This document discusses the importance for professionals like attorneys to have an online presence that provides information people search for about their practice, answers common questions, and shares testimonials and results in order to attract more visitors and inquiries about their services each month. It suggests scheduling a call to discuss strategies for optimizing an online profile and ensuring technical soundness.

1. What do people find when they
search for information related
to your practice?

2. Do you know what
they’re searching for?

3. Are you supplying their
demand for information?

4. Do you provide information that demonstrates
your knowledge, skill and experience?

5. Answers to their questions?

6. What do people find when
they search for you?

7. Is it easy for them to find
basic information about you?

8. You & your actual voice?

9. Your clients talking positively
about you?

10. Professional recognition?

11. Results?

12. Your charity and community
involvement?

13. Do more people visit your
site(s) every month?

14. For information relevant
to your practice?

15. Where you practice?

16. Are people inquiring about
your services?

17. Are people linking to the
pages you publish online?

18. Is your site technically sound?

19. Thanks for Viewing!
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