SlideShare a Scribd company logo
 	
  
Consumer Unicorns:
the art of building billion dollar startups
Jim Scheinman
Founder and Managing Director
@jimscheinman & @mavenVC
About Maven
•  Founded in 2013 in Palo Alto
•  Consumer software hyper-growth
•  Early stage
•  Fund I: $7.5M Micro VC and Incubator
•  15 investments per year
Our portfolio: a few examples
A vision worth fighting for
Does the problem really need fixing?
Hacker	
   Designer	
   Hustler	
  
Founding team
Hacker	
   Designer	
   Hustler	
  
Founding team
Founding team
Hacker	
   Designer	
   Hustler	
  +	
  
Culture
Culture
Mission
Maven is the premier incubator and early stage investor for hyper-growth
consumer founders
Values
1.  Collaborative: We are not political, willing to share praise, and honest and
transparent with each other. We put the team and company first.
2.  No jerks: We are happy, positive, and fun to work with.
3.  Accountable: We are high-performing, get stuff done, and value attention to
detail.
4.  Curious: We are always willing to learn. We are knowledgeable and strive to
be experts in our field.
5.  Self-starters: We take initiative, work autonomously, and are resourceful.
Product/market fit & consumer growth hacking
No silver bullet
Language/market fit
I	
  Agree	
   Cool	
   	
  	
  	
  	
  	
  +1	
  
Focus
(and there’s a time to focus on revenue)
vs.	
  
Mentor whiplash
Investors
Luck and timing: a Bebo story
We’d love to meet you!
•  Tell us your “vision worth fighting for” in 30 seconds
•  Remember the filters: consumer software, hyper-growth, early-
stage, technical team
•  Follow up with Sara Thomas at sara@mavenventures.com
@mavenvc	
  
@jimscheinman	
  

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[WMD 2015] Maven Ventures >> Jim Scheinman, "Science Meets Art: How To Build A Consumer Unicorn Hyper-Growth Company"

  • 1.     Consumer Unicorns: the art of building billion dollar startups Jim Scheinman Founder and Managing Director @jimscheinman & @mavenVC
  • 2.
  • 3. About Maven •  Founded in 2013 in Palo Alto •  Consumer software hyper-growth •  Early stage •  Fund I: $7.5M Micro VC and Incubator •  15 investments per year Our portfolio: a few examples
  • 4. A vision worth fighting for
  • 5. Does the problem really need fixing?
  • 6. Hacker   Designer   Hustler   Founding team
  • 7. Hacker   Designer   Hustler   Founding team
  • 8. Founding team Hacker   Designer   Hustler  +  
  • 10. Culture Mission Maven is the premier incubator and early stage investor for hyper-growth consumer founders Values 1.  Collaborative: We are not political, willing to share praise, and honest and transparent with each other. We put the team and company first. 2.  No jerks: We are happy, positive, and fun to work with. 3.  Accountable: We are high-performing, get stuff done, and value attention to detail. 4.  Curious: We are always willing to learn. We are knowledgeable and strive to be experts in our field. 5.  Self-starters: We take initiative, work autonomously, and are resourceful.
  • 11. Product/market fit & consumer growth hacking
  • 13. Language/market fit I  Agree   Cool            +1  
  • 14. Focus (and there’s a time to focus on revenue) vs.  
  • 17. Luck and timing: a Bebo story
  • 18. We’d love to meet you! •  Tell us your “vision worth fighting for” in 30 seconds •  Remember the filters: consumer software, hyper-growth, early- stage, technical team •  Follow up with Sara Thomas at sara@mavenventures.com @mavenvc   @jimscheinman