formats available on the Yahoo! Front Page from Apurimac Media, including wallpaper, the arch, 3D brochure, high bar, shuffle box, brand reel, half page, and 3D tumbler. These formats range in size from 300x250 to 1280x1024 and allow advertisers to showcase images, videos, and other rich media to grab users' attention on the Yahoo! Front Page.
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Yahoo! innovation packages
1. YAHOO! FRONT
PAGE
INNOVATIONS
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sales@apurimacmedia.com
2. WALLPAPER
Yahoo!
Front
page
Takeover:
Wallpaper
(Custom
Background
–
1280x1024)
+
MPU
(300x250)
•
Paint
the
enKre
Yahoo!
Front
Page
•
The
combinaKon
of
the
Takeovers’
excellent
visibility
and
the
Yahoo!
Front
Page’
high
level
of
traffic
guarantees
that
your
ads
will
be
noKced
by
users.
MPU
&
Wallpaper
Ad
Specs
R
sales@apurimacmedia.com
3. THE ARCH
Yahoo!
Front
Page
Takeover:
The
Arch
+
MPU
(300x250)
+
Banner
Ad
(468x60)
•
Composed
of
a
staKc
background
image,
MPU
(available
with
video)
and
Banner
Ad.
•
Real
estate
immediately
visible
to
the
user
as
soon
as
the
page
is
loaded
–
strong
impact
before
any
user
iniKaKon.
•
Opportunity
to
communicate
a
strong
brand
message
instantly.
The
Arch
Ad
CreaKve
Example
The
Arch
Ad
Specs
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sales@apurimacmedia.com
4. 3D BROCHURE
Yahoo!
Front
Page
Takeover:
3D
Brochure
(including
MPU
(300x250)
and
400x60)
•
An
impacul
and
eye-‐catching
way
to
adapt
your
print
material
for
the
online
audience
easily
and
quickly
•
The
navigaKon
wings
control
the
direcKon
the
3D
Brochure
scrolls
•
Premium
3D
Brochure
Examples:
3D
Video
Carousel;
3D
InteracKve
Panel;
Video
Expander
3D
Brochure
Ad
Specs
R
sales@apurimacmedia.com
5. HIGH BAR
Yahoo!
Front
Page
Takeover:
High
Bar
(970x60)
and
MPU
(300x250)
•
The
970x60
ad
unit
is
very
high
on
the
page
above
the
fold
which
will
grab
user’s
aeenKon
immediately
as
they
land
on
the
page.
High
Bar
CreaKve
Example
High
Bar
Ad
Specs
R
sales@apurimacmedia.com
6. SHUFFLE BOX
Yahoo!
Shuffle
Box:
3
modules
displaying
different
content
types
–
Video,
Gallery,
ArKcle,
Feed.
•
Get
your
audience's
aeenKon
on
all
devices
with
this
neat
box
that
offers
much
more
depth
than
the
usual
inline
unit.
•
Key
Advantages:
maximum
reach;
easy
to
build;
customisable;
and
impact.
Shuffle
Box
CreaKve
Example
Shuffle
Box
Ad
Specs
Shuffle
Box
Video
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sales@apurimacmedia.com
7. BRAND REEL
Yahoo!
Front
Page
Takeover:
Brand
Reel
(300x600)
•
Made
up
of
mulKple
“Half
Page”
ads
with
an
inbuilt
navigaKon
to
scroll
between
different
flash
panels,
each
of
which
can
contain
rich
media
content
•
Non
intrusive,
interacKve
and
user-‐iniKated.
Brand
Reel
CreaKve
Example
Brand
Reel
Ad
Specs
R
sales@apurimacmedia.com
8. HALF PAGE
Yahoo!
Front
Page
Takeover:
Half
Page
(300x600)
•
Excellent
visibility
(above
the
fold)
on
the
Yahoo!
Front
Page
guaranteeing
exposure
•
High
impact
with
the
opportunity
of
using
engaging
rich
media,
sounds
and
video
within
the
ad
format
Half
Page
Ad
Specs
R
sales@apurimacmedia.com
9. 3D TUMBLER
The
3D
Tumbler
is
a
great
way
to
maximise
visual
impact
and
awareness
while
using
minimal
creaKve
effort.
Just
provide
four
images
and
this
ad
product
auto-‐rotates
the
canvas
with
an
eye-‐catching
3D
transiKon.
• Four
250x250
JPG
or
GIF,
with
Background
Image.
• Each
image
can
have
it’s
own
URL.
3D
Tumbler
CreaKve
Example
3D
Tumbler
Ad
Specs
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sales@apurimacmedia.com
10. CONNECT
Cape Town
021 446 6475
Johannesburg
011 447 2879
Email
sales@apurimacmedia.com
This
document
is
confidenKal
and
intended
solely
for
the
person
or
organisaKon
to
which
it
is
addressed.
It
may
contain
privileged
and
confidenKal
informaKon.
Please
note
we
reserve
the
right
to
all
informaKon
in
this
document.
If
you
are
not
the
intended
recipient,
you
should
not
copy,
distribute
or
take
any
acKon
in
reliance
on
it.
If
you
have
received
this
document
in
error,
please
noKfy
us
immediately
by
e-‐mail
at
contact@apurimacmedia.com
