Dr. Kisholoy Roy has a Ph.D. in Management from IIT and an MBA in Marketing. He is a Google certified digital marketing professional and conducts workshops on topics including advertising, digital marketing, SPSS, selling, and retail marketing. He covers topics such as copywriting, storyboard development, SEO, social media marketing, and retail selling techniques. For more information on his workshops, contact him by phone or email or visit his website or Facebook page.

1. About Dr. Kisholoy Roy
Dr. Kisholoy Roy is a Ph.D. in Management from IIT
(Indian School of Mines), Dhanbad a premier
institution in India
He is an MBA in Marketing from Visva-Bharati
University, Santiniketan and an Accredited
Management Teacher (AMT) certified by
AIMA, New Delhi
He is a Google certified digital marketing
professional.

2. Workshops Conducted
Workshop on Advertising
Workshop on Digital Marketing
Workshop on SPSS
Workshop on Selling
Workshop on Retail Marketing

3. Workshops on Advertising
How to Unleash Creativity in Advertising?
How to Develop Durable Brand
Communication?

4. Topics Covered
• Copywriting in advertising
• Storyboard development
• Visualization techniques
• Effective and durable brand communication
tools

6. Workshop on Digital Marketing
How to Make Sense of the Digital World?

7. Topics Covered
• Understanding buyer profile
• SEO
• SEM
• Social media marketing
• Web analytics
• Mobile and email marketing

9. Workshop on SPSS

10. Topics Covered
• Questionnaire and hypotheses development
• All t-tests
• Descriptive statistics
• Mann-Whitney U test
• Chi square test
• One and 2 way ANOVA

12. Workshop on Retail Marketing
How to be an Expert in Retail Marketing?

13. Topics Covered
• Retailing Basics
• Merchandise management
• Retail selling tools and techniques
• Visual merchandising

15. Workshop on Selling
How to Influence People & Sell Effectively?

16. Topics Covered
• All selling tools and techniques
• Selling skills
• Selling traits

18. For more details on workshops..

19. CALL:
09903185527
OR
09836393088

20. Email:
scon60@gmail.com

21. VISIT:
https://workshopsofkisholoyroy.wordpr
ess.com/

22. VISIT the Facebook Page:
https://www.facebook.com/krwor
kshops/