Why Digital Marketing is especially beneficial for startup or growing business. How it helps in reaching the potential customer in a cost effective manner.
3. Or in Simple Words
Digital Marketing is the marketing of products or services using digital
technologies mainly internet.
Digital Marketing involves promotion or marketing through popular
platforms like Facebook, Google.
Various strategies like Search engine optimization(SEO), Social media
Optimization(SMO), Pay-per-click(PPC) campaign, Content Marketing,
YouTube marketing helps to grow your business exponentially.
Digital Marketing generally helps you reach where your Customers are and
hence becoming popular.
6. Reach where your audience are
Digital marketing helps in reaching out to our potential customer.
People nowadays spend a good amount of time socializing and
gathering information on Google.
Digital marketing helps you find a foothold in the local market as
well through local SEO.
Through YouTube marketing , we can create engaging content and
build a network who can later be converted into potential customer.
7. Digital Marketing is cost effective and more
affordable for startups than Traditional
Marketing
8. How to reach your exact audience through cost
effective Digital Marketing
The traditional ways of marketing are not only costly but also less
effective.
For Startups, bearing the cost of traditional marketing is not possible
always and hence digital marketing is crucial for startups.
Through PPC campaign and Face book campaign we can reach a
wide range of audience at a reasonable rate.
Through various effective social media account handling we can
create the much needed network for brand awareness.
11. Digital Marketing & Better ROI
Through Digital marketing a better return on investment is possible.
Most of the ad campaigns and other campaigns are targeted in a
way so that it caters to the potential customers .
Since the ads are designated to reach the potential customers at a
very reasonable cost it increases the ROI parameter.
Since majority of the population are going online and spending a
good amount of their time gathering knowledge and socializing,
which makes it easier for digital marketing to have a better ROI.
12. Digital Marketing - Let us target the mobile
consumer which is rising rapidly