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Why Should
we use
Facebook For
branding?
Did you know?
1. Reach a Wide Audience
As of July 2020, according to Statista,
Facebook had more than 2.6 billion users
worldwide.
That is more than any other social media
platform and second to perhaps only
Google’s search users.
2. Alignment with Both B2C &
B2B Businesses
Business decision-makers spend 74% more time
on Facebook than other people.
The B2B space is competitive , which means B2B
marketers must be aggressive when leveraging
Facebook.
3. Audience Transparency
Fans: Your Facebook followers.
Friends of Fans: Users who are friends of your followers.
Behaviors or Interests: Users who meet the criteria you
selected based on self-reported criteria.
Remarketing: Users who have previously visited your site.
By virtue of self-selecting audience targeting, your business
has a high level of control and transparency over the
audiences you target.
4. Variety of Ad Formats
Brand Awareness
Post Engagement
Traffic
Lead Generation
Video Views
Massege Generate
Conversation Ads
Catalog Sales
Reach
5. Keep Your Existing Audience
Engaged
our Facebook audience is not looking
for a sales pitch, and they’re
certainly not going to engage with
one.
They want to engage with content
that will make them smile, make them
think, or improve their lives in some
way.
We are Happy to help you!

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Why should we use Facebook for marketing & branding

  • 1. Why Should we use Facebook For branding? Did you know?
  • 2. 1. Reach a Wide Audience As of July 2020, according to Statista, Facebook had more than 2.6 billion users worldwide. That is more than any other social media platform and second to perhaps only Google’s search users.
  • 3. 2. Alignment with Both B2C & B2B Businesses Business decision-makers spend 74% more time on Facebook than other people. The B2B space is competitive , which means B2B marketers must be aggressive when leveraging Facebook.
  • 4. 3. Audience Transparency Fans: Your Facebook followers. Friends of Fans: Users who are friends of your followers. Behaviors or Interests: Users who meet the criteria you selected based on self-reported criteria. Remarketing: Users who have previously visited your site. By virtue of self-selecting audience targeting, your business has a high level of control and transparency over the audiences you target.
  • 5. 4. Variety of Ad Formats Brand Awareness Post Engagement Traffic Lead Generation Video Views Massege Generate Conversation Ads Catalog Sales Reach
  • 6. 5. Keep Your Existing Audience Engaged our Facebook audience is not looking for a sales pitch, and they’re certainly not going to engage with one. They want to engage with content that will make them smile, make them think, or improve their lives in some way.
  • 7. We are Happy to help you!