WeValue for Business

Values Make It Visible

accompany

WeValue for Business

Measuring and Leveraging the Values driving your Organiza6onal Performance 
A process based on the values indicators developed by the EU‐funded ESDinds project led by University of Brighton and Charles 
University of Prague

A service brought to you by accompany under the auspices of  

May 2011

Why are values 
important?

accompany

Values‐driven organizations

• are a@racAve for talent
• have a loyal customer base
• are innovaAve
• have a collaboraAve and enthusiasAc workforce
• are less exposed to risk
• reach be@er and more sustainable business results
• are be@er places to work
accompany

Values‐driven organizations seek to

• Achieve alignment between their own values and the values 
of their people
• Achieve alignment between their values and their behavior
• Let their people act in alignment with their own values

accompany

Values Alignment

Interior Exterior
(Values) (Behaviors)

Personal Personality Attitude, Habits

Organi‐ Rules, Processes,
Culture
zational Structure

Inspired by Ken Wilber’s “Four Quadrants”
accompany

Values are difficult to apprehend for 
organizations

accompany

Values

• Some are easy to agree upon: what organizaAon would not want to 
count "integrity", "respect" or "excellence" among its core values?
• Are oLen more a declaraAon of intent rather than a descripAon of 
the current reality of an organizaAon
• May have much overlap between them: what exactly is the 
difference between "integrity" and "honesty"?
• Are culturally conAngent: respect is likely to have different meaning 
for a young Tibetan monk than for an Italian grand‐mother. Values 
defined by the New York HQ may be difficult to understand by the 
Turkish branch, and this may be difficult to understand for the NY 
HQ.
accompany

Values often cross‐refer to each other

Synonym Discussion of HONESTY

honesty, honor, integrity, probity mean uprightness
of character or action. honesty implies a refusal to
lie, steal, or deceive in any way. honor suggests an
active or anxious regard for the standards of one's
profession, calling, or position. integrity implies
trustworthiness and incorruptibility to a degree that
one is incapable of being false to a trust,
responsibility, or pledge. probity implies tried and
proven honesty or integrity.

http://www.merriam-webster.com/dictionary
accompany

We Value for Business is built on the foundation of 
six values...

Integrity Trust Justice

Empowerment Care & Respect Unity

accompany

...that have been found to cover much of the 
"values‐inspired leadership" field
Field of Values‐inspired Leadership

Unity
Integrity

Empowerment

Justice Trust
Care & Respect

accompany

...from which we have developed 
qualitative  "indicators"

aka those habits, attitudes, mindsets... that show 
that an organization is values‐inspired  

accompany

Em
Care &
power Trust Unity Integrity Justice
Respect
ment

I am an indicator I am an indicator I am an indicator I am an indicator I am an indicator I am an indicator

accompany

Em
Care &
power Trust Unity Integrity Justice
Respect
ment



accompany

Our mission statement

We oﬀer values‐based organizaAons the tools to idenAfy, 
through broad parAcipaAon and a combined bo@om‐up and 
top‐down process, how they wish to give expression and life to 
their values, to assess the current reality, to listen to the 
expectaAons of their people and to embark on a journey of 
conAnuous improvement.

accompany

Challenges in Business Organizations

Relevance

Transparence of process

Control of resource allocaAon

Shared Language

Clarity and transparency of purpose

Risk avoidance

accompany

Ambitions of the WeValues for Business Process

Broad parAcipaAon

Customized for each client organizaAon

Controlled costs

Precise planning and scheduling

Meaningful conversaAons

Cohesion

Risk control
accompany

How does it work?

accompany

Preparing the field for your organization

• Kick‐oﬀ meeAng with Senior Management
• CustomizaAon of the indicators to be assessed for your organizaAon

• Tailoring the survey design and web‐interface to your organizaAon’s requirements

accompany

Capturing the data

• democraAc process ‐ acAvely involves all of your employees

• conﬁdenAality anonymous survey / community groups possible (recommended)

accompany

Making sense of the data

• computer‐aided human analysis of the survey data
• feedback to senior management team in an interacAve workshop for 
relevant interpretaAon and further deepening

• company‐wide involvement of all employees in interacAve workshops 
facilitated by trained WeValue consultants to gather life‐giving stories, to work out 
improvements and to collect bo@om‐up suggesAons

accompany

Putting the data to best use

• Presenting bottom‐up suggestions to your Management Team

• Coaching your Management Team through the elaboration of a shared 
development plan

• Other optional outcomes

• communication campaign
• mission statement writing
• core values selection ...
accompany

Process accompanying

Caveat
• A change process that people do not understand, or that people do not trust, is bound to 
fail.

• A change process that is aborted half‐way through will be more damaging for your 
organization than no process at all.

• A change process that does not lead to tangible change for your employees will prompt 
cynicism and disempowerment.

• People’s suggestions must not all be implemented, but they must all be met with respect 
and gratitude

accompany

Process accompanying

• We accompany your organization through the entire process. Each step prepares for the 
next and at each step your staﬀ must be properly informed of what is happening, how they 
are involved and what is coming next. 

• We take care of that communication for you or, if you prefer, assist you with it.

• We will be available at all stages of the process for clariﬁcation or group coaching if needed.

accompany

Convinced? Act now!

• Call us to schedule an appointment with your CEO

• We will walk her through the process, give her all required clariﬁcations, answer all his 
concerns and gather the data for a detailed proposal and price estimate

accompany in collaboration with
7 coin du Lohr, L‐4987 Sanem
26202283
serge.thill@accompany.lu
www.accompany.lu

accompany

WeValue for Business

Recommended

Recommended

More Related Content

Viewers also liked

Viewers also liked (20)

Similar to WeValue for Business

Similar to WeValue for Business (20)

Recently uploaded

Recently uploaded (20)

WeValue for Business

Editor's Notes