The document discusses how large companies need to transform to keep up with changing times, as the tools and strategies they used were developed for more stable eras. It introduces Strategy Tools, a portfolio of free strategy and innovation tools developed over 7 years to help companies continuously reinvent themselves and build new business models to navigate disruption. Companies can download these tools at www.strategytools.io to start developing future-fit strategies.

1. ACCELERATING
TRANSFORMATION
How can innovation leaders shape and
accelerate corporate transformation?

2. “Change is happening faster”
“New business models are threating us”
“We go through disruptive times”
These phrases are often heard by executives and business leaders.
Big companies are often struggling with deep innovation and
transformation.
This is no wonder.
Most large companies today were built for a different era.
They were built for assumed stability.
They likely had very clear industry boundaries and definition of competitors.
The tools they frequently use were developed in the 60’s and the 70’s
Perhaps it’s time for an upgrade?
For the last seven years, we’ve been developing Strategy Tools – a portfolio
of FREE new strategy & innovation tools.
These tools are built for a very different strategy logic. They are built for
continuous reinvention, repeat transformation and building portfolios of
business models.
These tools are now in use with 100’s of companies around the world.
You can download the tools at www.strategytools.io -- and start building
future-fit strategies today.
NEW STRATEGY TOOLS
FOR DISRUPTIVE TIMES
Best,
Co-Founder, Strategy Tools
Co-Founder, Partner, Engage // Innovate
christian@engage-innovate.com

3. TRANSFORMATION TEST
IMPLEMENTING A TRANSFORMATION PROGRÀM
The Transformation Test should help the teams and management have strategic conversations and
measure progress on the topics of innovation, business models and transformation.
The Transformation Test is a tool to help implement a transformation program within your company..
The Goal of the Transformation Test is to find a way to measure and manage the company’s
innovation and transformation capacity.
The Transformation Test combines multiple innovation, strategy, business model and
transformation perspectives into a single tool and a single metric.
Scale
(0-1-2-3-4-5) ------ 5 = highest
1. Innovation Structure
Does the company have a good structure for innovation in place? Is there an innovation strategy? Di-
rector for new business development and new ventures? Is there an innovation team? Does the team
have the tools, training and internal position to make innovation happen? Does the company actively
engage with outside sources and partners for Is someone (other than the CEO) responsible for making
innovation happen?
Tool: Innovation Proficiency
Reference: The End Of Competitive Advantage (McGrath)
(0 - 1 - 2 - 3 - 4 - 5)
2. Innovation Portfolio
What is the strength of the current innovation portfolio today? Does the company have a strategy and
tools in place to manage and measure an innovation portfolio? Does the company have a portfolio of
“Core innovations”, “Adjacent innovations” and “Radical innovations”. Does the company actively
invest in “radical innovations”?
Tool: Strategic Innovation Canvas, Innovation Pyramid
Reference: Managing Your Innovation Portfolio, Three Horizons
(0 - 1 - 2 - 3 - 4 - 5)
Transformation Test

4. 3. Innovation Pipeline
Over the next 10 years, what is the strength of the innovation pipeline? Does the company have a deep
understanding of “Industry shifts”? Does the company have a well-designed and executed process for developing
innovation funnels and multiple strategies?
Does the company work well with non-financial metrics?
Tool: Innovation Funnels, Open Innovation
Reference: Open Innovation (Chesterborough), Innovation Metrics (Christensen)
(0 - 1 - 2 - 3 - 4 - 5)
4. Success with Business Model Innovation
Historically, what kinds of success has the company had with previous business model innovations (planned or
emerged)? Does the company’s top management have a shared language for business model innovation? Does
the company understand the differences in “optimizing one business model” vs. “exploring multiple new business
models”? Does the company have a well-defined structure for business model portfolio innovation? Can the
company showcase one or several business model successes?
Tool: Business Model Canvas, Three Levels of Business Models
Reference: Business Model Generation (Osterwalder, Pigneur), Reinvent your business model (Christensen, et.al)
(0 - 1 - 2 - 3 - 4 - 5)
5. Transformational Capacity
How strong is the company’s overall capability for long-term strategic change and deep transformation? Combining
innovation, strategy, business model, change management and leadership, how strong is the company’s ability for
continuous change and transformation?
Does the company have the Magic Formula M+S+M (Mandate + Structure + Money) for leading strategic
transformation? Does the company have a deep understanding of “market-creating innovations”? How well does the
company do on the tool “Transformation Architecture”?
Tools: Transformation Architecture
Reference: Strategic Tranformation (Hensmans, et.al)
(0 - 1 - 2 - 3 - 4 - 5)
Sum
Transformation Test developed by Engage // Innovate co-founder Christian Rangen.

7. WE HELP YOU
NAVIGATE INDUSTRY
SHIFTS &
UNCOVER
NEW GROWTH
OPPORTUNITIES
Engage // Innovate gets your company ready for the future.
We train people in new strategy & innovation tools.
We create future-fit strategies.
We grow new business ventures.
We work with CEOs, strategy, innovation and new business
development teams to build organizations for transformation.
In the face of disruption, decline, or radical market shifts, we help
you navigate complexity, develop new growth strategies, and
implement the tools and structure to make the future happen.
From the Netherlands to Germany, from Sweden to Brazil, and
Malaysia to Dubai; our global perspective and experiences give
us a unique vantage point to help you craft a different trajectory
for the future.
get strategy tools
to build.
Get the tools and the lenses to make sense of chaos. Use them to build
and implement strategies in radical new growth areas. Access tools and
methodologies that are proven with leading firms worldwide.
1,000s of people have been trained in our strategy tools for business
model innovation, including Airbus, RB, BAE Systems, Lego etc.
Our clients and partners include PwC, Cisco, DNV GL, Statoil, and more.
get the support
to grow.//
We track the industries of the future to help identify market opportunities
for you – today.
We work closely with you to zoom in on market needs, develop strong
innovation portfolios, design creative business models, test new revenue
models, and grow entirely new value creation models for your next
growth cycle.
get the ecosystem
to transform.//
Tap into our deep experience in strategy and innovation, utilize our
portfolio of strategy tools for business model innovation, and leverage
our extensive global network of companies and experts for a
transformation within your organization.
//
Strategy & Innovation Consulting
Innovation Training Workshops
New Growth Strategy
1:1 Strategy Coaching
Executive Education Programs
Blue Ocean Strategy
OUR
SERVICES

8. WANT TO
BUILD.
GROW.
TRANSFORM?
www.engage-innovate.com
www.strategytools.io
TALK TO US