Broccol-e-games in AngelCube Week 07
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Slides showing what we achieved, what we have learned and what we are working on in week 7 for the AngelCube program in Melbourne, Australia.
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Cyril Gaillard and David Truong submitted version 1.1 of their math education game app to the app store based on feedback from existing users. They conducted customer validation surveys with 27 respondents from several countries, most between 30-40 years old and female. Their assumptions were that parents are concerned about kids wasting time on games, want educational games, and value games aligned with school curriculum. Parents also enjoy sharing results. This week they will port the app to iPhone, continue improving it, build relationships with reviewers, and observe users.
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Broccol-e-games in AngelCube Week 07
- 1. Cyril Gaillard David Chiapoco David Truong
- 2. THE WEEK JUST GONE... The Business •FB group of 10 other devs from around the world •cross selling agreements set up •Met exec producer from Half- brick/Fruit ninja
- 3. THE WEEK JUST GONE... The Marketing •fb ad campaign submit •google ad campaign fail •conversion website for springbird set up (unbounce) •press release MKII drafted •marketing material revised as per Apple guidelines. Submitted. •First email campaign sent out
- 4. CONVERSION RATE STEADY ? Conversion rate over time
- 5. WHAT WE HAVE LEARNED •Apps business is still new. No one really has the formula •team alignment is important •lots of edu app developers out there - opportunity to unite them and work collaboratively •communicate long term strategy with others, instead of keeping to ourselves •commitments at start of day is great. Brings up issues + areas for improvement
- 6. THIS WEEK... •Start meeting with potential investors, sharing our vision and building relationships •submit iPad retina to App Store •complete iPhone version?
Editor's Notes
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