Websites
            at the
          next level
david lee king | topeka & shawnee county public library | davidleeking.com
7 weird
goals & 6
  Hot Tips
         !
Hmm...
end
results
Customers want
something to read,


      .
 watch, & listen to
   when they visit
        the library
Not the
real goal
Not the
real goal
Not the
real goal
This is the
real goal
provide
     ebooks

  ebooks
              flickr.com/photos/38314728@N08/4040927469
you can’t
 get this
      ebooks

  at the “real”
    library!   flickr.com/photos/38314728@N08/4040927469
flickr.com/photos/99283995@N00/4714600224




 1 .    create
     something
for them to do
Customers have
questions, &


                                             .
ask at
the library
            flickr.com/photos/93482873@N00/5252737515
Awesome
       !
engage
2 .answer
 Questions
flickr.com/photos/91871643@N00/4872236368




3.
 Customers need
     to know the
normal stuff, too.
provide basic info
provide basic info
provide basic info
provide basic info
3.   tell people
the normal stuff
Websites

                                           .
        need actual
        staff!
flickr.com/photos/79053562@N00/4330136289
library building
website =
 actual
  work
       flickr.com/photos/laughingsquid/4117760291/
+ free
theme
website =
real staff
        flickr.com/photos/laughingsquid/4117760291/
4 .
  staff the
   website
flickr.com/photos/7amanito/3039338366/




Goals!
    5.
library       geek

          : -)
goals        goals


           You should
              be here
blog posts
 scheduled content
# of responses
check out analytics
5 .
  create &
 meet goals
reach beyond
 your webbish



                                          6.
 boundaries



flickr.com/photos/39685654@N00/388012741
flickr.com/photos/beavis/2425374221/




    go where
people gather
tweetup, SMC,
conference, ev
 tweetup, SMC
gathering
nference, event
      gatherin
6.  go where
people gather
mobile-
     friendly

7.
designmodo.com/responsive-design-examples/
brainstorm
   first
7.
 be mobile
   friendly
6 hot tips to take
                 your library
                 website to the
                 next level
flickr.com/photos/11080284@N02/6743109907/
mobile
again?

         flickr.com/photos/35448539@N00/4773693893/
Connect
with Content
         flickr.com/photos/30003814@N03/7796230116/
flickr.com/photos/smemon/5683575389/




flickr.com/photos/31288116@N02/4008216690/
Analyze
   &
Improve
Talk to your Customers




                  flickr.com/photos/70021771@N00/277705805/
EC=MC
Every Company is a Media Company
1  2 3
RE:why?
6   5 4
Thank You!


davidleeking.com
Websites at the Next Level

Websites at the Next Level