Digital media refers to electronic media that uses digital codes for interaction, as opposed to analogue which uses electrical impulses to transmit audio. Digital media has advantages over analogue in being less expensive, more reliable, and easier to manipulate, though it requires greater bandwidth for transmission and was historically stored on analogue media. The future of digital media involves increased bandwidth, the continued growth of social networks and mobile access, more personalized video communication, and other advances enabled by higher data transmission rates and digital technologies.

1. What is Digital Media?

2. Electronic media that works on digital codes Engagement between the person and the media through interaction

3. Digital Media

4. What is analogue?

5. Analogue Analogue is a transmission standard that uses electrical impulses to emulate the audio waveform of sound. When you use a phone, the variations in your voice are transformed by a microphone into similar variations in an electrical signal and carried down the line to the exchange.

7. How is digital media different to analogue media?

8. Advantages and disadvantages of analogue? Advantages of Analogue Uses less bandwidth More accurate Its traditional - people comfortable with it Disadvantages of Analogue The effects of random noise can make signal loss and distortion impossible to recover Copies of tapes always contain small errors

9. Advantages and disadvantages of Digital Media Advantages of Digital media Less expensive More reliable Easy to manipulate Compatibility with other digital systems Only digitised information can be transported through a noisy channel without degradation Integrated networks Disadvantages of Digital media Require greater bandwidth to transmit the same information. Limit in terms of bite rate and real time Historically data is stored on analogue media

10. What is the future of Digital Media? Bandwidth Social Networks Mobile Media Video Communication Personalisation