What would it look like if Veterinarians went #MobileFirst? (draft)

4 July 2016
Royal Veterinary College, London
What if we took a Mobile First
approach to Veterinary Care?
#VetFutures

4 July 2016
Royal Veterinary College, London
How would a child redesign
your Veterinary Practice?
#VetFutures

For a copy of these slides
please visit twitter.com/mHealth
#VetFutures

David Doherty
CoFounder, 3GDoctor
about.me/mHealth
Documented Mobile Video
Consultations with registered
Doctors 24x7
Launched in 2006
http://twitter.com/mHealth

https://www.hisi.ie/hisi/certification/mhealth

The Predictive Value of ECG
for Racing Greyhounds
1986

Who is better placed to appreciate
the value of mHealth than Vets?

Vets need to be the Jacks of all Trades
EXPERTS
Set up a drip
Develop a XRay
Help someone make an
End of Life decision
Reset a bone
Run a Lab Test
Use a Microscope
Read an ECG
Operate an Anaesthesia Machine
Suture Take a historyUse an EHR
Use a Scalpel

http://www.apple.com/ie/business/mobile-enterprise-apps/healthcare.html
The iPhone: the ultimate experts tool

http://wikipedia.com
What is mHealth?

“The mHealth field has emerged
as a sub-segment of eHealth”
What is mHealth?

What is eHealth?

“Healthcare Practice using
the Internet”
What is eHealth?

http://dummies.com/how-to/consumer-electronics/iPhone.html
eHealth ceases to be interesting as soon as
you work out how to use an iPhone

Biggest issue with eHealth Record theft?

Patients NEVER had access to data
that is now shared with criminals
Biggest issue with eHealth Record theft?

https://mhealthinsight.com/2015/09/04/carer-finds-her-dogs-care-is-being-more-efficiently-documented-than-her-daughters/
Vets have been using electronic
Health Records for 10+ years

http://mhealthinsight.com/2012/02/24/
Mobile First Kaiser Permanente:
Zero to a Million in 1 Month

http://mhealthinsight.com/2015/09/04
The NHS wastes £Bs on innovation
because spend is directed by Politics

http://mhealthinsight.com/2015/09/04

http://mHealthInsight.com/2010/01/11/ http://Twitter.com/TomiAhonen/
m is for Mobile: the newest mass mediam is for Mobile: the newest mass media

1st – mobile is personal
2nd – mobile is permanently carried
3rd – mobile is always on
4th – mobile has a built-in payment channel
5th – mobile is available at the point of creative impulse
6th – mobile is most accurate at measuring its audience
7th – only mobile can capture the social context of consumption
8th – only mobile can offer augmented reality
http://mHealthInsight.com/2010/01/11/ http://Twitter.com/TomiAhonen/
Unique attributes of Mobile
as a Mass Media

There are
Landline phones
1.1B
TomiAhonen.com Mobile Industry Almanac
Mobile isn't a subset of the Internet

There are
PCs
(desktops+laptops
+netbooks+tablet PCs)
1.5B

There are
TVs
2B

There are
mobile subscriptions
7.1B

68%Say they check their phone
within 15 mins of waking up
Google Consumer Surveys Aug 2015 n=729

We check our mobiles
a day
150
Kleiner Perkins C&B Internet Trends Report 2013

>>>
http://MobileMoneyRevolution.co.uk

We check our mobiles
a day
http://mHealthInsight.com/2015/04/11/
Mobile has made it cheaper to distribute
quality health info than Water

2000-2010: The Nokia Decade

2010-2020: The mHealth Decade

https://mhealthinsight.com/2015/03/16/
Will Apple define this decade by making
iPhone synonmous with mHealth

It's time to go Mobile First

There is a global opportunity
for Vets to go Mobile First

Try to imagine how the BornMobile
Generation would design Medical Tech

The BornMobile Generation presumes
Mummy can Facetime the GP

Hands up if you've ever seen
a printed iPad manual

Google “Dominos Pizza Easy Order”
Convenience is a
new measure of Quality

http://www.news-medical.net/news/20160418/How-will-IoT-impact-healthcare-An-interview-with-David-Doherty.aspx
The Internet is no longer
something that we click on

http://TelCare.com
Mobile is transforming the Internet
into a Network of Devices

http://twitter.com/UnderStudyPanc/

“I just made that number up
to stop Mum worrying”
http://twitter.com/UnderStudyPanc/

Seamlessly embedding connectivity
reduces complexity

“...we see mHealth as one of the tools in fighting the spread of
diabetes & making the lives of people with diabetes better.
The key however is really ensuring that mHealth is embedded
within healthcare programmes. It’s not an optional
add on extra but it’s part of how we do good
healthcare with people who have diabetes...”
Petra Wilson, CEO
International Diabetes Federation
http://YouTube.com/watch?v=tocZ7s4F8nA

http://TelCare.com
Into what Things would Veterinarians
embed Connectivity?

Isn't mHealth just a part of
Digital Health?

http://twitter.com/TomiAhonen
“When Digital Technologies Converge they
converge to Mobile”

http://www.digisight.net/digisight/paxos-scope.php

http://www.d-eyecare.com

http://myownfone.com

http://www.withings.com/eu/en/products/blood-pressure-monitor/

http://11Health.com

http://www.withings.com/eu/en/products/smart-body-analyzer/

http://www.withings.com/us/withings-aura.html

http://www.resmed.com/us/en/consumer/s-plus.html

http://www.moocall.com/

http://Starkey.com/hearing-aids/technologies/halo-wireless-hearing-aids/

Notice how the screen
in the consulting room
is always pointed at the
wrong person?

http://Alivecor.com

Healthcare will become a Mobile Experience.
We will drop the 'Health' not the 'm'.
http://twitter.com/mHealth

American Academy of Opthalmology has
rebranded to emulate the style of Apple

Your Medical School is failing you
if they haven't adopted Mobile Tools

https://mhealthinsight.com/2016/06/22/ama-ceo-calls-out-mhealth-apps-as-snake-oil/
Postive change can be hard to appreciate if you
are preoccupied with why it doesn't suit you

https://mhealthinsight.com/2016/06/22/ama-ceo-calls-out-mhealth-apps-as-snake-oil/
It's easier to describe existings jobs disappearing
than to imagine ones that haven't yet appeared

In 2016 you fail the mRCGP exam
if you're in possession of a Mobile

A child wouldn't believe a Doctor would
be allowed to practice without a Mobile
loaded with up to date content & apps.

Which Vet School Dean will be first to
require Students use their iPhone
in their exams?

http://HyperLoop.com
How would @ElonMusk redesign Vet School?

https://twitter.com/dw2/
The Abolition of Ageing
by David Woods

Google Glass in the Operating Room

Elite Athletes & Wearable Sensors

Back to the Future with Google Glass

http://HyperLoop.com
Predictive Value of ECG for ReAdmission
of NHS Patients in 2016

http://mHealthInsight.com
The Future of Technology is Mobile
& the Future of Veterinary Medicine
is already in your Pocket

@mHealth
mHealth Insight.com
Thank you!
http://about.me/mHealth/ http://twitter.com/mHealth http:///mHealthInsight.com

What would it look like if Veterinarians went #MobileFirst? (draft)

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