What makes a typical trailer?
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The document discusses the typical structure and elements of movie trailers. Trailers usually begin with ratings, introduce the title near the end, and include end credits and a release date. They are structured to start slow, speed up with a montage in the middle, and end with a memorable shot. Sound effects, dialogue, and voiceovers are used to set the tone and feel of the film without revealing too much of the plot. Overall, trailers aim to entice viewers to the film while maintaining enough intrigue that they still want to see it.
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![What are the main formal elements?
• Trailers start off with
ratings card at the
beginning [1]
• The title of the film is
generally at the end
(before the end
credits) of the trailer
or near the end just
before a final
memorable shot [2]
[1] Trance ratings card
[2]City of God title](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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A Study Into Film Trailers - Media Studies
A in depth study into film trailers including the conventions, structure, and difference between the US and UK film industry.
Features of a trailer
Trailers are designed to attract audiences to films in a limited amount of time. They showcase exciting clips and highlight stars while giving some information about the plot and genre through conventions like fast pacing, dramatic camera angles, and one-liners between characters. Different types of trailers exist for different purposes, like teaser trailers leaving audiences wanting more or theatrical trailers shown before films to target similar audiences. Trailers are viewed in various locations both in theaters and online on websites and social media.
Conventions of movie trailers
This document outlines the key conventions and features commonly found in movie trailers. It discusses how trailers aim to advertise films while not fully spoiling them. Trailers typically show clips and scenes edited together to attract audiences and generate interest without revealing entire plotlines. They also include institutions and production company logos, titles, voiceovers, music, and end frames with additional information. Trailers come in different ratings and may contain stronger content to appeal to older audiences.
Analysing trailers conventions & structure
The document discusses various conventions and techniques used in film trailers. It provides details on structural elements like openings, build-ups, and depicting problems and events. It also covers functions of voiceovers like providing background, character information, and building anticipation. Trailers aim to encourage wide audiences and may highlight appealing but non-chronological clips. Analysis of selected trailers should describe their structural elements and use of techniques like voiceovers. The task is to analyze two film trailers of the same genre and create a Prezi presentation discussing represented genres, narratives, target audiences and other specified elements.
Designing a movie trailer
The document provides guidance on designing an effective movie trailer, recommending that the trailer follows a narrative structure by showing part of the rising action and climax from the first act of the movie. It suggests selecting clips that introduce the main characters and conflicts, as well as dramatic or humorous moments from the primary action. Additionally, it advises keeping the trailer under 1 minute and 30 seconds and choosing clips that will entice the target audience to want to see the full movie.
Teaser trailers
Teaser trailers are short advertisements, 30-60 seconds long, released months before a film to build anticipation without revealing much about the film's content. They aim to pique audience interest through cryptic references or hints at the story. Teaser trailers are a low-cost marketing technique used for big-budget or highly anticipated films to generate early buzz and interest leading up to the film's release.
Trailers
Trailers are short clips used to promote upcoming films. They aim to entice audiences to watch the full movie without revealing too much of the plot. Trailers select exciting and abbreviated clips from the film and may show scenes out of order or exclude spoilers. Most trailers follow a three-act structure of introducing the story, furthering the drama, and featuring a strong musical piece with key visuals at the end.
Trailers
A film trailer has three main purposes: to encourage people to watch the film, give an idea of what the film is about, and hold audience attention. There are two main types of trailers: teaser trailers which are short and reveal little about the film to generate interest, and theatrical trailers which provide more details like the release date and main characters. Trailers aim to promote the film as much as allowed while following conventions.
Recommended
A Study Into Film Trailers - Media Studies
A in depth study into film trailers including the conventions, structure, and difference between the US and UK film industry.
Features of a trailer
Trailers are designed to attract audiences to films in a limited amount of time. They showcase exciting clips and highlight stars while giving some information about the plot and genre through conventions like fast pacing, dramatic camera angles, and one-liners between characters. Different types of trailers exist for different purposes, like teaser trailers leaving audiences wanting more or theatrical trailers shown before films to target similar audiences. Trailers are viewed in various locations both in theaters and online on websites and social media.
Conventions of movie trailers
This document outlines the key conventions and features commonly found in movie trailers. It discusses how trailers aim to advertise films while not fully spoiling them. Trailers typically show clips and scenes edited together to attract audiences and generate interest without revealing entire plotlines. They also include institutions and production company logos, titles, voiceovers, music, and end frames with additional information. Trailers come in different ratings and may contain stronger content to appeal to older audiences.
Analysing trailers conventions & structure
The document discusses various conventions and techniques used in film trailers. It provides details on structural elements like openings, build-ups, and depicting problems and events. It also covers functions of voiceovers like providing background, character information, and building anticipation. Trailers aim to encourage wide audiences and may highlight appealing but non-chronological clips. Analysis of selected trailers should describe their structural elements and use of techniques like voiceovers. The task is to analyze two film trailers of the same genre and create a Prezi presentation discussing represented genres, narratives, target audiences and other specified elements.
Designing a movie trailer
The document provides guidance on designing an effective movie trailer, recommending that the trailer follows a narrative structure by showing part of the rising action and climax from the first act of the movie. It suggests selecting clips that introduce the main characters and conflicts, as well as dramatic or humorous moments from the primary action. Additionally, it advises keeping the trailer under 1 minute and 30 seconds and choosing clips that will entice the target audience to want to see the full movie.
Teaser trailers
Teaser trailers are short advertisements, 30-60 seconds long, released months before a film to build anticipation without revealing much about the film's content. They aim to pique audience interest through cryptic references or hints at the story. Teaser trailers are a low-cost marketing technique used for big-budget or highly anticipated films to generate early buzz and interest leading up to the film's release.
Trailers
Trailers are short clips used to promote upcoming films. They aim to entice audiences to watch the full movie without revealing too much of the plot. Trailers select exciting and abbreviated clips from the film and may show scenes out of order or exclude spoilers. Most trailers follow a three-act structure of introducing the story, furthering the drama, and featuring a strong musical piece with key visuals at the end.
Trailers
A film trailer has three main purposes: to encourage people to watch the film, give an idea of what the film is about, and hold audience attention. There are two main types of trailers: teaser trailers which are short and reveal little about the film to generate interest, and theatrical trailers which provide more details like the release date and main characters. Trailers aim to promote the film as much as allowed while following conventions.
Trailers – lesson 3
The document provides a lesson plan on analyzing film trailers. It begins by defining different types of trailers like teaser and full trailers. It discusses conventions used in trailers like logos, music, voiceovers, intertitles and representation. Students are instructed to analyze a Sex and the City teaser trailer as an example, identifying the techniques used to appeal to the target audience such as shots of New York City and representations of the main characters. Students are then assigned a task to analyze a trailer of their choice and discuss how it appeals to its target audience.
Trailer Research
A film trailer is an advertisement for a movie that will be shown in theaters, television or online. It contains scenes and snippets from the film to give viewers a sense of the story without revealing major plot points. The purpose is to inform potential audiences about the movie and generate interest to increase ticket and DVD sales. Common types of trailers include theatrical trailers shown in theaters, shorter teaser trailers released further in advance, and DVD or online trailers targeted to specific audiences and interests.
The Dark Knight rises -analysis
The trailer for The Dark Knight Rises uses fast-paced editing and a dramatic soundtrack to set up a narrative of conflict between a hero and villain without revealing the full resolution. Shots are not in chronological order to conceal details and leave audiences with questions. The pace increases during action scenes and slows during a final confrontation between the hero and villain, showing them as equals. Voiceover from the villain helps develop the characters while linking to imagery.
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The trailer editing pace starts moderately slow but speeds up towards the end to build climax and leave viewers wanting more. Names of famous actors are mentioned midway through and at the end to emphasize their importance. The final frame provides production details and release date, while the classification is usually omitted unless it warrants warning viewers of graphic content. Logos of production companies are displayed to promote their business and films.
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The document discusses various elements that may be included in a movie trailer and their purpose. It explains that names of famous actors will be mentioned three-quarters of the way through and at the end to reinforce their importance. The voiceover will tell viewers the movie is based on a Stephen King short story. Fast-paced editing and dramatic music and clips will give viewers a sense of the movie's intense and mysterious nature without revealing too much of the plot. Production details will appear at the very end to leave viewers wanting more information.
teaser trailer introduction
A teaser trailer is a short trailer released early in a film's marketing campaign to create awareness and excitement for an upcoming film. Teasers are usually 30-60 seconds and show brief clips and glimpses of the film without revealing major plot points. In contrast, full trailers are longer at a few minutes and provide more footage and hints about the film's story. The purpose of a teaser is to let audiences know a related film is in production without giving everything away so it leaves them wanting more information.
In what ways does your media product use, develop or challenge forms and conv...
Our media products use conventions of real trailers, posters, and magazines to develop a crime thriller film. The 72 second trailer uses fast pacing and montage editing like in Trainspotting, includes voiceover like in Wolf of Wall Street, and uses text to provide context. The poster contains the film title, cast, and director like Limitless. The magazine cover includes the film title and news of other films but under a custom brand rather than Empire or Little White Lies. The film itself follows conventions of a low-budget British independent crime/drug thriller through its limited special effects.
Movie Trailers
This document discusses the history and purpose of movie trailers. Movie trailers are designed to preview upcoming films and generate interest. They typically follow a three-act structure similar to films and aim to attract viewers through exciting footage and signature music. Modern trailers leverage social media and visual effects to engage audiences, while early trailers used more practical techniques within the limitations of available technology. Trailers have evolved significantly from their origins over a century ago.
THE DIFFERENCE BETWEEN A TEASER AND A TRAILER
A teaser trailer is a short preview, usually under 2 minutes, released before the full trailer. It aims to create excitement and anticipation among fans through brief snippets and glimpses of recognizable actors without revealing much of the plot. Teasers are vaguer about the release window than trailers, simply noting seasons rather than specific months. Their purpose is to tease audiences and build interest until the longer theatrical trailer is released, which provides more footage and context but still does not fully disclose the film's plot.
Conventions of a film opening sequence
Opening sequences aim to entice audiences to continue watching and establish characters and genre. Directors have many techniques at their disposal including flashbacks, establishing shots, narration, action scenes, chase scenes, production logos, title sequences, animation, compilation of photographs, increasing the narrative pace and content, and soundtracks. Unconventional openings can also be used to add mystery or artistic style.
Storyboard: GCSE Media Examiner Example
The document provides feedback on a student's film trailer storyboard. It notes that the storyboard successfully utilizes a variety of techniques within its ten frames, including different camera shots, edits, and sound effects. This demonstrates the student's excellent knowledge of how to construct an action-adventure film trailer based on their pitch. The storyboard is seen as persuasive in its promotion of the film to audiences through techniques like the integration of voiceovers with film clips. Overall, the feedback commends the student's strong understanding of how to design a film trailer that follows genre conventions and markets the film effectively.
Question 1
This document summarizes how the media product Silence Dawns uses and challenges conventions of the thriller and vigilante genres. It follows some conventions such as including the production logo, having a runtime between 1.30-2 minutes, and including a release time. However, it challenges conventions by having the vigilante character seek revenge on his own family, rather than avenging them, and using a plain title font that does not clearly indicate the genre. Overall, the document examines how the media product adheres to and adjusts typical trailer and genre conventions.
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The document discusses conventions for film openings. Most film openings are 2-5 minutes long and introduce the main characters, begin the narrative, and establish the setting and genre. Conventions include showing the production company and director credits, starting with calm equilibrium before a key event occurs, and using non-diegetic sound. The document then analyzes the openings of "Remember the Titans" and "Planet of the Apes," noting how they hook viewers with their use of establishing shots, character introductions, and voiceovers that provide background and begin the narratives.
Task 1
Film trailers are an important marketing tool for movies as they create interest and promote the film. Trailers typically include key moments and highlights from the movie to entice viewers without revealing too much of the plot. They also showcase the main stars, director, and release date to attract audiences. The goal of a trailer is to make people want to see the full film by teasing elements of the story, characters, themes, and genre in an engaging way through video clips, music, and voiceovers.
Conventions of horror film openings
The document outlines several conventions commonly used in horror film openings:
1) Logos from film institutions appear to identify the producers and spread costs. Logos may be edited to suit the genre.
2) Establishing shots set the time and location and introduce key characters and settings. Themes are hinted at through dialogue.
3) Opening credits list the directors, writers, and main actors, usually in order of screen time. The film title conveys expectations of the plot.
4) The genre is established through visuals and characters. Music, mood, and pace are used to build tension during the opening credits.
Title Sequence Techniques
A title sequence introduces a film's title and cast and helps set the mood. There are four main types: discrete sequences that stand alone to immerse viewers; stylized sequences that use editing and effects; credits over a blank screen with fitting music; and narrative openings that show characters as credits appear. The document discusses these types and concludes that credits over a blank screen would be most effective for the film discussed, due to limited editing skills.
Why do have film trailers #
Film trailers are short video sequences lasting 2-4 minutes that are released months before a film to entice audiences to watch the film. Trailers consist of selected exciting or noteworthy shots from the film edited together without spoiling the overall plot. Their purpose is to attract audiences and they are distributed widely on media like YouTube. The first film trailer was created in 1913 by Loews Cinemas to promote a film called "The Pleasure Seekers" and played before films, setting the standard practice still used today of previewing trailers before movies.
Movie trailers analysis
The document discusses and analyzes two movie trailers - one for the comedy film "Life as we know it" and one for the horror sequel "Paranormal Activity 2". Key points made about the trailers include: showing the film title late increases memorability, using stars can attract audiences, music and pacing help set tone, and clips provide more context than posters to entice viewers without giving too much away. Both trailers aim to tease and build intrigue about the films' plots through suspenseful images and minimal text or voiceover.
Why we have film trailers #
Film trailers are short video sequences lasting 2-4 minutes that are released months before a film to entice audiences to watch the film. Trailers consist of selected exciting or noteworthy shots from the film edited together without spoiling the overall plot. Their purpose is to attract audiences and they are distributed widely on media like YouTube. The first film trailer was created in 1913 by Loews Cinemas to promote a film called "The Pleasure Seekers" and played before films, setting the standard practice still used today of previewing trailers before movies.
Conventions of a title sequence.
The opening sequence of a movie will introduce the title, cast and crew, main setting and characters, and provide insights into the genre through music, camera work, editing and other elements. It aims to build atmosphere or tension and give the audience a taste of the film without revealing too much of the plot. A variety of shots and angles will be used to immerse viewers in the world of the film.
Lauren cooke a2 advanced production
This trailer for the film Last Song (2010) introduces Miley Cyrus' main character and shows glimpses of her coming of age story. It uses slow pacing and fades between clips to match the film's expected tone. Intertitles throughout provide context and intrigue about what will lead the character back home. The trailer follows standard conventions like introducing characters, giving a sense of the plot while leaving questions, and displaying the title at the end to aid recall. Camerawork includes midshots, tracking shots, and wide angles to set scenes and environments. Overall, the trailer effectively sets expectations for the film's slow pace and emotional journey.
Types of-trailer
The document discusses the types and conventions of teaser trailers. It begins by defining a teaser trailer as a short promotional video released long before a film's release to generate hype. It then explores the key differences between teaser trailers and longer theatrical trailers. Teaser trailers are 30-60 seconds while theatrical trailers are 2-3 minutes. Teaser trailers may contain footage that is later cut from the final film. The document also examines common conventions of teaser trailers, such as focusing on the main characters, using dramatic music and footage to create atmosphere, and leaving viewers on a cliffhanger.
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Trailers – lesson 3
The document provides a lesson plan on analyzing film trailers. It begins by defining different types of trailers like teaser and full trailers. It discusses conventions used in trailers like logos, music, voiceovers, intertitles and representation. Students are instructed to analyze a Sex and the City teaser trailer as an example, identifying the techniques used to appeal to the target audience such as shots of New York City and representations of the main characters. Students are then assigned a task to analyze a trailer of their choice and discuss how it appeals to its target audience.
Trailer Research
A film trailer is an advertisement for a movie that will be shown in theaters, television or online. It contains scenes and snippets from the film to give viewers a sense of the story without revealing major plot points. The purpose is to inform potential audiences about the movie and generate interest to increase ticket and DVD sales. Common types of trailers include theatrical trailers shown in theaters, shorter teaser trailers released further in advance, and DVD or online trailers targeted to specific audiences and interests.
The Dark Knight rises -analysis
The trailer for The Dark Knight Rises uses fast-paced editing and a dramatic soundtrack to set up a narrative of conflict between a hero and villain without revealing the full resolution. Shots are not in chronological order to conceal details and leave audiences with questions. The pace increases during action scenes and slows during a final confrontation between the hero and villain, showing them as equals. Voiceover from the villain helps develop the characters while linking to imagery.
Room 1408
The trailer editing pace starts moderately slow but speeds up towards the end to build climax and leave viewers wanting more. Names of famous actors are mentioned midway through and at the end to emphasize their importance. The final frame provides production details and release date, while the classification is usually omitted unless it warrants warning viewers of graphic content. Logos of production companies are displayed to promote their business and films.
Room 1408 movie trailer
The document discusses various elements that may be included in a movie trailer and their purpose. It explains that names of famous actors will be mentioned three-quarters of the way through and at the end to reinforce their importance. The voiceover will tell viewers the movie is based on a Stephen King short story. Fast-paced editing and dramatic music and clips will give viewers a sense of the movie's intense and mysterious nature without revealing too much of the plot. Production details will appear at the very end to leave viewers wanting more information.
teaser trailer introduction
A teaser trailer is a short trailer released early in a film's marketing campaign to create awareness and excitement for an upcoming film. Teasers are usually 30-60 seconds and show brief clips and glimpses of the film without revealing major plot points. In contrast, full trailers are longer at a few minutes and provide more footage and hints about the film's story. The purpose of a teaser is to let audiences know a related film is in production without giving everything away so it leaves them wanting more information.
In what ways does your media product use, develop or challenge forms and conv...
Our media products use conventions of real trailers, posters, and magazines to develop a crime thriller film. The 72 second trailer uses fast pacing and montage editing like in Trainspotting, includes voiceover like in Wolf of Wall Street, and uses text to provide context. The poster contains the film title, cast, and director like Limitless. The magazine cover includes the film title and news of other films but under a custom brand rather than Empire or Little White Lies. The film itself follows conventions of a low-budget British independent crime/drug thriller through its limited special effects.
Movie Trailers
This document discusses the history and purpose of movie trailers. Movie trailers are designed to preview upcoming films and generate interest. They typically follow a three-act structure similar to films and aim to attract viewers through exciting footage and signature music. Modern trailers leverage social media and visual effects to engage audiences, while early trailers used more practical techniques within the limitations of available technology. Trailers have evolved significantly from their origins over a century ago.
THE DIFFERENCE BETWEEN A TEASER AND A TRAILER
A teaser trailer is a short preview, usually under 2 minutes, released before the full trailer. It aims to create excitement and anticipation among fans through brief snippets and glimpses of recognizable actors without revealing much of the plot. Teasers are vaguer about the release window than trailers, simply noting seasons rather than specific months. Their purpose is to tease audiences and build interest until the longer theatrical trailer is released, which provides more footage and context but still does not fully disclose the film's plot.
Conventions of a film opening sequence
Opening sequences aim to entice audiences to continue watching and establish characters and genre. Directors have many techniques at their disposal including flashbacks, establishing shots, narration, action scenes, chase scenes, production logos, title sequences, animation, compilation of photographs, increasing the narrative pace and content, and soundtracks. Unconventional openings can also be used to add mystery or artistic style.
Storyboard: GCSE Media Examiner Example
The document provides feedback on a student's film trailer storyboard. It notes that the storyboard successfully utilizes a variety of techniques within its ten frames, including different camera shots, edits, and sound effects. This demonstrates the student's excellent knowledge of how to construct an action-adventure film trailer based on their pitch. The storyboard is seen as persuasive in its promotion of the film to audiences through techniques like the integration of voiceovers with film clips. Overall, the feedback commends the student's strong understanding of how to design a film trailer that follows genre conventions and markets the film effectively.
Question 1
This document summarizes how the media product Silence Dawns uses and challenges conventions of the thriller and vigilante genres. It follows some conventions such as including the production logo, having a runtime between 1.30-2 minutes, and including a release time. However, it challenges conventions by having the vigilante character seek revenge on his own family, rather than avenging them, and using a plain title font that does not clearly indicate the genre. Overall, the document examines how the media product adheres to and adjusts typical trailer and genre conventions.
Conventions of film openings
The document discusses conventions for film openings. Most film openings are 2-5 minutes long and introduce the main characters, begin the narrative, and establish the setting and genre. Conventions include showing the production company and director credits, starting with calm equilibrium before a key event occurs, and using non-diegetic sound. The document then analyzes the openings of "Remember the Titans" and "Planet of the Apes," noting how they hook viewers with their use of establishing shots, character introductions, and voiceovers that provide background and begin the narratives.
Task 1
Film trailers are an important marketing tool for movies as they create interest and promote the film. Trailers typically include key moments and highlights from the movie to entice viewers without revealing too much of the plot. They also showcase the main stars, director, and release date to attract audiences. The goal of a trailer is to make people want to see the full film by teasing elements of the story, characters, themes, and genre in an engaging way through video clips, music, and voiceovers.
Conventions of horror film openings
The document outlines several conventions commonly used in horror film openings:
1) Logos from film institutions appear to identify the producers and spread costs. Logos may be edited to suit the genre.
2) Establishing shots set the time and location and introduce key characters and settings. Themes are hinted at through dialogue.
3) Opening credits list the directors, writers, and main actors, usually in order of screen time. The film title conveys expectations of the plot.
4) The genre is established through visuals and characters. Music, mood, and pace are used to build tension during the opening credits.
Title Sequence Techniques
A title sequence introduces a film's title and cast and helps set the mood. There are four main types: discrete sequences that stand alone to immerse viewers; stylized sequences that use editing and effects; credits over a blank screen with fitting music; and narrative openings that show characters as credits appear. The document discusses these types and concludes that credits over a blank screen would be most effective for the film discussed, due to limited editing skills.
Why do have film trailers #
Film trailers are short video sequences lasting 2-4 minutes that are released months before a film to entice audiences to watch the film. Trailers consist of selected exciting or noteworthy shots from the film edited together without spoiling the overall plot. Their purpose is to attract audiences and they are distributed widely on media like YouTube. The first film trailer was created in 1913 by Loews Cinemas to promote a film called "The Pleasure Seekers" and played before films, setting the standard practice still used today of previewing trailers before movies.
Movie trailers analysis
The document discusses and analyzes two movie trailers - one for the comedy film "Life as we know it" and one for the horror sequel "Paranormal Activity 2". Key points made about the trailers include: showing the film title late increases memorability, using stars can attract audiences, music and pacing help set tone, and clips provide more context than posters to entice viewers without giving too much away. Both trailers aim to tease and build intrigue about the films' plots through suspenseful images and minimal text or voiceover.
Why we have film trailers #
Film trailers are short video sequences lasting 2-4 minutes that are released months before a film to entice audiences to watch the film. Trailers consist of selected exciting or noteworthy shots from the film edited together without spoiling the overall plot. Their purpose is to attract audiences and they are distributed widely on media like YouTube. The first film trailer was created in 1913 by Loews Cinemas to promote a film called "The Pleasure Seekers" and played before films, setting the standard practice still used today of previewing trailers before movies.
Conventions of a title sequence.
The opening sequence of a movie will introduce the title, cast and crew, main setting and characters, and provide insights into the genre through music, camera work, editing and other elements. It aims to build atmosphere or tension and give the audience a taste of the film without revealing too much of the plot. A variety of shots and angles will be used to immerse viewers in the world of the film.
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The document analyzes the structure and editing techniques used in the trailer for the horror film The Conjuring. It begins with an introduction page and then the production company logos. Throughout, captions provide plot details and information about the director's previous work. At the end, the film title, release date, and website are shown. Continuity editing connects shots to emphasize the passage of time. Long takes are used at the beginning to set the scene, while short takes at the end build tension. Transitions vary from smooth to fast/dramatic based on the shot. Pace also shifts from slow to build tension to fast and dramatic towards the end.
Trailers
Teaser trailers are short (30 seconds to 1 minute) previews released months before a film, meant to generate excitement using minimal footage or imagery related to the film. Theatrical trailers are longer (around 2.5 minutes) and released closer to the film's release date. They contain more complete scenes and editing elements like voiceovers to give viewers a better sense of the film's plot and experience. Both aim to build anticipation, but teaser trailers do so with limited information while theatrical trailers provide a fuller but still condensed preview.
Trailers
Film trailers are advertisements used to promote movies and intrigue audiences to watch them. Trailers show brief clips and snippets from films without revealing the full plot. This reveals enough to generate interest but does not give away the entire story. Trailers are shown in various places like cinemas, DVDs, online, and on television to reach broad audiences. Different types of trailers may be released at different times leading up to a film's release to continue sparking fans' excitement and interest. The goal is to highlight exciting parts of the film and persuade audiences to see the movie in order to increase revenue.
Question one
The document discusses conventions used in real media products such as teaser trailers, and how the student's media products challenged and developed these conventions. Specifically:
- Their teaser trailer used montage editing and a voiceover for the titles to effectively convey the narrative in a short time, as is common in teaser trailers. However, they challenged conventions by placing titles on a white background for clarity.
- Their production company ident was simplified to a bold, recognizable silhouette shown for 3 seconds, adhering to the brief ident duration in teaser trailers. But they included more color than typical black idents.
- Shots, props, settings and other elements were incorporated from real teaser
Purpose of a film opening
The document discusses different types of film openings and their purposes. Film openings are meant to entice audiences and introduce key elements like main characters, genre, and setting. They indicate the genre through credits, titles, and establishing shots. Titles are important for engaging audiences and creating intrigue or suspense. Different types of openings include titles on a blank screen, titles over a still image with music, titles integrated into moving images to metaphorically present the tone and story, and animated or motion titles which are more complex and costly but became popular in the 1990s.
Research- Trailer
Trailers are short clips used to generate interest in upcoming films. They aim to capture audience attention and create anticipation through dramatic images and sounds over 3 acts: (1) introducing the context and characters, (2) establishing problems and climax, (3) highlighting key moments and stars. Trailers use transitions like fades and cuts, shots like close-ups, and non-diegetic sounds to set mood and imply drama. The goal is to attract large audiences and profit for film distributors.
Documentary Trailers.pptx
The two documentary trailers analyzed both follow standard conventions for documentary trailers but have some differences. Both include music and voiceovers, display the Netflix logo and release date, and end with revealing the title. However, one trailer includes an age rating while the other does not, and they have different target audiences. Additionally, one uses real footage while the other uses edited scenes, and they had differing marketing strategies with one relying more on social media.
Conventions of a film trailer task 6
A film trailer is a short advertisement for an upcoming movie. It aims to build hype and interest in the film's release. Effective trailers are typically 1-2 minutes long and utilize dramatic music, camera angles, and voiceovers to tease the plot and characters without revealing too much. Text is often included at the end to display the film title, release date, and starring actors. The goal is to attract audiences to the full film through a compelling preview of the action, emotions, and personalities they will experience.
Assignment 3 pro forma
The poster displays Neytiri's face with blue skin to convey the alien nature of the Na'vi while maintaining a human appearance. It uses calming blue and black colors and focuses on her eyes to catch viewers' attention. It lists the main actors including Sigourney Weaver from Alien to appeal to fans. The tone seems serious yet romantic to hint at the relationship between the two main characters.
The trailer uses music and short clips from various scenes to showcase different genres and appeal to wide audiences. It creates excitement, seriousness, and thrills through its soundtrack.
Interviews on popular shows discuss topics likely to interest fans such as the film and characters to promote to the target audience watching at that time of
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What makes a typical trailer?
- 1. What makes a typical trailer? A movie trailer is defined on Wikipedia as ‘an advertisement or a commercial for a feature film that will be exhibited in the future at a cinema.’ Therefore, a movie trailer is created to entice people to see a film, the same way as an advert on TV for a products aims to increase the number of people who buy it
- 2. What are the main formal elements? • Trailers start off with ratings card at the beginning [1] • The title of the film is generally at the end (before the end credits) of the trailer or near the end just before a final memorable shot [2] [1] Trance ratings card [2]City of God title
- 3. • End credits to show that the trailer is over [3] with a release date at the end so people know when they can see it (may not be an actual date) [4] [3] City of God end credits [4] Star Wars Episode II release date
- 4. How are trailers structured and paced? • Trailers generally follow a structure where the pace is slow at the beginning, with slow transitions to establish the characters etc., it then speeds up towards the middle into a montage to allow the audience to see what they should expect from the film before slowing down at the end with a memorable shot that the audience will probably remember [5]. This can be seen in trailers such as Star Trek into Darkness and Iron Man 3. • Inter titles are often used in trailers to help get the story across such as in the 28 Days Later trailer [6] [5] Star Trek last shot [6] 28 Days Later intertitle
- 5. How is sound used? • Dialogue is often used in trailers to establish a relationship between the characters and the audience so they become interested in seeing the film. • Dialogue is often done through the use of 'L cuts' where the dialogue audio continues to play whereas the visuals are different. This is often done to help explain what is going on through the film without giving too much away. This can be seen in trailers such as Star Wars Episode II. • Voiceovers are often used to set the feeling of the film and I summarise what is going on to the viewer so they know enough to decide if they'd like to see it but not too much that the story line is ruined. Voiceovers are used in trailers like Star Trek into Darkness. • Sound effects are often used to help the audience get the feel of what the film will be like. For instance, 28 Days Later uses emergency services sirens and zombie sound effects because it’s a horror film and these help give the film of the zombie horror genre
- 6. How much is narrative is used? • Enough narrative is explained in the trailer so they know what genre the film is, what themes it will incorporate and what you expect to see from it but not in too much detail, otherwise the storyline will be ruined so people won't want to see it. • e.g. The 28 Days Later trailer lets the audience know that there is a zombie infection outbreak and some people survive but, it doesn't say what they will do to continue surviving etc..
- 7. How does it act as an advert? • Trailers work at lot like adverts as they get the film title known, lists positives of the film (e.g. Famous actors in it/big action scenes etc. like the Star Wars, Episode II: Attack of the Clones Trailer) and it also says when it's out. So it does hold many features, the same as an advertisement for any other product
- 8. What I've learned from this research • I now know the structure and pace for film trailers, how much narrative I should be looking at using when I come to making my trailer and also, how much and what type of sound I should be using • Overall, this has been a successful piece of research as I have learned many important lessons to do with the creation of a movie trailer
- 9. Trailers used for this research Task • Trance- http://www.imdb.com/video/imdb/vi3196102169/ • City of God- http://www.imdb.com/video/screenplay/vi2529034521/ • Man of Steel- http://www.imdb.com/video/imdb/vi2458822425/ • Star Wars Episode II Attack of the Clones- http://www.youtube.com/watch?v=-ZQqGs6PwMA • Star Trek into Darkness- http://www.imdb.com/video/screenplay/vi3004278553/ • Iron Man 3 - http://www.imdb.com/video/imdb/vi1265935385/ • 28 Days Later -http://www.youtube.com/watch?v=eunaclr-WgU