2. Teaser trailer
> A teaser trailer is a short version of a movie trailer that is
designed to capture the interest of the audience, getting potential
viewers excited about an upcoming film. Teasers trailers are
typically released months in advance, sometimes as much as 18
months before the expected release date of the film, and they are
used to build anticipation and curiosity about the films they
advertise. These trailers can be seen before feature films in
some movie theaters, and they are also released online and
shown on television.
> Classically, a teaser trailer lasts between half a minute and a
minute. It may include footage from the film, often in a rough
stage since the film has not been completed, or it may use
3. Teaser trailer
> Viewers are supposed to recognize the images, and understand
that the date is the projected release date. This works best for
iconic films and films in a series, as viewers become familiar with
specific symbols. A classic example of this type would be a
promotion of a Batman film that flashed the famous bat symbol
on the screen, followed by a date.
> From a marketing perspective, the teaser is a brilliant tool. The
brief advertisement is usually not terribly costly to make or
expensive to air on television, and it can suck viewers in, getting
people hyped up about a movie months before it is released.
These trailers are often used to promote big budget films, with
the goal of getting a return on the investment as quickly as
possible, and they are also used to increase fan interest in major
5. Theatrical trailer
> A theatrical trailer is a complete contrast to a teaser trailer, in the
fact that they normally last about two and a half minutes, which is
mainly due to the fact that the film is usually in its last days of
editing, and so therefore the producers have a lot more material
to work with.
> They are shown a lot closer to the release date, and contain a lot
more footage to the movie than the teaser trailers. The theatrical
trailer is a lot more heavily edited, and usually includes things
such as voice over's and inter titles; all things which a teaser
trailer does not include. Theatrical trailers have many differeny
compostions of sounds, which all differ depending on the mood
and the scene, which does not happen with teaer trailers, which
