Rising Stars Ad Units by Vertical

1. RISING STARS:
FILMSTRIP, SIDE KICK, PULL DOWN
BY VERTICAL
1/17/2013

2. WWW.TRIBALFUSION.COM PAGE ‹#›
RISING STARS BY VERTICAL

3. WWW.TRIBALFUSION.COM PAGE ‹#›
AUTOMOTIVE
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

4. WWW.TRIBALFUSION.COM PAGE ‹#›
http://creative.tribalfusion.com/creative/prototype/FilmStrip/v2/index1.html
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmtrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT

5. WWW.TRIBALFUSION.COM PAGE ‹#›
• The beauty of the Sidekick is that the user doesn’t
need to move away from the site, so your brand is
integrated into the DNA of the publishers site
• After initiated by the user, the entire page scrolls to
the left revealing a branded microsite experience.
• The Sidekick is an innovative rich media execution
that is guaranteed to capture user attention.
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
http://creative.tribalfusion.com/creative/Auto2012/ScioFR-S/v1/SideKick/index.html
SIDEKICK – IAB RISING STAR AD UNIT

6. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
http://creative.tribalfusion.com/creative/prototype/Pushdown/v1/index3.html
PUSHDOWN – IAB RISING STAR AD UNIT

7. WWW.TRIBALFUSION.COM PAGE ‹#›
http://creative.tribalfusion.com/creative/Auto2012/ScioFR-S/v1/FilmStrip/index.html
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmtrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT

8. WWW.TRIBALFUSION.COM PAGE ‹#›
• The beauty of the Sidekick is that the user doesn’t
need to move away from the site, so your brand is
integrated into the DNA of the publishers site
• After initiated by the user, the entire page scrolls to
the left revealing a branded microsite experience.
• The Sidekick is an innovative rich media execution
that is guaranteed to capture user attention.
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
http://creative.tribalfusion.com/creative/Auto2012/ScioFR-S/v1/SideKick/index.html
SIDEKICK – IAB RISING STAR AD UNIT

9. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
http://creative.tribalfusion.com/creative/Auto2012/ScioFR-S/v1/PushDown/index_FEV.html
PUSHDOWN – IAB RISING STAR AD UNIT

10. WWW.TRIBALFUSION.COM PAGE ‹#›
B2B
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

11. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

12. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

13. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

14. WWW.TRIBALFUSION.COM PAGE ‹#›
CPG
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

15. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmtrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
http://creative.tribalfusion.com/creative/m&m/FilmStrip/v2/index.html
FILMSTRIP – IAB RISING STAR AD UNIT

16. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
http://creative.tribalfusion.com/creative/m&m/PullDown/v2/index_FEV.html
PUSHDOWN – IAB RISING STAR AD UNIT

17. WWW.TRIBALFUSION.COM PAGE ‹#›
• The beauty of the Sidekick is that the user doesn’t
need to move away from the site, so your brand is
integrated into the DNA of the publishers site
• After initiated by the user, the entire page scrolls to
the left revealing a branded microsite experience.
• The Sidekick is an innovative rich media execution
that is guaranteed to capture user attention.
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
http://creative.tribalfusion.com/creative/m&m/sidekick/v3/index_FEV.html
SIDEKICK – IAB RISING STAR AD UNIT

18. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

19. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

20. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

21. WWW.TRIBALFUSION.COM PAGE ‹#›
ENTERTAINMENT
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

22. WWW.TRIBALFUSION.COM PAGE ‹#›
http://creative.tribalfusion.com/creative/prototype/FilmStrip/v2/index1.html
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmtrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT

23. WWW.TRIBALFUSION.COM PAGE ‹#›
• The beauty of the Sidekick is that the user doesn’t
need to move away from the site, so your brand is
integrated into the DNA of the publishers site
• After initiated by the user, the entire page scrolls to
the left revealing a branded microsite experience.
• The Sidekick is an innovative rich media execution
that is guaranteed to capture user attention.
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
http://creative.tribalfusion.com/creative/prototype/Sidekick/v4/index.html
SIDEKICK – IAB RISING STAR AD UNIT

24. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
http://creative.tribalfusion.com/creative/AxMen/PushDown/v1/index.html
PUSHDOWN – IAB RISING STAR AD UNIT

25. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
HIGH IMPACT PULL DOWN EXECUTION
http://creative.tribalfusion.com/creative/prototype/Pushdown/JS/Battleship/v1/index_FEV.html

26. WWW.TRIBALFUSION.COM PAGE ‹#›
FINANCIAL SERVICES
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

27. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

28. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

29. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

30. WWW.TRIBALFUSION.COM PAGE ‹#›
HEALTH
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

31. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

32. WWW.TRIBALFUSION.COM PAGE ‹#›
PUBLIC SERVICES
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

33. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

34. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

35. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

36. WWW.TRIBALFUSION.COM PAGE ‹#›
RETAIL
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

37. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmtrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
http://creative.tribalfusion.com/creative/KohlsMultiUnit/v1/FilmStrip/index.html
FILMSTRIP – IAB RISING STAR AD UNIT

38. WWW.TRIBALFUSION.COM PAGE ‹#›
• The beauty of the Sidekick is that the user doesn’t
need to move away from the site, so your brand is
integrated into the DNA of the publishers site
• After initiated by the user, the entire page scrolls to
the left revealing a branded microsite experience.
• The Sidekick is an innovative rich media execution
that is guaranteed to capture user attention.
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
http://creative.tribalfusion.com/creative/KohlsMultiUnit/v1/SideKick/index.html
SIDEKICK – IAB RISING STAR AD UNIT

39. WWW.TRIBALFUSION.COM PAGE ‹#›
• With the Pull Down your brand is integrated into
the DNA of the publishers site, the user doesn’t
need to move away from the site
• After initiated by the user, The Pull Down, expands
outside of the banner by pushing the content
immediately below the ad downwards
• .
• The Pull Down is an innovative rich media
execution that is guaranteed to capture user
attention.
• This execution goes beyond the standard banner
to deliver a impact make a lasting impact and
engage your audience
http://creative.tribalfusion.com/creative/KohlsMultiUnit/v2/PushDown/index_FEV.html
PUSHDOWN – IAB RISING STAR AD UNIT

40. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

41. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

42. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

43. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

44. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

45. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

46. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

47. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

48. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

49. WWW.TRIBALFUSION.COM PAGE ‹#›
TECHNOLOGY
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

50. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

51. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

52. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

53. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

54. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

55. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

56. WWW.TRIBALFUSION.COM PAGE ‹#›
TELECOMMUNICATIONS
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

57. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

58. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

59. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

60. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

61. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

62. WWW.TRIBALFUSION.COM PAGE ‹#›
TRAVEL
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

63. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

64. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

65. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

66. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

67. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

68. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

69. WWW.TRIBALFUSION.COM PAGE ‹#›
WEB MEDIA
FILMSTRIP, SIDE KICK, PULL DOWN
1/17/2013

70. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

71. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

72. WWW.TRIBALFUSION.COM PAGE ‹#›
• 1 to 1 messaging enables you to present a key
points of interest with a unique continuity.
• Users can interact with parts of the creative to
“scroll” through the strip, ensuring that your brand
is top-of-mind during purchasing windows.
• The Filmstrip execution puts a new spin on the
standard 300x600 half page unit.
• We will help you start a dialogue with your
audience by tailoring creative executions to what
is known about a prospect's stage in the consumer
decision process
FILMSTRIP – IAB RISING STAR AD UNIT
Click here for demo >>

73. WWW.TRIBALFUSION.COM PAGE ‹#›
• This execution goes beyond the standard banner
to deliver a fully interactive user experience.
• The Sidekick seemlessly integrates your brand into
the publishers site without forcing the user to move
away from the desired viewing content.
• The Sidekick is an innovative high impact
execution that captures user attention.
• On load, an in-page display unit is delivered with call to
action to expand sidekick. Upon interaction the unit
loads in the right gutter of the page and pushes the
page horizontally to the left.
Click here for demo >>
SIDEKICK – IAB RISING STAR AD UNIT
Pre-interaction Post-interaction

74. WWW.TRIBALFUSION.COM PAGE ‹#›
PUSHDOWN – IAB RISING STAR AD UNIT
Click here for demo >>
Pre-interaction Post-interaction
• The take over of the top half of the page creates
a huge canvas to deliver a fully immersive and
interactive user experience.
• The beauty of the Pushdown is that the user
doesn’t need to move away from the page, so
your brand is integrated into the DNA of the site.
• The Pushdown is an innovative rich media
execution that maximizes branding potential.
• After being initiated by the user, the entire page
scrolls down revealing a branded microsite
experience.

75. THANK YOU
KELLY MCGUIGAN | GLOBAL AUTOMOTIVE VERTICAL DIRECTOR
TRIBAL FUSION | 2200 POWELL STREET, SUITE 600 | EMERYVILLE, CA 94608
P: 510.250.5574 | C: 650.814.5388 | KELLY.MCGUIGAN@TRIBALFUSION-CORP.COM